enum RateType (v202408)
Stay organized with collections
Save and categorize content based on your preferences.
Describes the type of event the advertiser is paying for. The values here correspond to the
values for the LineItem.costType field.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202408
Enumeration |
Description |
CPM
|
The rate applies to cost per mille (CPM) revenue.
|
CPD
|
The rate applies to cost per day (CPD) revenue.
|
VCPM
|
The rate applies to Active View viewable cost per mille (vCPM) revenue.
|
CPM_IN_TARGET
|
The rate applies to cost per mille in-target (CPM In-Target).
|
UNKNOWN
|
The value returned if the actual value is not exposed by the requested API version.
|
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-08-06 UTC.
[null,null,["Last updated 2025-08-06 UTC."],[[["\u003cp\u003eRateType identifies the type of event the advertiser is paying for, aligning with LineItem.costType values.\u003c/p\u003e\n"],["\u003cp\u003eIt includes options like CPM, CPD, VCPM, CPM_IN_TARGET, and UNKNOWN.\u003c/p\u003e\n"],["\u003cp\u003eThe namespace for RateType is \u003ccode\u003ehttps://www.google.com/apis/ads/publisher/v202408\u003c/code\u003e.\u003c/p\u003e\n"],["\u003cp\u003eEach enumeration value represents a specific cost calculation method, such as cost per mille (CPM) or cost per day (CPD).\u003c/p\u003e\n"]]],["The `RateType` enumeration defines the event type for advertiser payment, mirroring `LineItem.costType`. Key rate types include `CPM` (cost per mille), `CPD` (cost per day), `VCPM` (viewable cost per mille), and `CPM_IN_TARGET` (cost per mille in-target). `UNKNOWN` is returned when the value is unavailable via the API. The `ForecastService` depends on `ProposalLineItem` and is linked to the `ProposalLineItemService`.\n"],null,["# enum RateType (v202408)\n\n**Service** \n**ForecastService** [ProposalLineItemService](/ad-manager/api/reference/v202408/ProposalLineItemService.RateType) **Dependencies** \n[ProposalLineItem](/ad-manager/api/reference/v202408/ForecastService.ProposalLineItem) \n▼\n**RateType**\n\nDescribes the type of event the advertiser is paying for. The values here correspond to the\nvalues for the [LineItem.costType](/ad-manager/api/reference/v202408/ForecastService.LineItem#costType) field.\n\n*** ** * ** ***\n\nNamespace\n:\n `https://www.google.com/apis/ads/publisher/v202408`\n\n| Enumeration | Description |\n|-----------------|-------------------------------------------------------------------------------------|\n| `CPM` | The rate applies to cost per mille (CPM) revenue. |\n| `CPD` | The rate applies to cost per day (CPD) revenue. |\n| `VCPM` | The rate applies to Active View viewable cost per mille (vCPM) revenue. |\n| `CPM_IN_TARGET` | The rate applies to cost per mille in-target (CPM In-Target). |\n| `UNKNOWN` | The value returned if the actual value is not exposed by the requested API version. |"]]