AdWordsApp.​AudienceBidding

Provides access to an audience's bidding fields.

Methods:

MemberTypeDescription
clearCpc void Clears the max CPC bid for this audience.
clearCpm void Clears the CPM bid for this audience.
getCpc double Returns the max CPC bid for this audience.
getCpm double Returns the CPM bid for this audience.
getStrategy AdWordsApp.BiddingStrategy Returns the flexible bidding strategy of the audience.
getStrategySource String Returns the bidding strategy source of this audience.
getStrategyType String Returns the bidding strategy type of this audience.
setCpc void Sets the max CPC bid for this audience.
setCpm void Sets the CPM bid for this audience.

clearCpc()

Clears the max CPC bid for this audience. This will allow this audience to inherit its bid from the ad group level.

Please note that although this method will effectively clear the max CPC bid for this audience, the change may have no effect on actual bidding if this audience has a BiddingStrategy which does not involve max CPC bids.

Returns nothing.

clearCpm()

Clears the CPM bid for this audience. This will allow this audience to inherit its bid from the ad group level.

Please note that although this method will effectively clear the CPM bid for this audience, the change may have no effect on actual bidding if this audience has a BiddingStrategy which does not involve CPM bids.

See Cost-per-thousand impressions (CPM) for more information.

Returns nothing.

getCpc()

Returns the max CPC bid for this audience.

Return values:

TypeDescription
double The max CPC bid for this audience.

getCpm()

Returns the CPM bid for this audience.

See Cost-per-thousand impressions (CPM) for more information.

Return values:

TypeDescription
double The CPM bid for this audience.

getStrategy()

Returns the flexible bidding strategy of the audience. If this audience has an anonymous bidding strategy, or no bidding strategy, null is returned.

Return values:

TypeDescription
AdWordsApp.BiddingStrategy The flexible bidding strategy associated with this audience.

getStrategySource()

Returns the bidding strategy source of this audience. The bidding strategy source indicates where the bidding strategy came from: 'CAMPAIGN', 'ADGROUP', or 'CRITERION'.

Return values:

TypeDescription
String The bidding strategy source of this audience.

getStrategyType()

Returns the bidding strategy type of this audience. This may either be an anonymous bidding strategy, or the type of a flexible bidding strategy.

Return values:

TypeDescription
String The strategy type of this audience.

setCpc(cpc)

Sets the max CPC bid for this audience.

Please note that although this method will effectively set the max CPC bid for this audience, the change may have no effect on actual bidding if this audience has a BiddingStrategy which does not involve max CPC bids.

Returns nothing.

Arguments:

NameTypeDescription
cpc double The max CPC bid for this audience.

setCpm(cpm)

Sets the CPM bid for this audience.

Please note that although this method will effectively set the CPM bid for this audience, the change may have no effect on actual bidding if this audience has a BiddingStrategy which does not involve CPM bids.

See Cost-per-thousand impressions (CPM) for more information.

Returns nothing.

Arguments:

NameTypeDescription
cpm double The CPM bid for this audience.

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