type FrequencyCap (v202408)
Represents a limit on the number of times a single viewer can be exposed to the same LineItem in a specified time period.
- Namespace
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https://www.google.com/apis/ads/publisher/v202408
Field
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maxImpressions
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xsd:int
The maximum number of impressions than can be served to a user within a specified time period.
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numTimeUnits
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xsd:int
The number of FrequencyCap#timeUnit to represent the total time period.
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timeUnit
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TimeUnit
The unit of time for specifying the time period.
Enumerations
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MINUTE
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HOUR
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DAY
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WEEK
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MONTH
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LIFETIME
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POD
- Per pod of ads in a video stream. Only valid for entities in a
EnvironmentType.VIDEO_PLAYER environment.
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STREAM
- Per video stream. Only valid for entities in a
EnvironmentType.VIDEO_PLAYER environment.
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UNKNOWN
- The value returned if the actual value is not exposed by the requested API version.
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Last updated 2024-08-20 UTC.
[null,null,["Last updated 2024-08-20 UTC."],[[["The FrequencyCap object in Google Ad Manager's ForecastService represents a limit on the number of times an ad is shown to a single viewer."],["It uses `maxImpressions`, `numTimeUnits`, and `timeUnit` to define the frequency cap's limits and timeframe."],["The `timeUnit` can range from minutes to a user's lifetime and also includes specific options like pods and streams for video content."],["Frequency caps help manage ad exposure, preventing viewer fatigue and ensuring campaign effectiveness."]]],["The `FrequencyCap` feature limits how often a viewer sees a specific `LineItem` within a set timeframe. Key fields include `maxImpressions` (maximum impressions), `numTimeUnits` (total time period), and `timeUnit` (unit of time). Time units can be minutes, hours, days, weeks, months, or the entire lifetime. It also supports `POD` or `STREAM` which are for video stream specific environments. This applies to `ForecastService` and related services.\n"]]
