## Week of November 2, 2026

A new `account_linking_attempts` metric in
[`ucp_agentic_performance_view`](https://developers.google.com/merchant/api/reference/rest/reports_v1alpha/accounts.reports.md.txt#UcpAgenticPerformanceView)
returns the number of times a customer attempted to link their Google Account
to their merchant account.

## Week of October 26, 2026

A new
[`network` segment](https://developers.google.com/merchant/api/guides/reports/performance-reports.md.txt#segments)
in `product_performance_view` allows segmenting product performance by network
(such as Search, Search partners, Display network, YouTube). For more details,
see
[Merchant Center performance reporting updates](https://support.google.com/merchants/answer/17103877).

The
[`marketing_method` segment](https://developers.google.com/merchant/api/guides/reports/performance-reports.md.txt#segments)
in `product_performance_view` now supports `AFFILIATE` to report products
featured in the YouTube Shopping Affiliate program separately from organic
traffic. For more details, see
[Merchant Center performance reporting updates](https://support.google.com/merchants/answer/17103877).

## Week of October 19, 2026

`ucp_agentic_performance_view` and `ucp_agentic_product_performance_view` are
now available to query at advanced account level.

## Week of October 5, 2026

A new reporting view is available in the Reports sub-API (under `v1alpha`):

- [`youtube_product_category_tagged_stats_view`](https://developers.google.com/merchant/api/reference/rest/reports_v1alpha/accounts.reports.md.txt#YoutubeProductCategoryTaggedStatsView): Retrieves performance metrics (such as impressions, clicks, and orders) of product categories tagged in YouTube videos.

A new `product_type` field in
[`youtube_product_tagged_stats_view`](https://developers.google.com/merchant/api/reference/rest/reports_v1alpha/accounts.reports.md.txt#YoutubeProductTaggedStatsView)
and
[`youtube_product_sold_stats_view`](https://developers.google.com/merchant/api/reference/rest/reports_v1alpha/accounts.reports.md.txt#YoutubeProductSoldStatsView)
returns the category in the merchant's own product taxonomy.

## Week of September 28, 2026

Two new reporting views are available in the Reports sub-API (under `v1alpha`):

- [`ucp_agentic_performance_view`](https://developers.google.com/merchant/api/reference/rest/reports_v1alpha/accounts.reports.md.txt#UcpAgenticPerformanceView): Retrieves funnel performance data for your Universal Commerce Protocol (UCP) integration, including metrics and dimensions according to which the metrics are segmented.
- [`ucp_agentic_product_performance_view`](https://developers.google.com/merchant/api/reference/rest/reports_v1alpha/accounts.reports.md.txt#UcpAgenticProductPerformanceView): Retrieves product performance data for your UCP integration, including metrics and dimensions according to which the metrics are segmented.

A new `subscriber_count` field in
[`youtube_creator_performance_view`](https://developers.google.com/merchant/api/reference/rest/reports_v1alpha/accounts.reports.md.txt#YoutubeCreatorPerformanceView)
returns the number of subscribers of the creator channel.

## Week of September 14, 2026

Commissions breakdown (commissions funded by the platform "platform_commissions"
and commissions funded by the sub-sellers "seller_commissions") are now
available in the
[`youtube_content_performance_view`](https://developers.google.com/merchant/api/guides/reports/analyze-youtube-affiliate-performance.md.txt#expandable-2)
table. The performance of sub-sellers is also available by requesting the
`account_id` field.

## Week of June 1, 2026

Two new reporting views are available in the Reports sub-API (under `v1alpha`):

- [`youtube_product_sold_stats_view`](https://developers.google.com/merchant/api/guides/reports/analyze-youtube-affiliate-performance.md.txt#expandable-4): Retrieves stats for products sold through the YouTube Shopping Affiliate program.
- [`youtube_product_tagged_stats_view`](https://developers.google.com/merchant/api/guides/reports/analyze-youtube-affiliate-performance.md.txt#expandable-3): Retrieves performance metrics (such as impressions, clicks, and orders) of tagged products in YouTube videos.

## Week of April 13, 2026

A new `store_type` segment in
[`product_performance_view`](https://developers.google.com/merchant/api/guides/reports/performance-reports.md.txt)
allows segmenting the product performance by online versus local stores.

## Week of Feb 23, 2026

A new `status_per_reporting_context` field in
[`product_view`](https://developers.google.com/merchant/api/reference/rest/reports_v1/accounts.reports.md.txt#ProductView)
allows querying detailed product status per reporting context and country. A new
`reporting_context` field can restrict which reporting contexts are included in
the response, also restricting those used for calculating
`aggregated_reporting_context_status` and returned in `item_issues`.

A new reporting context
[`FREE_LISTINGS_UCP_CHECKOUT`](https://developers.google.com/merchant/api/reference/rest/Shared.Types/ReportingContextEnum.md.txt)
is available for query in `product_view`.

Maximum supported `page_size` is increased to 100,000 for
[`search`](https://developers.google.com/merchant/api/reference/rest/reports_v1/accounts.reports/search.md.txt)
method. Values above 100,000 are coerced to 100,000. The default `page_size` has
not changed.

## Week of Jan 6, 2025

The `domain` field in returned errors is now populated with
`merchantapi.googleapis.com` instead of `global`

## Week of May 27, 2024

Beta launch of Reports sub-API

## Week of May 20, 2024

Launch of
[`non_product_performance_view`](https://developers.google.com/merchant/api/reference/rest/reports_v1/accounts.reports.md.txt#nonproductperformanceview)
table in Reports sub-API.

## Week of October 31, 2023

Closed beta launch of Reports sub-API