Learn more about migrating to the Google Ads API by watching our latest webinar

ResourceLimitType

Resource limit type.

Enums

UNSPECIFIED

No value has been specified.

UNKNOWN

Used for return value only. Represents an unclassified operation unknown in this version.

CAMPAIGNS_PER_CUSTOMER

Number of ENABLED and PAUSED campaigns per customer.

BASE_CAMPAIGNS_PER_CUSTOMER

Number of ENABLED and PAUSED base campaigns per customer.

EXPERIMENT_CAMPAIGNS_PER_CUSTOMER

Number of ENABLED and PAUSED experiment campaigns per customer.

HOTEL_CAMPAIGNS_PER_CUSTOMER

Number of ENABLED and PAUSED Hotel campaigns per customer.

SMART_SHOPPING_CAMPAIGNS_PER_CUSTOMER

Number of ENABLED and PAUSED Smart Shopping campaigns per customer.

AD_GROUPS_PER_CAMPAIGN

Number of ENABLED ad groups per campaign.

AD_GROUPS_PER_SHOPPING_CAMPAIGN

Number of ENABLED ad groups per Shopping campaign.

AD_GROUPS_PER_HOTEL_CAMPAIGN

Number of ENABLED ad groups per Hotel campaign.

REPORTING_AD_GROUPS_PER_LOCAL_CAMPAIGN

Number of ENABLED reporting ad groups per local campaign.

REPORTING_AD_GROUPS_PER_APP_CAMPAIGN

Number of ENABLED reporting ad groups per App campaign. It includes app campaign and app campaign for engagement.

MANAGED_AD_GROUPS_PER_SMART_CAMPAIGN

Number of ENABLED managed ad groups per smart campaign.

AD_GROUP_CRITERIA_PER_CUSTOMER

Number of ENABLED ad group criteria per customer. An ad group criterion is considered as ENABLED if: 1. it's not REMOVED 2. its ad group is not REMOVED 3. its campaign is not REMOVED.

BASE_AD_GROUP_CRITERIA_PER_CUSTOMER

Number of ad group criteria across all base campaigns for a customer.

EXPERIMENT_AD_GROUP_CRITERIA_PER_CUSTOMER

Number of ad group criteria across all experiment campaigns for a customer.

AD_GROUP_CRITERIA_PER_CAMPAIGN

Number of ENABLED ad group criteria per campaign. An ad group criterion is considered as ENABLED if: 1. it's not REMOVED 2. its ad group is not REMOVED.

CAMPAIGN_CRITERIA_PER_CUSTOMER

Number of ENABLED campaign criteria per customer.

BASE_CAMPAIGN_CRITERIA_PER_CUSTOMER

Number of ENABLED campaign criteria across all base campaigns for a customer.

EXPERIMENT_CAMPAIGN_CRITERIA_PER_CUSTOMER

Number of ENABLED campaign criteria across all experiment campaigns for a customer.

WEBPAGE_CRITERIA_PER_CUSTOMER

Number of ENABLED webpage criteria per customer, including campaign level and ad group level.

BASE_WEBPAGE_CRITERIA_PER_CUSTOMER

Number of ENABLED webpage criteria across all base campaigns for a customer.

EXPERIMENT_WEBPAGE_CRITERIA_PER_CUSTOMER

Meximum number of ENABLED webpage criteria across all experiment campaigns for a customer.

COMBINED_AUDIENCE_CRITERIA_PER_AD_GROUP

Number of combined audience criteria per ad group.

CUSTOMER_NEGATIVE_PLACEMENT_CRITERIA_PER_CUSTOMER

Limit for placement criterion type group in customer negative criterion.

CUSTOMER_NEGATIVE_YOUTUBE_CHANNEL_CRITERIA_PER_CUSTOMER

Limit for YouTube TV channels in customer negative criterion.

CRITERIA_PER_AD_GROUP

Number of ENABLED criteria per ad group.

LISTING_GROUPS_PER_AD_GROUP

Number of listing group criteria per ad group.

EXPLICITLY_SHARED_BUDGETS_PER_CUSTOMER

Number of ENABLED explicitly shared budgets per customer.

IMPLICITLY_SHARED_BUDGETS_PER_CUSTOMER

Number of ENABLED implicitly shared budgets per customer.

COMBINED_AUDIENCE_CRITERIA_PER_CAMPAIGN

Number of combined audience criteria per campaign.

NEGATIVE_KEYWORDS_PER_CAMPAIGN

Number of negative keywords per campaign.

NEGATIVE_PLACEMENTS_PER_CAMPAIGN

Number of excluded campaign criteria in placement dimension, e.g. placement, mobile application, YouTube channel, etc. The API criterion type is NOT limited to placement only, and this does not include exclusions at the ad group or other levels.

GEO_TARGETS_PER_CAMPAIGN

Number of geo targets per campaign.

NEGATIVE_IP_BLOCKS_PER_CAMPAIGN

Number of negative IP blocks per campaign.

PROXIMITIES_PER_CAMPAIGN

Number of proximity targets per campaign.

LISTING_SCOPES_PER_SHOPPING_CAMPAIGN

Number of listing scopes per Shopping campaign.

LISTING_SCOPES_PER_NON_SHOPPING_CAMPAIGN

Number of listing scopes per non-Shopping campaign.

NEGATIVE_KEYWORDS_PER_SHARED_SET

Number of criteria per negative keyword shared set.

NEGATIVE_PLACEMENTS_PER_SHARED_SET

Number of criteria per negative placement shared set.

SHARED_SETS_PER_CUSTOMER_FOR_TYPE_DEFAULT

Default number of shared sets allowed per type per customer.

SHARED_SETS_PER_CUSTOMER_FOR_NEGATIVE_PLACEMENT_LIST_LOWER

Number of shared sets of negative placement list type for a manager customer.

HOTEL_ADVANCE_BOOKING_WINDOW_BID_MODIFIERS_PER_AD_GROUP

Number of hotel_advance_booking_window bid modifiers per ad group.

BIDDING_STRATEGIES_PER_CUSTOMER

Number of ENABLED shared bidding strategies per customer.

BASIC_USER_LISTS_PER_CUSTOMER

Number of open basic user lists per customer.

LOGICAL_USER_LISTS_PER_CUSTOMER

Number of open logical user lists per customer.

BASE_AD_GROUP_ADS_PER_CUSTOMER

Number of ENABLED and PAUSED ad group ads across all base campaigns for a customer.

EXPERIMENT_AD_GROUP_ADS_PER_CUSTOMER

Number of ENABLED and PAUSED ad group ads across all experiment campaigns for a customer.

AD_GROUP_ADS_PER_CAMPAIGN

Number of ENABLED and PAUSED ad group ads per campaign.

TEXT_AND_OTHER_ADS_PER_AD_GROUP

Number of ENABLED ads per ad group that do not fall in to other buckets. Includes text and many other types.

IMAGE_ADS_PER_AD_GROUP

Number of ENABLED image ads per ad group.

SHOPPING_SMART_ADS_PER_AD_GROUP

Number of ENABLED shopping smart ads per ad group.

RESPONSIVE_SEARCH_ADS_PER_AD_GROUP

Number of ENABLED responsive search ads per ad group.

APP_ADS_PER_AD_GROUP

Number of ENABLED app ads per ad group.

APP_ENGAGEMENT_ADS_PER_AD_GROUP

Number of ENABLED app engagement ads per ad group.

LOCAL_ADS_PER_AD_GROUP

Number of ENABLED local ads per ad group.

VIDEO_ADS_PER_AD_GROUP

Number of ENABLED video ads per ad group.

VERSIONS_PER_AD

Number of versions per ad.

USER_FEEDS_PER_CUSTOMER

Number of ENABLED user feeds per customer.

SYSTEM_FEEDS_PER_CUSTOMER

Number of ENABLED system feeds per customer.

FEED_ATTRIBUTES_PER_FEED

Number of feed attributes per feed.

FEED_ITEMS_PER_CUSTOMER

Number of ENABLED feed items per customer.

CAMPAIGN_FEEDS_PER_CUSTOMER

Number of ENABLED campaign feeds per customer.

BASE_CAMPAIGN_FEEDS_PER_CUSTOMER

Number of ENABLED campaign feeds across all base campaigns for a customer.

EXPERIMENT_CAMPAIGN_FEEDS_PER_CUSTOMER

Number of ENABLED campaign feeds across all experiment campaigns for a customer.

AD_GROUP_FEEDS_PER_CUSTOMER

Number of ENABLED ad group feeds per customer.

BASE_AD_GROUP_FEEDS_PER_CUSTOMER

Number of ENABLED ad group feeds across all base campaigns for a customer.

EXPERIMENT_AD_GROUP_FEEDS_PER_CUSTOMER

Number of ENABLED ad group feeds across all experiment campaigns for a customer.

AD_GROUP_FEEDS_PER_CAMPAIGN

Number of ENABLED ad group feeds per campaign.

FEED_ITEM_SETS_PER_CUSTOMER

Number of ENABLED feed items per customer.

FEED_ITEMS_PER_FEED_ITEM_SET

Number of feed items per feed item set.

CAMPAIGN_EXPERIMENTS_PER_CUSTOMER

Number of ENABLED campaign experiments per customer.

EXPERIMENT_ARMS_PER_VIDEO_EXPERIMENT

Number of video experiment arms per experiment.

OWNED_LABELS_PER_CUSTOMER

Number of owned labels per customer.

LABELS_PER_CAMPAIGN

Number of applied labels per campaign.

LABELS_PER_AD_GROUP

Number of applied labels per ad group.

LABELS_PER_AD_GROUP_AD

Number of applied labels per ad group ad.

LABELS_PER_AD_GROUP_CRITERION

Number of applied labels per ad group criterion.

TARGET_CUSTOMERS_PER_LABEL

Number of customers with a single label applied.

KEYWORD_PLANS_PER_USER_PER_CUSTOMER

Number of ENABLED keyword plans per user per customer. The limit is applied per <user, customer> pair because by default a plan is private to a user of a customer. Each user of a customer has his or her own independent limit.

KEYWORD_PLAN_AD_GROUP_KEYWORDS_PER_KEYWORD_PLAN

Number of keyword plan ad group keywords per keyword plan.

KEYWORD_PLAN_AD_GROUPS_PER_KEYWORD_PLAN

Number of keyword plan ad groups per keyword plan.

KEYWORD_PLAN_NEGATIVE_KEYWORDS_PER_KEYWORD_PLAN

Number of keyword plan negative keywords (both campaign and ad group) per keyword plan.

KEYWORD_PLAN_CAMPAIGNS_PER_KEYWORD_PLAN

Number of keyword plan campaigns per keyword plan.

CONVERSION_ACTIONS_PER_CUSTOMER

Number of ENABLED conversion actions per customer.

BATCH_JOB_OPERATIONS_PER_JOB

Number of operations in a single batch job.

BATCH_JOBS_PER_CUSTOMER

Number of PENDING or ENABLED batch jobs per customer.

HOTEL_CHECK_IN_DATE_RANGE_BID_MODIFIERS_PER_AD_GROUP

Number of hotel check-in date range bid modifiers per ad agroup.