# Metric

A metric of data about a resource.

| Enums ||
|---|---|
| `METRIC_UNSPECIFIED` | No metric specified. |
| `ALL` | Shorthand to request all available metrics. Which metrics are included in ALL varies, and depends on the resource for which insights are being requested. |
| `QUERIES_DIRECT` | The number of times the resource was shown when searching for the location directly. |
| `QUERIES_INDIRECT` | The number of times the resource was shown as a result of a categorical search (for example, restaurant). |
| `QUERIES_CHAIN` | The number of times a resource was shown as a result of a search for the chain it belongs to, or a brand it sells. For example, Starbucks, Adidas. This is a subset of QUERIES_INDIRECT. |
| `VIEWS_MAPS` | The number of times the resource was viewed on Google Maps. |
| `VIEWS_SEARCH` | The number of times the resource was viewed on Google Search. |
| `ACTIONS_WEBSITE` | The number of times the website was clicked. |
| `ACTIONS_PHONE` | The number of times the phone number was clicked. |
| `ACTIONS_DRIVING_DIRECTIONS` | The number of times driving directions were requested. |
| `PHOTOS_VIEWS_MERCHANT` | The number of views on media items uploaded by the merchant. |
| `PHOTOS_VIEWS_CUSTOMERS` | The number of views on media items uploaded by customers. |
| `PHOTOS_COUNT_MERCHANT` | The total number of media items that are currently live that have been uploaded by the merchant. |
| `PHOTOS_COUNT_CUSTOMERS` | The total number of media items that are currently live that have been uploaded by customers. |
| `LOCAL_POST_VIEWS_SEARCH` | The number of times the local post was viewed on Google Search. |
| `LOCAL_POST_ACTIONS_CALL_TO_ACTION` | The number of times the call to action button was clicked on Google. |