<br />

This guide shows you how to use Google Mobile Ads SDK (Legacy) to load and display ads from
Moloco using [AdMob Mediation](https://developers.google.com/admob/android/mediation.md.txt), covering bidding
integrations. It covers how to add Moloco to an ad unit's mediation
configuration, and how to integrate the Moloco SDK and adapter into an
Android app.

## Supported integrations and ad formats

The mediation adapter for Moloco has the following capabilities:

| Integration ||
|---|---|
| Bidding | Yes |
| Waterfall |   |
| App Open |   |
| Banner | Yes |
| Interstitial | Yes |
| Rewarded | Yes |
| Rewarded Interstitial |   |
| Native | Yes |

## Prerequisites

Before you continue, verify the following:

- Android API level 24 or later.

- Moloco adapter 3.8.0.0 or later.

<!-- -->

- Latest Google Mobile Ads SDK (Legacy) version.

- [Set up AdMob Mediation](https://developers.google.com/admob/android/mediation.md.txt).

## Step 1: Set up configurations in Moloco UI

[Log in](https://publisher.moloco.cloud/login) to the Moloco Publisher Portal.

Navigate to **Overview** \> **Apps** tab, then click the **Add App** button to
create a new app.
![](https://developers.google.com/static/admob/images/mediation/moloco/new_app.png)

Select the **OS** and **Privacy Settings** for your app, fill out the rest of
the form, and then click **Create**.
![](https://developers.google.com/static/admob/images/mediation/moloco/new_app_details_Android.png)

Once your app is created, select it from the **Apps** tab to view the details
and take note of the **App Key**.
![](https://developers.google.com/static/admob/images/mediation/moloco/app_details_Android.png)

Navigate to the **Overview** \> **Ad Units** tab, select the app from the
drop-down menu, and then click **New Ad Unit**.
![](https://developers.google.com/static/admob/images/mediation/moloco/new_ad_unit.png)

Select **In-app bidding** as the **Auction method** and fill out the rest of
the form. Then, click **Create**.
![](https://developers.google.com/static/admob/images/mediation/moloco/new_ad_unit_form.png)

Navigate to your newly created ad unit under the **Ad Units** tab to view its
details. Take note of the **Ad Unit ID**.
![](https://developers.google.com/static/admob/images/mediation/moloco/ad_unit_details.png)

## Step 2: Set up Moloco demand in AdMob UI

### Configure mediation settings for your ad unit

You need to add Moloco Ads SDK to the
mediation configuration for your ad unit.

First, sign in to your [AdMob account](https://apps.admob.com/). Next, navigate to the
**Mediation** tab. If you have an existing mediation group you'd like to modify,
click the name of that mediation group to edit it, and skip ahead to
[Add Moloco Ads SDK as an ad source](https://developers.google.com/admob/android/mediation/moloco.md.txt#add-ad-source).

To create a new mediation group, select **Create Mediation Group**.

![](https://developers.google.com/static/admob/images/mediation/admob-mediation-group-create.png)

Enter your ad format and platform, then click **Continue**.

![](https://developers.google.com/static/admob/images/mediation/admob-mediation-group-new-Android.png)

Give your mediation group a name, and select locations to target. Next, set the
mediation group status to **Enabled** , and then click **Add Ad Units**.

![](https://developers.google.com/static/admob/images/mediation/admob-mediation-group-details-Android.png)

Associate this mediation group with one or more of your existing
AdMob ad units. Then click **Done**.

![](https://developers.google.com/static/admob/images/mediation/admob-ad-units-select-Android.png)

You should now see the ad units card populated with the ad units you selected:

![](https://developers.google.com/static/admob/images/mediation/admob-ad-units-card-Android.png)

### Add Moloco Ads SDK as an ad source

<br />

In the **Ad Sources** section, find the **Bidding** card and select **Add
ad source** . Then select **Moloco Ads SDK** .  

Click **How to sign a partnership agreement** and [set up a bidding partnership](https://support.google.com/admob/answer/9842838) with Moloco Ads SDK.  

![](https://developers.google.com/static/admob/images/mediation/moloco/bidding-agreement-1.png)   

Click **Acknowledge \& agree** , then click **Continue** .  

![](https://developers.google.com/static/admob/images/mediation/moloco/bidding-agreement-2.png)   

If you already have a mapping for Moloco Ads SDK, you can select it. Otherwise, click **Add mapping** .   

![](https://developers.google.com/static/admob/images/mediation/moloco/bidding-add-mapping-1-Android.png)   

Next, enter the **App Key** and **Ad Unit ID** obtained in the previous section. Then click **Done** .   

![](https://developers.google.com/static/admob/images/mediation/moloco/bidding-add-mapping-2-Android.png)

### Add Moloco Ads to European and US state regulations ad partners list

> [!IMPORTANT]
> **Important:** Verify that you have **Account Management** permission to complete the configuration for EU Consent and GDPR, US State regulations, and User Messaging Platform. See [Manage user access to your
> account](https://support.google.com/admob/answer/2784628) for details.

Follow the steps in

[European regulations settings](https://support.google.com/admob/answer/10113004#adding_ad_partners_to_published_gdpr_messages)

and

[US state regulations settings](https://support.google.com/admob/answer/14125907)


to add **Moloco Ads** to the
European and US state regulations ad partners list in the AdMob UI.


## Step 3: Import the Moloco SDK and adapter

> [!NOTE]
> **Note:** Failure to integrate the compatible Moloco and Google Mobile Ads SDK (Legacy) versions might lead to build issues.

### Android Studio integration (recommended)

In your app-level `build.gradle.kts` file, add the following implementation
dependencies and configurations. Use the latest versions of the Moloco SDK and
adapter:

```kotlin
dependencies {
    implementation("com.google.android.gms:play-services-ads:25.5.0")
    implementation("com.google.ads.mediation:moloco:4.14.0.0")
}
```

## Step 4: Implement privacy settings on Moloco SDK

### EU consent and GDPR


To [comply with
the Google EU User Consent Policy](https://www.google.com/about/company/consentstaging.html), you must make certain disclosures to your
users in the European Economic Area (EEA), the UK, and Switzerland, and obtain
their consent for the use of cookies or other local storage where legally
required, and for the collection, sharing, and use of personal data for ads
personalization. This policy reflects the requirements of the EU ePrivacy
Directive and the General Data Protection Regulation (GDPR). You are
responsible for verifying that consent is propagated to each ad source in your
mediation chain.

Moloco Ads SDK Android adapter version
3.5.0.0
and later supports passing GDPR consent signals from consent management
platforms that integrate with IAB's Transparency and Consent Framework (TCF)
to Moloco Ads SDK SDK.
For more information, see

[`MolocoPrivacy` documentation](https://moloco.github.io/android-sdk-docs/-moloco%20-s-d-k%20-android/com.moloco.sdk.publisher.privacy/-moloco-privacy).


### US states privacy laws


[US states privacy laws](https://support.google.com/admob/answer/9561022)
require giving users the right
to opt out of the "sale" of their "personal information" (as the law defines
those terms), with the opt-out offered through a prominent "Do Not Sell My Personal
Information" link on the "selling" party's homepage. The
[US states privacy
laws compliance guide](https://developers.google.com/admob/android/privacy/us-states) offers the ability to enable
[restricted data processing](https://privacy.google.com/businesses/rdp/)
for Google ad serving, but Google is unable to apply this setting to each ad
network in your mediation chain. Therefore, you must identify each ad network
in your mediation chain that may participate in the sale of personal
information and follow guidance from each of those networks to ensure
compliance.

The Moloco SDK includes the `isDoNotSell` flag to pass consent information to
the Moloco SDK.

The following sample code shows how to pass consent information to the Moloco
SDK. If you choose to set these flags, it is recommended that you do so prior to
requesting ads through Google Mobile Ads SDK (Legacy).

### Kotlin

```kotlin
val privacySettings = PrivacySettings(isDoNotSell = true)
MolocoPrivacy.setPrivacy(privacySettings)
```

### Java

```java
PrivacySettings privacySettings =
    new PrivacySettings(
        /* isUserConsent= */ false, /* isAgeRestrictedUser= */ false, /* isDoNotSell= */ true);
MolocoPrivacy.setPrivacy(privacySettings);
```

See [Moloco SDK Android documentation](https://moloco.github.io/android-sdk-docs) for
more information.

## Step 5: Test your implementation

### Enable test ads

Make sure you
[register your test device](https://developers.google.com/admob/android/test-ads.md.txt#enable_test_devices)
for

AdMob.


> [!IMPORTANT]
> **Important:** Disable test mode for AdMob and Moloco Ads SDK before releasing your app.

### Verify test ads

To verify that you are receiving test ads from
Moloco Ads SDK,
enable
[single ad source testing](https://developers.google.com/admob/android/ad-inspector.md.txt#single_ad_source_testing)
in ad inspector using the
**Moloco (Bidding)** ad source(s).

## Error codes

If the adapter fails to receive an ad from Moloco, you can check the underlying
error from the ad response using


[`ResponseInfo.getAdapterResponses()`](https://developers.google.com/admob/android/reference/com/google/android/gms/ads/ResponseInfo.md.txt#getAdapterResponses())

under the following classes:

```java
com.moloco.sdk
com.google.ads.mediation.moloco.MolocoMediationAdapter
```

Here are the codes and accompanying messages thrown by the Moloco adapter when
an ad fails to load:

| Error code | Domain | Reason |
|---|---|---|
| 101 | com.google.ads.mediation.moloco | Missing or invalid Moloco App Key. |
| 102 | com.google.ads.mediation.moloco | Missing or invalid Moloco Ad unit ID. |
| 103 | com.google.ads.mediation.moloco | Moloco ad object returned was null. |
| -1 to 5000 | com.moloco.sdk | Moloco SDK returned an error. See Moloco's [documentation](https://moloco.github.io/android-sdk-docs/-moloco%20-s-d-k%20-android/com.moloco.sdk.publisher/-moloco-ad-error/-error-type/#entries) for more details. |

## Moloco Android Mediation Adapter Changelog

#### Version 4.14.1.0 (In progress)

- Updated how the Google Mobile Ads SDK `tagForUnderAgeOfConsent` and `tagForChildDirectedTreatment` parameters are forwarded to the Moloco SDK.

#### Version 4.14.0.0

- Verified compatibility with Moloco SDK 4.14.0.

Built and tested with:

- Google Mobile Ads SDK version 25.5.0.
- Google Mobile Ads Next-Gen SDK version 1.6.0.
- Moloco SDK version 4.14.0.

#### Version 4.13.0.0

- Verified compatibility with Moloco SDK 4.13.0.

Built and tested with:

- Google Mobile Ads SDK version 25.5.0.
- Google Mobile Ads Next-Gen SDK version 1.5.0.
- Moloco SDK version 4.13.0.

#### Version 4.12.0.1

- Pin the adapter's Kotlin dependency to 1.9.0 (the min Kotlin version supported by GMA NextGen SDK).

Built and tested with:

- Google Mobile Ads SDK version 25.4.0.
- Google Mobile Ads Next-Gen SDK version 1.4.0.
- Moloco SDK version 4.12.0.

#### Version 4.12.0.0

- Verified compatibility with Moloco SDK 4.12.0.

Built and tested with:

- Google Mobile Ads SDK version 25.4.0.
- Google Mobile Ads Next-Gen SDK version 1.4.0.
- Moloco SDK version 4.12.0.

#### Version 4.11.1.0

- Updated to report an ad impression when a native ad is displayed.
- Fixed banner ads to call the `onAdOpened` callback when clicked instead of shown.
- Verified compatibility with Moloco SDK 4.11.1.

Built and tested with:

- Google Mobile Ads SDK version 25.4.0.
- Google Mobile Ads Next-Gen SDK version 1.3.1.
- Moloco SDK version 4.11.1.

#### Version 4.11.0.0

- Adds adaptive banner support to the Moloco mediation adapter.
- Verified compatibility with Moloco SDK 4.11.0.

Built and tested with:

- Google Mobile Ads SDK version 25.4.0.
- Google Mobile Ads Next-Gen SDK version 1.3.1.
- Moloco SDK version 4.11.0.

#### Version 4.10.1.0

- Verified compatibility with Moloco SDK 4.10.1.

Built and tested with:

- Google Mobile Ads SDK version 25.4.0.
- Google Mobile Ads Next-Gen SDK version 1.2.1.
- Moloco SDK version 4.10.1.

#### Version 4.10.0.0

- Maps `AgeRestrictedTreatment` to Moloco's age restricted settings.
- Verified compatibility with Moloco SDK 4.10.0.

Built and tested with:

- Google Mobile Ads SDK version 25.4.0.
- Google Mobile Ads Next-Gen SDK version 1.2.1.
- Moloco SDK version 4.10.0.

#### Version 4.9.0.0

- Verified compatibility with Moloco SDK 4.9.0.

Built and tested with:

- Google Mobile Ads SDK version 25.3.0.
- Google Mobile Ads Next-Gen SDK version 1.1.1.
- Moloco SDK version 4.9.0.

#### Version 4.9.0.0 (In progress)

#### Version 4.8.1.0

- Verified compatibility with Moloco SDK 4.8.1.

Built and tested with:

- Google Mobile Ads SDK version 25.2.0.
- Google Mobile Ads Next-Gen SDK version 1.0.1.
- Moloco SDK version 4.8.1.

#### Version 4.8.0.0

- Updated to pass in application context to Moloco.initialize() instead of activity context to avoid memory leak.
- Verified compatibility with Moloco SDK 4.8.0.

Built and tested with:

- Google Mobile Ads SDK version 25.2.0.
- Google Mobile Ads Next-Gen SDK version 0.25.0-beta01.
- Moloco SDK version 4.8.0.

#### Version 4.7.0.0

- Added property to build the adapter with GMA Next-Gen SDK dependency.
- Verified compatibility with Moloco SDK 4.7.0.

Built and tested with:

- Google Mobile Ads SDK version 25.1.0.
- Google Mobile Ads Next-Gen SDK version 0.25.0-beta01.
- Moloco SDK version 4.7.0.

#### Version 4.6.0.0

- Verified compatibility with Moloco SDK 4.6.0.

Built and tested with:

- Google Mobile Ads SDK version 24.9.0.
- Moloco SDK version 4.6.0.

#### Version 4.5.0.0

- Verified compatibility with Moloco SDK 4.5.0.

Built and tested with:

- Google Mobile Ads SDK version 24.9.0.
- Moloco SDK version 4.5.0.

#### Version 4.4.0.0

- Verified compatibility with Moloco SDK 4.4.0.

Built and tested with:

- Google Mobile Ads SDK version 24.9.0.
- Moloco SDK version 4.4.0.

#### Version 4.3.1.0

- Verified compatibility with Moloco SDK 4.3.1.

Built and tested with:

- Google Mobile Ads SDK version 24.8.0.
- Moloco SDK version 4.3.1.

#### Version 4.2.1.0

- Verified compatibility with Moloco SDK 4.2.1.

Built and tested with:

- Google Mobile Ads SDK version 24.7.0.
- Moloco SDK version 4.2.1.

#### Version 4.2.0.0

- Verified compatibility with Moloco SDK 4.2.0.

Built and tested with:

- Google Mobile Ads SDK version 24.7.0.
- Moloco SDK version 4.2.0.

#### Version 4.1.1.0

- Verified compatibility with Moloco SDK 4.1.1.

Built and tested with:

- Google Mobile Ads SDK version 24.7.0.
- Moloco SDK version 4.1.1.

#### Version 4.1.0.0

- Verified compatibility with Moloco SDK 4.1.0.

Built and tested with:

- Google Mobile Ads SDK version 24.6.0.
- Moloco SDK version 4.1.0.

#### Version 4.0.0.0

- Verified compatibility with Moloco SDK 4.0.0.

Built and tested with:

- Google Mobile Ads SDK version 24.5.0.
- Moloco SDK version 4.0.0.

#### Version 3.12.1.0

- Verified compatibility with Moloco SDK 3.12.1.

Built and tested with:

- Google Mobile Ads SDK version 24.5.0.
- Moloco SDK version 3.12.1.

#### Version 3.12.0.0

- Verified compatibility with Moloco SDK 3.12.0.

Built and tested with:

- Google Mobile Ads SDK version 24.4.0.
- Moloco SDK version 3.12.0.

#### Version 3.11.0.0

- Verified compatibility with Moloco SDK 3.11.0.

Built and tested with:

- Google Mobile Ads SDK version 24.4.0.
- Moloco SDK version 3.11.0.

#### Version 3.10.0.0

- Verified compatibility with Moloco SDK 3.10.0.

Built and tested with:

- Google Mobile Ads SDK version 24.3.0.
- Moloco SDK version 3.10.0.

#### Version 3.9.0.0

- Verified compatibility with Moloco SDK 3.9.0.

Built and tested with:

- Google Mobile Ads SDK version 24.2.0.
- Moloco SDK version 3.9.0.

#### Version 3.8.0.1

- Added support for medium rectangle banner ad size.

Built and tested with:

- Google Mobile Ads SDK version 24.1.0.
- Moloco SDK version 3.8.0.

#### Version 3.8.0.0

- Added bidding support for native ad format.
- Verified compatibility with Moloco SDK 3.8.0.

Built and tested with:

- Google Mobile Ads SDK version 24.1.0.
- Moloco SDK version 3.8.0.

#### Version 3.7.2.0

- Verified compatibility with Moloco SDK 3.7.2.

Built and tested with:

- Google Mobile Ads SDK version 24.0.0.
- Moloco SDK version 3.7.2.

#### Version 3.7.1.0

- Updated the minimum required Android API level to 23.
- Updated the minimum required Google Mobile Ads SDK version to 24.0.0.
- Verified compatibility with Moloco SDK 3.7.1.

Built and tested with:

- Google Mobile Ads SDK version 24.0.0.
- Moloco SDK version 3.7.1.

#### Version 3.7.0.0

- Verified compatibility with Moloco SDK 3.7.0.

Built and tested with:

- Google Mobile Ads SDK version 23.6.0.
- Moloco SDK version 3.7.0.

#### Version 3.6.1.0

- Verified compatibility with Moloco SDK 3.6.1.

Built and tested with:

- Google Mobile Ads SDK version 23.6.0.
- Moloco SDK version 3.6.1.

#### Version 3.6.0.0

- Verified compatibility with Moloco SDK 3.6.0.

Built and tested with:

- Google Mobile Ads SDK version 23.6.0.
- Moloco SDK version 3.6.0.

#### Version 3.5.0.0

- Initial release.
- Added bidding support for banner, interstitial and rewarded ad formats.
- Verified compatibility with Moloco SDK 3.5.0.

Built and tested with:

- Google Mobile Ads SDK version 23.6.0.
- Moloco SDK version 3.5.0.