> [!CAUTION]
> **Caution:** This documentation is for Google Ads API **v25** . The latest active version is [**v26**](https://developers.google.com/google-ads/api/reference/rpc/latest/PercentileMetrics).

Metrics representing the customer's competitive standing among advertisers scoped by the analysis.

Percentile tier values classify the customer's percentile rank among other advertisers scoped by the analysis. For example, EMERGING_PLAYER indicates the customer ranks between the 25th and 50th percentiles, while MARKET_LEADER indicates they rank in the top 10%.

[Proto definition ![GitHub](https://developers.google.com/site-assets/logo-github.svg)](https://github.com/googleapis/googleapis/blob/master/google/ads/googleads/v25/services/benchmarks_service.proto)

| Fields ||
|---|---|
| ## `clicks_percentile_tier` | `BenchmarksCustomerPercentileTier` The customer's clicks percentile tier. |
| ## `cost_percentile_tier` | `BenchmarksCustomerPercentileTier` The customer's cost percentile tier. |
| ## `engagements_percentile_tier` | `BenchmarksCustomerPercentileTier` The customer's engagements percentile tier. |
| ## `impressions_percentile_tier` | `BenchmarksCustomerPercentileTier` The customer's impressions percentile tier. |
| ## `interactions_percentile_tier` | `BenchmarksCustomerPercentileTier` The customer's interactions percentile tier. |
| ## `video_trueview_views_percentile_tier` | `BenchmarksCustomerPercentileTier` The customer's video TrueView views percentile tier. |
| ## `viewable_impressions_percentile_tier` | `BenchmarksCustomerPercentileTier` The customer's viewable impressions percentile tier. |