因應 Apple';App Store 資料揭露規定
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Apple 規定,在 App Store 中發布應用程式的開發人員需揭露與該應用程式資料使用相關的特定資訊。Apple 已宣布自 2020 年 12 月 8 日起,新應用程式和應用程式更新必須提供這類揭露聲明。本指南說明 PAL SDK 自 2.9.1 版起的資料收集做法,方便 Ad Manager 開發人員回答 App Store Connect 中的相關問題。
為提升 Ad Manager 成效,PAL SDK 可能會從應用程式收集特定資訊,包括:
- IP 位址,可用於判斷裝置的概略位置。
- 使用者相關效能資料,例如應用程式啟動時間、無響應率或能源用量,可用於評估使用者行為、瞭解現有產品功能的有效性,以及規劃新功能。成效資料也可能用於顯示廣告,包括與其他顯示廣告實體分享。
- 裝置 ID,例如裝置的廣告 ID 或其他應用程式或開發人員限定的裝置 ID,可用於第三方廣告和分析。
- 廣告資料 (例如使用者看過的廣告) 可能會用於支援數據分析和廣告功能。
- 其他使用者產品互動 (例如應用程式啟動點擊) 和互動資訊 (例如影片觀看次數) 可能會用於改善廣告成效。
如果您使用的任何選用產品功能涉及其他資料 (例如提前回報),或參加了涉及其他資料的任何新產品功能測試,請務必確認這些功能或測試是否需要額外的資料揭露。
如果您使用的是舊版 PAL SDK,建議更新至最新版本,確保您應用程式的揭露資料正確無誤。PAL SDK 會持續更新。本文會反映這些變更,因此請務必回來查看,並視需要更新揭露聲明。
Apple 的隱私權資訊清單檔案
PAL SDK 2.8.1 以上版本支援隱私權資訊清單宣告。您有責任檢查隱私權資訊清單,並確保應用程式的資料揭露資訊保持最新狀態。如要進一步瞭解如何解讀隱私權報告,以及執行更新的應用程式提交規定,請參閱 Apple 說明文件。
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上次更新時間:2025-08-21 (世界標準時間)。
[null,null,["上次更新時間:2025-08-21 (世界標準時間)。"],[[["\u003cp\u003eStarting December 8, 2020, Apple requires developers to disclose their app's data collection practices on the App Store.\u003c/p\u003e\n"],["\u003cp\u003eThe PAL SDK may collect data like IP address, performance data, device ID, advertising data, and user interactions to improve Ad Manager performance and advertising.\u003c/p\u003e\n"],["\u003cp\u003eDevelopers should review any optional PAL SDK features or tests they use for additional data collection disclosures.\u003c/p\u003e\n"],["\u003cp\u003eUsing the latest PAL SDK version ensures accurate data disclosures, and developers should consult the privacy manifest for detailed information.\u003c/p\u003e\n"],["\u003cp\u003eDevelopers are responsible for keeping their app's data disclosures up-to-date with Apple's requirements and should refer to Apple's documentation for guidance.\u003c/p\u003e\n"]]],[],null,["# Prepare for Apple's App Store data disclosure requirements\n\nApple requires that developers publishing apps on the App Store disclose\n[certain information](//developer.apple.com/app-store/app-privacy-details/)\nregarding their apps' data use. Apple has\n[announced](//developer.apple.com/news/?id=vlj9jty9) that these disclosures will\nbe required for new apps and app updates starting December 8, 2020. This guide\nexplains the PAL SDK's data collection practices as of\n2.9.1, to make it easier for Ad Manager\ndevelopers to answer the questions in App Store Connect.\n\nTo improve the performance of Ad Manager, the PAL SDK may collect\ncertain information from apps, including:\n\n- IP address, which may be used to estimate the general location of a device.\n- User-associated performance data such as app launch time, hang rate, or energy usage, which may be used to evaluate user behavior, understand the effectiveness of existing product features, and plan new features. Performance data may also be used for displaying ads, including sharing with other entities that display ads.\n- A Device ID, such as the device's advertising identifier or other app- or developer-bounded device identifiers, which may be used for the purpose of third-party advertising and analytics.\n- Advertising data, such as advertisements the user has seen, may be used to power analytics and advertising features.\n- Other user product interactions like app launch taps, and interaction information, like video views, may be used to improve advertising performance.\n\nIf you are using any optional product features that involve additional data\n(such as advance reporting) or participating in any tests of new product\nfeatures that involve additional data, be sure to check if those features or\ntests require additional data disclosures.\n\nIf you are using a prior version of the PAL SDK, consider\nupdating to the latest version to ensure your app's disclosures are accurate.\nThe PAL SDK will continue to be updated over time. This\narticle will reflect these changes, so make sure to check back and update your\ndisclosures as necessary.\n\nApple's privacy manifest files\n------------------------------\n\nPAL SDK version 2.8.1 and higher supports\nprivacy manifest declarations. You are responsible for checking the privacy\nmanifest and ensuring that your application's data disclosures are up to date.\nRefer to\n[Apple documentation](//developer.apple.com/documentation/bundleresources/privacy_manifest_files/describing_data_use_in_privacy_manifests)\nfor details on interpreting a privacy report and their [enforcement update](//developer.apple.com/news/?id=pvszzano) for app submission requirements."]]