enum GoalType (v202411)
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Specifies the type of the goal for a LineItem.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202411
Enumeration |
Description |
NONE
|
No goal is specified for the number of ads delivered. The
LineItem.lineItemType must be one of:
|
LIFETIME
|
There is a goal on the number of ads delivered for this line item during
its entire lifetime. The LineItem.lineItemType must be
one of:
|
DAILY
|
There is a daily goal on the number of ads delivered for this line item.
The LineItem.lineItemType must be one of:
|
UNKNOWN
|
The value returned if the actual value is not exposed by the requested API version.
|
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Last updated 2025-08-06 UTC.
[null,null,["Last updated 2025-08-06 UTC."],[[["\u003cp\u003e\u003ccode\u003eGoalType\u003c/code\u003e specifies the delivery goal type for a LineItem, impacting how many ads it aims to deliver.\u003c/p\u003e\n"],["\u003cp\u003eIt has four possible values: \u003ccode\u003eNONE\u003c/code\u003e, \u003ccode\u003eLIFETIME\u003c/code\u003e, \u003ccode\u003eDAILY\u003c/code\u003e, and \u003ccode\u003eUNKNOWN\u003c/code\u003e.\u003c/p\u003e\n"],["\u003cp\u003eEach \u003ccode\u003eGoalType\u003c/code\u003e value is compatible with specific LineItem types, such as \u003ccode\u003eSTANDARD\u003c/code\u003e, \u003ccode\u003eSPONSORSHIP\u003c/code\u003e, or \u003ccode\u003ePRICE_PRIORITY\u003c/code\u003e.\u003c/p\u003e\n"],["\u003cp\u003e\u003ccode\u003eNONE\u003c/code\u003e is used when there's no delivery goal, while \u003ccode\u003eLIFETIME\u003c/code\u003e and \u003ccode\u003eDAILY\u003c/code\u003e define goals for the line item's lifetime or daily delivery.\u003c/p\u003e\n"],["\u003cp\u003e\u003ccode\u003eUNKNOWN\u003c/code\u003e indicates the actual value isn't exposed by the API version.\u003c/p\u003e\n"]]],["The content details the `GoalType` enumeration, which specifies goals for a `LineItem` related to ad delivery. There are four types: `NONE` (no goal), used with specific `LineItemType` such as `PRICE_PRIORITY`, `LIFETIME` (goal for the entire line item duration), used with line items such as `STANDARD`, `DAILY` (daily delivery goal) for line items like `SPONSORSHIP`, and `UNKNOWN` for values not exposed by the API. Each `GoalType` is linked to specific `LineItemType` values.\n"],null,["# enum GoalType (v202411)\n\n**Service** \n[ForecastService](/ad-manager/api/reference/v202411/ForecastService.GoalType) **LineItemService** [ProposalLineItemService](/ad-manager/api/reference/v202411/ProposalLineItemService.GoalType) **Dependencies** \n[Goal](/ad-manager/api/reference/v202411/LineItemService.Goal) \n▼\n**GoalType**\n\nSpecifies the type of the goal for a [LineItem](/ad-manager/api/reference/v202411/LineItemService.LineItem).\n\n*** ** * ** ***\n\nNamespace\n:\n `https://www.google.com/apis/ads/publisher/v202411`\n\n| Enumeration | Description |\n|-------------|---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `NONE` | No goal is specified for the number of ads delivered. The [LineItem.lineItemType](/ad-manager/api/reference/v202411/LineItemService.LineItem#lineItemType) must be one of: - [LineItemType.PRICE_PRIORITY](/ad-manager/api/reference/v202411/LineItemService.LineItemType#PRICE_PRIORITY) - [LineItemType.AD_EXCHANGE](/ad-manager/api/reference/v202411/LineItemService.LineItemType#AD_EXCHANGE) - [LineItemType.CLICK_TRACKING](/ad-manager/api/reference/v202411/LineItemService.LineItemType#CLICK_TRACKING) |\n| `LIFETIME` | There is a goal on the number of ads delivered for this line item during its entire lifetime. The [LineItem.lineItemType](/ad-manager/api/reference/v202411/LineItemService.LineItem#lineItemType) must be one of: - [LineItemType.STANDARD](/ad-manager/api/reference/v202411/LineItemService.LineItemType#STANDARD) - [LineItemType.BULK](/ad-manager/api/reference/v202411/LineItemService.LineItemType#BULK) - [LineItemType.PRICE_PRIORITY](/ad-manager/api/reference/v202411/LineItemService.LineItemType#PRICE_PRIORITY) - [LineItemType.ADSENSE](/ad-manager/api/reference/v202411/LineItemService.LineItemType#ADSENSE) - [LineItemType.AD_EXCHANGE](/ad-manager/api/reference/v202411/LineItemService.LineItemType#AD_EXCHANGE) - [LineItemType.ADMOB](/ad-manager/api/reference/v202411/LineItemService.LineItemType#ADMOB) - [LineItemType.CLICK_TRACKING](/ad-manager/api/reference/v202411/LineItemService.LineItemType#CLICK_TRACKING) |\n| `DAILY` | There is a daily goal on the number of ads delivered for this line item. The [LineItem.lineItemType](/ad-manager/api/reference/v202411/LineItemService.LineItem#lineItemType) must be one of: - [LineItemType.SPONSORSHIP](/ad-manager/api/reference/v202411/LineItemService.LineItemType#SPONSORSHIP) - [LineItemType.NETWORK](/ad-manager/api/reference/v202411/LineItemService.LineItemType#NETWORK) - [LineItemType.PRICE_PRIORITY](/ad-manager/api/reference/v202411/LineItemService.LineItemType#PRICE_PRIORITY) - [LineItemType.HOUSE](/ad-manager/api/reference/v202411/LineItemService.LineItemType#HOUSE) - [LineItemType.ADSENSE](/ad-manager/api/reference/v202411/LineItemService.LineItemType#ADSENSE) - [LineItemType.AD_EXCHANGE](/ad-manager/api/reference/v202411/LineItemService.LineItemType#AD_EXCHANGE) - [LineItemType.ADMOB](/ad-manager/api/reference/v202411/LineItemService.LineItemType#ADMOB) - [LineItemType.BUMPER](/ad-manager/api/reference/v202411/LineItemService.LineItemType#BUMPER) |\n| `UNKNOWN` | The value returned if the actual value is not exposed by the requested API version. |"]]