Requesting Exemption for Other Ad Types

The steps for requesting exemption for ads that are not responsive search ads or expanded text ads are mostly the same as requesting exemption for keywords, except for the last step.

For ad group criteria, you can set exempt policy violation keys directly to the exempt_policy_violation_keys field of AdGroupCriterionOperation. However, for ad group ads, you need to follow the steps below:

  1. Create an object of PolicyValidationParameter.
  2. Set exempt policy violation keys to exempt_policy_violation_keys of the created PolicyValidationParameter.
  3. Set the PolicyValidationParameter to policy_validation_parameter of AdGroupAdOperation.

The rest of the steps for sending a mutate request to create an ad are the same as creating ads.