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TargetRoasSimulationPoint

Projected metrics for a specific target ROAS amount.

Fields

required_budget_amount_micros

int64

Projected required daily budget that the advertiser must set in order to receive the estimated traffic, in micros of advertiser currency.

target_roas

double

The simulated target ROAS upon which projected metrics are based.

biddable_conversions

double

Projected number of biddable conversions.

biddable_conversions_value

double

Projected total value of biddable conversions.

clicks

int64

Projected number of clicks.

cost_micros

int64

Projected cost in micros.

impressions

int64

Projected number of impressions.

top_slot_impressions

int64

Projected number of top slot impressions. Only Search advertising channel type supports this field.