Google Play 的資料揭露規定
透過集合功能整理內容
你可以依據偏好儲存及分類內容。
Google Play 在 2021 年 5 月宣布推出新的「資料安全性」專區,其中列載開發人員提供的揭露聲明,說明其應用程式的資料收集、共用和安全性做法。
本頁面可協助您在使用互動式媒體廣告 SDK 時,符合這類資料揭露規定。在這個頁面中,您可以瞭解我們的 SDK 是否會處理使用者資料,以及處理這些資料的方式,包括應用程式開發人員可控管的任何適用設定或叫用。
我們的目標是在為您提供支援時盡可能公開透明;但是,有關應用程式的使用者資料蒐集、共用和安全性做法部分,應用程式開發人員仍須全權負責如何回覆 Google Play 的資料安全性專區表單。
如何使用這個網頁上的資訊
本頁面僅列出最新版 (版本 3.36.0) 的 Interactive Media Ads SDK 所收集的使用者資料。
如果您使用的是舊版互動式媒體廣告 SDK,建議更新至最新版本,確保您應用程式的揭露資料正確無誤。互動式媒體廣告 SDK 會持續更新。本頁面會反映這些變更,因此請務必回來查看並視需要更新揭露聲明。
為了完成資料揭露,您可以利用 Android 的資料類型指南,判斷哪種資料類型和用途最符合所收集的資料。揭露資料時,也請務必考量特定應用程式如何共用及使用蒐集到的資料。
自動收集和分享的資料
互動式媒體廣告 SDK 會自動收集及分享下列資料類型,用於廣告、分析和防詐目的。
資料 |
根據預設,互動式媒體廣告 SDK 會...
|
IP 位址
|
收集裝置的 IP 位址,可用於推測裝置的概略位置。 |
使用者產品互動
|
收集使用者產品互動和互動資訊,包括應用程式啟動、輕觸和影片觀看次數。 |
診斷資訊
|
收集應用程式和 SDK 效能相關資訊,包括應用程式啟動時間、無回應率和能源用量。 |
裝置和帳戶 ID |
蒐集 Android 廣告 ID、應用程式組 ID,以及適用情況下,與裝置上已登入帳戶相關的其他 ID。 |
Interactive Media Ads SDK 蒐集到的所有使用者資料,在傳輸時都會使用傳輸層安全標準 (TLS) 通訊協定進行加密。
資料處理
您可以選擇是否要收集 Android 廣告 ID。使用者可以透過 Android 設定選單中的廣告 ID 控制項重設或刪除廣告 ID。身為應用程式開發人員,您可以更新應用程式的資訊清單檔案,避免收集廣告 ID。
互動式媒體廣告 SDK 中的其他特定功能 (例如「受限制的廣告」功能) 也可能會停用廣告 ID 和其他資料的傳輸功能。
根據使用情形收集和分享的資料
如果您使用的任何選用產品功能涉及其他資料 (例如提前回報),或參加了涉及其他資料的任何新產品功能測試,請務必確認這些功能或測試是否需要額外的資料揭露。
其他實用的參考資源
- 部落格文章:宣布 Google Play 管理中心的資料安全性表單。
- 您可以在 Play 管理中心的「應用程式內容」頁面填寫資料安全性表單。
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上次更新時間:2025-08-31 (世界標準時間)。
[null,null,["上次更新時間:2025-08-31 (世界標準時間)。"],[[["\u003cp\u003eThe Interactive Media Ads SDK collects data like IP address, user interactions, diagnostics, and device identifiers for advertising, analytics, and fraud prevention.\u003c/p\u003e\n"],["\u003cp\u003eThis data is automatically collected and shared, is encrypted in transit using TLS, and is disclosed in Google Play's Data safety section.\u003c/p\u003e\n"],["\u003cp\u003eApp developers can control certain data collection, like the Android ad ID, and are responsible for their app's data disclosures in Google Play.\u003c/p\u003e\n"],["\u003cp\u003eThis page refers to the latest SDK version (3.35.1) and developers should update to it and review this page for updates to ensure accurate disclosures.\u003c/p\u003e\n"],["\u003cp\u003eOptional product features or tests might require additional data disclosures beyond what's listed on this page for the core SDK functionality.\u003c/p\u003e\n"]]],["Google Play introduced a Data safety section requiring developers to disclose data practices. The Interactive Media Ads SDK's latest version (3.36.0) automatically collects IP addresses, user product interactions, diagnostic information, and device/account identifiers for advertising, analytics, and fraud prevention. Data is encrypted in transit. Ad ID collection is optional and can be disabled via the app's manifest file or by utilizing features like Limited Ads. Developers must ensure accurate data disclosures in Google Play.\n"],null,["In May 2021, Google Play [announced the new Data safety\nsection](//android-developers.googleblog.com/2021/05/new-safety-section-in-google-play-will.html),\nwhich is a developer-provided disclosure for an app's data collection, sharing,\nand security practices.\n\nThis page can help you complete the requirements for this data disclosure in\nregards to your usage of the Interactive Media Ads SDK. On this page, you can find\ninformation on whether and how our SDK handles end-user data, including any\napplicable settings or configurations you can control as the app developer.\n\nWe aim to be as transparent as possible in supporting you; however, as the app\ndeveloper, you are solely responsible for deciding how to respond to Google\nPlay's Data safety section form regarding your app's end-user data collection,\nsharing, and security practices.\n\nHow to use the information on this page\n\nThis page lists the end-user data collected by only the latest version\n\n(version **3.36.0**) of the\nInteractive Media Ads SDK.\n\nIf you are using a prior version of the Interactive Media Ads SDK, consider\nupdating to the latest version to ensure your app's disclosures are accurate.\nThe Interactive Media Ads SDK will continue to be updated over time. This page\nreflects these changes, so make sure to check back and update your disclosures\nas necessary.\n\nTo complete your data disclosure, you can use Android's [guide about data\ntypes](//developer.android.com/guide/topics/data/collect-share) to help you\ndetermine which [data\ntypes](//support.google.com/googleplay/android-developer/answer/10787469#in_play_console&zippy=%2Cdata-types)\nand\n[purposes](//support.google.com/googleplay/android-developer/answer/10787469#in_play_console&zippy=%2Cpurposes)\nbest describe the collected data. In your data disclosure, make sure to also\naccount for how your specific app shares and uses the collected data.\n\nData collected and shared automatically\n\nThe Interactive Media Ads SDK collects and shares the following data types\n*automatically* for\n\nadvertising, analytics, and fraud prevention purposes.\n\n\n| Data | By default, the Interactive Media Ads SDK... |\n|--------------------------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| IP address | Collects device's IP address, which may be used to estimate the general location of a device. |\n| User product interactions | Collects user product interactions and interaction information, including app launch, taps, and video views. |\n| Diagnostic information | Collects information related to the performance of your app and the SDK, including app launch time, hang rate, and energy usage. |\n| Device and Account identifiers | Collects [Android advertising (ad) ID](//support.google.com/googleplay/android-developer/answer/6048248), [app set ID](//developer.android.com/training/articles/app-set-id), and, if applicable, other identifiers related to signed-in accounts on the device. |\n\nAll of the user data collected by Interactive Media Ads SDK is encrypted in\ntransit using the Transport Layer Security (TLS) protocol.\n\nData handling\n\nAndroid ad ID collection is optional. The ad ID can be reset or deleted by users\nusing ad ID controls in the Android settings menu. As the app developer, you can\nprevent the collection of ad IDs by [updating the app's manifest\nfile](//support.google.com/googleplay/android-developer/answer/6048248).\n\nCertain other features in the Interactive Media Ads SDK, such as the\n\n[Limited Ads](//support.google.com/admanager/answer/9882911)\n\nfeature, may also disable transmission of the ad ID and other data.\n\nData collected and shared depending on your usage\n\nIf you are using any optional product features that involve additional data\n(such as advance reporting) or participating in any tests of new product\nfeatures that involve additional data, be sure to check if those features or\ntests require additional data disclosures.\n\nOther helpful resources\n\n- [Blog\n post](//android-developers.googleblog.com/2021/10/launching-data-safety-in-play-console.html) announcing the Data safety form in Google Play Console.\n- The Play Console's Data safety form is available on the [App\n content](//play.google.com/console/developers/app/app-content/summary) page."]]