# ReportingIdentitySettings

- [JSON representation](https://developers.google.com/analytics/devguides/config/admin/v1/rest/v1alpha/ReportingIdentitySettings#SCHEMA_REPRESENTATION)
- [ReportingIdentity](https://developers.google.com/analytics/devguides/config/admin/v1/rest/v1alpha/ReportingIdentitySettings#ReportingIdentity)

A resource containing settings related to reporting identity.

| JSON representation |
|---|
| ``` { "name": string, "reportingIdentity": enum (`https://developers.google.com/analytics/devguides/config/admin/v1/rest/v1alpha/ReportingIdentitySettings#ReportingIdentity`) } ``` |

| Fields ||
|---|---|
| `name` | `string` Output only. Identifier. Resource name for this reporting identity settings singleton resource. Format: properties/{property_id}/reportingIdentitySettings Example: "properties/1234/reportingIdentitySettings" |
| `reportingIdentity` | ``enum (`https://developers.google.com/analytics/devguides/config/admin/v1/rest/v1alpha/ReportingIdentitySettings#ReportingIdentity`)`` The strategy used for identifying user identities in reports. |

## ReportingIdentity

Various strategies for identifying user identities in reports.

| Enums ||
|---|---|
| `IDENTITY_BLENDING_STRATEGY_UNSPECIFIED` | Unspecified blending strategy. |
| `BLENDED` | Blended reporting identity strategy. |
| `OBSERVED` | Observed reporting identity strategy. |
| `DEVICE_BASED` | Device-based reporting identity strategy. |