type FrequencyCap (v202405)
Represents a limit on the number of times a single viewer can be exposed to the same LineItem in a specified time period.
- Namespace
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https://www.google.com/apis/ads/publisher/v202405
Field
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maxImpressions
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xsd:int
The maximum number of impressions than can be served to a user within a specified time period.
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numTimeUnits
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xsd:int
The number of FrequencyCap#timeUnit to represent the total time period.
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timeUnit
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TimeUnit
The unit of time for specifying the time period.
Enumerations
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MINUTE
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HOUR
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DAY
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WEEK
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MONTH
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LIFETIME
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POD
- Per pod of ads in a video stream. Only valid for entities in a
EnvironmentType.VIDEO_PLAYER environment.
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STREAM
- Per video stream. Only valid for entities in a
EnvironmentType.VIDEO_PLAYER environment.
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UNKNOWN
- The value returned if the actual value is not exposed by the requested API version.
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Last updated 2024-05-15 UTC.
[null,null,["Last updated 2024-05-15 UTC."],[[["A FrequencyCap in Google Ad Manager limits the number of times a viewer sees the same LineItem within a specific timeframe."],["It's defined by the maximum impressions (`maxImpressions`), the time period (`numTimeUnits` and `timeUnit`), and applies to ProposalLineItems and other services."],["Time units can range from minutes to a lifetime or even per video stream/pod, depending on the advertising environment."]]],["The core content describes the `FrequencyCap`, which limits a viewer's exposure to a specific `LineItem` over time. Key information includes `maxImpressions`, defining the maximum impressions allowed per user. The time period for this limit is set by `numTimeUnits` and `timeUnit`, which can be `MINUTE`, `HOUR`, `DAY`, `WEEK`, `MONTH`, `LIFETIME`, `POD`, `STREAM`, or `UNKNOWN`. Frequency caps can also be set specifically for video players, for `POD` or `STREAM`. The associated services include `ForecastService`, `InventoryService`, `LineItemService` and `ProposalLineItemService`.\n"]]