Google Maps Platform Mobility Services is a development toolkit for building
transportation and logistics operations for your business.

The toolkit provides web services and a set of APIs that wrap the functionality
of maps, routes, and places. These services help with two fundamental industry
use cases:

- On demand driver services, such as ridesharing and food delivery
- Scheduled driver services, such as deliveries and trucking services

Google Maps has designed Mobility services around the needs we've seen
first-hand from mobility customers and through working closely with leaders in
the transportation space. Mobility services gives your business the ability to
scale and optimize user experience and operations with predictable costs.

> [!NOTE]
> **Note:** You can experiment with the toolkit using the [sample
> apps](https://github.com/googlemaps/last-mile-fleet-solution-samples).

![Overview of how Fleet engine manages the state of scheduled
tasks](https://developers.google.com/static/maps/documentation/mobility/images/scheduledTaskOverviewDiagram.png)

## What are the specific Mobility offerings?

> [!NOTE]
> See your agreement for full details into the services included and terms. For more information, [contact sales](https://cloud.google.com/contact-maps).

Google Maps Platform Mobility services comprise three distinct commercial
offerings, each of which unlocks a specific set of capabilities that are aligned
with your business needs and based on the maturity of your transportation
technology:

- Mobility Activate
- Mobility Optimize
- Mobility Accelerate

These packages are available to all customers, but aimed at retailers and
logistics companies who manage their own fleet and deliver more than 5M packages
a year as well as on-demand rideshare or delivery companies who do 1M trips or
deliveries per year. Each package requires a signed contract and billing
integration.

### Mobility Activate

Mobility Activate includes a wide variety of the Google Maps Platform standalone
APIs, including the Navigation SDK. Excluded are Location Context, Routes
Preferred - Custom Routes, Speed Limits, and all Fleet Engine based products.

If your transportation management system is fairly mature, and you don't own
your fleet of vehicles, this package can help you take advantage of the bundling
for your transportation and logistics solution. Use Mobility Activate to build a
better end-to-end mobility experience with efficient routing and improved
navigation, along with per task pricing over separate API call pricing.

For a complete list of the available APIs, [contact sales](https://cloud.google.com/contact-maps) to get
started.

### Mobility Optimize

Mobility Optimize includes everything in Mobility Activate, plus Location
Context, Routes Preferred - Custom Routes, and Speed Limits. Excluded are all
Fleet Engine based products.

If you are in the beginning stages of managing a fleet use this service to shave
time off your delivery windows with improved routing and ETAs. Use Optimize to
further improve your driver and consumer satisfaction as well as refining your
overall transportation operations.

For a complete list of the available APIs, [contact sales](https://cloud.google.com/contact-maps) to get
started.

### Mobility Accelerate

Mobility Accelerate includes everything in Optimize, plus all Fleet Engine-based
products: Fleet Engine, Nearby Drivers, Vehicle Search, the Driver SDK, the
Consumer SDK, Shipment Tracking, and Fleet Tracking.

With Accelerate, you can connect your user-facing apps with Fleet Engine, the
Google backend service that enables vehicle and trip or task orchestration
across your drivers, consumers, and operations teams. Depending on your use
case, you will use either Fleet Engine for on-demand trips or Fleet Engine for
scheduled tasks. Read more about Fleet Engine for each use case type in [What is
the Fleet Engine service](https://developers.google.com/maps/documentation/mobility/fleet-engine/essentials)?

If large-scale fleet management is a core part of your business, this package is
best suited for your needs. Use Accelerate to improve fleet operations with
real-time visibility, enhanced driver experiences, and fleet intelligence. With
Accelerate you can do this using per-task pricing.

For a complete list of the available APIs, [contact sales](https://cloud.google.com/contact-maps) to get
started.

## Migrating between packages

One Mobility billing account may have only one package assigned to it. If you
want to migrate your existing account to a different package, you will reassign
it to the new package. If you want to use multiple packages for distinct use
cases, you need separate billing accounts.

## What's next?

- Learn more about the [Driver Experience](https://developers.google.com/maps/documentation/mobility/driver-sdk)
- Learn more about [Fleet Engine](https://developers.google.com/maps/documentation/mobility/fleet-engine)