enum DeliveryRateType (v202408)
Possible delivery rates for a LineItem, which dictate the manner in
which they are served.
- Namespace
-
https://www.google.com/apis/ads/publisher/v202408
| Enumeration |
Description |
EVENLY
|
Line items are served as evenly as possible across the number of
days specified in a line item's LineItem.duration.
|
FRONTLOADED
|
Line items are served more aggressively in the beginning of the flight
date.
|
AS_FAST_AS_POSSIBLE
|
The booked impressions for a line item may be delivered well before the
LineItem.endDateTime. Other lower-priority or lower-value line
items will be stopped from delivering until this line item meets the number
of impressions or clicks it is booked for.
|
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Last updated 2024-08-20 UTC.
[null,null,["Last updated 2024-08-20 UTC."],[[["DeliveryRateType dictates how line items are served in Google Ad Manager."],["It offers three options: EVENLY, FRONTLOADED, and AS_FAST_AS_POSSIBLE, each impacting delivery speed and distribution over time."],["EVENLY distributes delivery across the line item's duration, FRONTLOADED prioritizes early delivery, and AS_FAST_AS_POSSIBLE aims for quickest delivery, potentially pausing lower-priority items."],["These delivery rates affect how impressions or clicks are served for a line item within its flight dates."]]],["The document defines the `DeliveryRateType` for line items within ad services. It outlines three delivery rate options: `EVENLY`, which distributes line item serving across a specified duration; `FRONTLOADED`, which prioritizes delivery at the beginning of the flight date; and `AS_FAST_AS_POSSIBLE`, which delivers booked impressions quickly, potentially halting lower-priority items. The delivery rates impact how `LineItem`, `LineItemTemplate`, and `ProposalLineItem` services are served. These services use the `ForecastService` and depend on `LineItemSummary` and `ProposalLineItem`.\n"]]
