Sign in with Google is a secure authentication system that reduces the burden of
sign in for your users, by enabling them to sign in with their Google
account---the same account they already use with Gmail, Play, Photos and
other Google services.

Here are success stories of some Sign in with Google integrations:

## Case Studies

[![Pinterest logo](https://developers.google.com/static/identity/sign-in/case-studies/images/pinterest-logo.png)](https://developers.google.com/identity/sign-in/case-studies/pinterest)

### Pinterest

Pinterest users are 2x more likely to use Google One Tap versus other multi-step sign-in
options.
[Read more](https://developers.google.com/identity/sign-in/case-studies/pinterest) [![Reddit logo](https://developers.google.com/static/identity/sign-in/case-studies/images/reddit-logo.png)](https://developers.google.com/identity/sign-in/case-studies/reddit)

### Reddit

Implementing the Sign in with Google button and One Tap prompt together increased conversion
by almost 2X.
[Read more](https://developers.google.com/identity/sign-in/case-studies/reddit) [![Plum Rocket logo](https://developers.google.com/static/identity/sign-in/case-studies/images/plum-rocket-logo.png)
![Iron Company logo](https://developers.google.com/static/identity/sign-in/case-studies/images/iron-company-logo.png)](https://developers.google.com/identity/sign-in/case-studies/iron-company)

### Iron Company

After implementing Google One Tap for Web, sign ups increased by 8X.
[Read more](https://developers.google.com/identity/sign-in/case-studies/iron-company) [![eBay logo](https://developers.google.com/static/identity/sign-in/case-studies/images/ebay-logo.png)](https://developers.google.com/identity/sign-in/case-studies/ebay)

### eBay

Users are 100% more likely to sign in across both desktop and mobile web after implementing
One Tap.
[Read more](https://developers.google.com/identity/sign-in/case-studies/ebay) [![Vikatan logo](https://developers.google.com/static/identity/sign-in/case-studies/images/vikatan-logo.png)](https://developers.google.com/identity/sign-in/case-studies/vikatan)

### Vikatan

New account creation rate increased by 270%
[Read more](https://developers.google.com/identity/sign-in/case-studies/vikatan) [![The News Minute logo](https://developers.google.com/static/identity/sign-in/case-studies/images/TNM-Sq-Logo.png)](https://developers.google.com/identity/sign-in/case-studies/the-news-minute)

### The News Minute

Increase of 15% in subscriptions as a result of implementing One tap
[Read more](https://developers.google.com/identity/sign-in/case-studies/the-news-minute) [![Lokmat logo](https://developers.google.com/static/identity/sign-in/case-studies/images/lokmat-small-logo.png)](https://developers.google.com/identity/sign-in/case-studies/lokmat)

### Lokmat

Lokmat has seen a 150% increase in email subscribers after implementing Sign in with Google
[Read more](https://developers.google.com/identity/sign-in/case-studies/lokmat) [![Jagran New Media logo](https://developers.google.com/static/identity/sign-in/case-studies/images/JNM-logo.png)](https://developers.google.com/identity/sign-in/case-studies/jagran-new-media)

### Jagran New Media

Jagran New Media Achieves 5X Growth with Sign in with Google
[Read more](https://developers.google.com/identity/sign-in/case-studies/jagran-new-media) [![The Times of India logo](https://developers.google.com/static/identity/sign-in/case-studies/images/TIMES-Of-India-logo.svg)](https://developers.google.com/identity/sign-in/case-studies/the-times-of-india)

### The Times of India

Future-Proofing Identity: The Times of India Adopts Sign in with Google (SiwG) and FedCM for
Privacy-Resilient Reader Authentication
[Read more](https://developers.google.com/identity/sign-in/case-studies/the-times-of-india)