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CpcBidSimulationPointList

A container for simulation points for simulations of type CPC_BID.

JSON representation
{
  "points": [
    {
      object (CpcBidSimulationPoint)
    }
  ]
}
Fields
points[]

object (CpcBidSimulationPoint)

Projected metrics for a series of CPC bid amounts.

CpcBidSimulationPoint

Projected metrics for a specific CPC bid amount.

JSON representation
{
  "requiredBudgetAmountMicros": string,
  "biddableConversions": number,
  "biddableConversionsValue": number,
  "clicks": string,
  "costMicros": string,
  "impressions": string,
  "topSlotImpressions": string,

  // Union field cpc_simulation_key_value can be only one of the following:
  "cpcBidMicros": string,
  "cpcBidScalingModifier": number
  // End of list of possible types for union field cpc_simulation_key_value.
}
Fields
requiredBudgetAmountMicros

string (int64 format)

Projected required daily budget that the advertiser must set in order to receive the estimated traffic, in micros of advertiser currency.

biddableConversions

number

Projected number of biddable conversions.

biddableConversionsValue

number

Projected total value of biddable conversions.

clicks

string (int64 format)

Projected number of clicks.

costMicros

string (int64 format)

Projected cost in micros.

impressions

string (int64 format)

Projected number of impressions.

topSlotImpressions

string (int64 format)

Projected number of top slot impressions. Only search advertising channel type supports this field.

Union field cpc_simulation_key_value. When SimulationModificationMethod = UNIFORM or DEFAULT, cpc_bid_micros is set. When SimulationModificationMethod = SCALING, cpc_bid_scaling_modifier is set. cpc_simulation_key_value can be only one of the following:
cpcBidMicros

string (int64 format)

The simulated CPC bid upon which projected metrics are based.

cpcBidScalingModifier

number

The simulated scaling modifier upon which projected metrics are based. All CPC bids relevant to the simulated entity are scaled by this modifier.