Ab dem 8. September 2025 muss für jede neue Werbebuchung angegeben werden, ob Werbung mit politischen Inhalten in der Europäischen Union (EU) ausgeliefert wird. Display & Video 360 API- und SDF-Uploads ohne entsprechende Erklärungen schlagen fehl. Weitere Informationen dazu, wie Sie Ihre Integration aktualisieren, um diese Erklärung abzugeben, finden Sie auf unserer Seite zur Einstellung.
[null,null,["Zuletzt aktualisiert: 2025-07-25 (UTC)."],[[["\u003cp\u003eNegativeKeywordList is a resource that allows advertisers to define a list of negative keywords for targeting purposes.\u003c/p\u003e\n"],["\u003cp\u003eIt includes fields like name, negativeKeywordListId, displayName, advertiserId, and targetedLineItemCount, providing information about the list and its usage.\u003c/p\u003e\n"],["\u003cp\u003eYou can manage negative keyword lists using methods like create, delete, get, list, and patch to control how your ads are targeted.\u003c/p\u003e\n"]]],[],null,["# REST Resource: advertisers.negativeKeywordLists\n\n| Display \\& Video 360 API is deprecated and will sunset on **October 7, 2025** . Migrate to [Display \\& Video 360 API v4](/display-video/api/reference/rest/v4) before sunset to avoid an interruption in service.\n- [Resource: NegativeKeywordList](#NegativeKeywordList)\n - [JSON representation](#NegativeKeywordList.SCHEMA_REPRESENTATION)\n- [Methods](#METHODS_SUMMARY)\n\nResource: NegativeKeywordList\n-----------------------------\n\nA list of negative keywords used for targeting.\n\n| JSON representation |\n|---------------------------------------------------------------------------------------------------------------------------------------------|\n| ``` { \"name\": string, \"negativeKeywordListId\": string, \"displayName\": string, \"advertiserId\": string, \"targetedLineItemCount\": string } ``` |\n\n| Fields ||\n|-------------------------|-------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `name` | `string` Output only. The resource name of the negative keyword list. |\n| `negativeKeywordListId` | `string (`[int64](https://developers.google.com/discovery/v1/type-format)` format)` Output only. The unique ID of the negative keyword list. Assigned by the system. |\n| `displayName` | `string` Required. The display name of the negative keyword list. Must be UTF-8 encoded with a maximum size of 255 bytes. |\n| `advertiserId` | `string (`[int64](https://developers.google.com/discovery/v1/type-format)` format)` Output only. The unique ID of the advertiser the negative keyword list belongs to. |\n| `targetedLineItemCount` | `string (`[int64](https://developers.google.com/discovery/v1/type-format)` format)` Output only. Number of line items that are directly targeting this negative keyword list. |\n\n| Methods ------- ||\n|--------------------------------------------------------------------------------------------|----------------------------------------------------------------------------------------|\n| ### [create](/display-video/api/reference/rest/v3/advertisers.negativeKeywordLists/create) | Creates a new negative keyword list. |\n| ### [delete](/display-video/api/reference/rest/v3/advertisers.negativeKeywordLists/delete) | Deletes a negative keyword list given an advertiser ID and a negative keyword list ID. |\n| ### [get](/display-video/api/reference/rest/v3/advertisers.negativeKeywordLists/get) | Gets a negative keyword list given an advertiser ID and a negative keyword list ID. |\n| ### [list](/display-video/api/reference/rest/v3/advertisers.negativeKeywordLists/list) | Lists negative keyword lists based on a given advertiser id. |\n| ### [patch](/display-video/api/reference/rest/v3/advertisers.negativeKeywordLists/patch) | Updates a negative keyword list. |"]]