To retrieve geo targets directly from the Google Ads API, query the
[`geo_target_constant`](https://developers.google.com/google-ads/api/fields/v26/geo_target_constant) field.

## Download CSV of geo targets

[Latest zipped CSV (2026-10-06)](https://developers.google.com/static/google-ads/api/data/geo/geotargets-2026-10-06.csv.zip)

[Previous zipped CSV (2026-08-12)](https://developers.google.com/static/google-ads/api/data/geo/geotargets-2026-08-12.csv.zip)

## Columns

Criteria ID
:   Unique and persistent assigned ID.

Name
:   Best available English name of the geo target.

Canonical Name
:   The constructed fully qualified English name consisting of the target's own
    name, and that of its parent and country. This field is meant only for
    disambiguating similar target names.

Parent ID
:
    The criteria ID of a parent. This field is included only for legacy support,
    so IDs might not be consistent across datasets.

Country Code
:   The ISO-3166-1 alpha-2 country code that is associated with the target.

Target Type

:   Allowable values:

    - Airport
    - Autonomous Community
    - Barrio
    - Borough
    - Canton
    - City
    - City Region
    - Colloquial Area
    - Commune
    - Congressional District
    - Country
    - County
    - Department
    - District
    - Division
    - Governorate
    - Municipality
    - Municipality District
    - National Park
    - Neighborhood
    - Okrug
    - Postal Code
    - Post town
    - Prefecture
    - Province
    - Quarter
    - Region
    - State
    - Sub District
    - Sub Ward
    - Territory
    - TV Region
    - Union Territory
    - University
    - Ward

Status

:   Allowable values:

    - `Active`: Location is valid.
    - `Removal Planned`: Location is obsolete and will be removed in the next version.

The allowed values in the CSV file differ from the enum values for
`geo_target_constant.status`, which are `ENABLED` (equivalent to `Active`),
`REMOVAL_PLANNED`, `UNKNOWN`, and `UNSPECIFIED`. When using the Google Ads API,
you cannot query for `UNKNOWN` values of `geo_target_constant.status`.

## Target types

Target types represent the administrative or political division of a location.
Because these divisions are country-specific, a single type (like "State") may
represent different levels of government depending on the region.

In general, target types follow a hierarchy:

- **Administrative levels:** `Country` (Top), `State`/`Province`/`Region` (Level 1), and `County`/`Department`/`District` (Level 2).
- **Localities:** `City`, `Municipality`, and `Post town`. These are not synonyms; in some countries, one of these types can contain another, but there is no consistent hierarchy across all countries.
- **Sub-localities:** `Borough`, `Neighborhood`, and `Ward`. These are not synonyms and, as with localities, there is no consistent hierarchy across all countries.

For detailed information on how specific countries model these divisions, refer
to [Country-Specific Information](https://support.google.com/mapskb/topic/4359332).

### Definition of common types

| Target Type | Description |
|---|---|
| **Autonomous Community** | A first-level political and administrative division, primarily used in Spain. |
| **Borough** | A sub-division of a city, often with its own administrative powers, such as New York City boroughs. |
| **Canton** | A type of administrative division of a country, used in Switzerland and France. |
| **City Region** | An area surrounding a city that is tied to it socially and economically. |
| **Congressional District** | An electoral constituency that elects a single member of a congress (primarily US). |
| **DMA Region** | Designated Market Area; a region where the population can receive the same television and radio offerings (primarily US). |
| **Governorate** | An administrative division headed by a governor, common in many Arab countries. |
| **Okrug** | A type of administrative division in Slavic countries, such as Russia or Serbia. |
| **Union Territory** | A type of administrative division in India which is ruled directly by the central government. |
| **University** | Geographic boundaries encompassing a university campus. |

## Non-targetable locations

Some countries or territories are not targetable in Google Ads but might appear
in reports based on the user's location of interest or physical location.
[Check the list of restricted countries](https://support.google.com/google-ads/answer/6163740)

Due to advertising regulations and laws of the People's Republic of China, you
may be asked to provide certificates and licenses if you are advertising certain
categories of products in China. You don't need to submit certificates until
after your account has been activated. Once your account is active, you will be
provided with information on how to submit certificates to Google.

## DMA regions

Contact [The Nielsen
Company](https://www.nielsen.com/dma-regions/)
directly for DMA data.