asset

Help me build a query

Asset is a part of an ad which can be shared across multiple ads. It can be an image (ImageAsset), a video (YoutubeVideoAsset), etc. Assets are immutable and cannot be removed. To stop an asset from serving, remove the asset from the entity that is using it.

Attributed resources
customer

Fields from the above resources may be selected along with this resource in your SELECT and WHERE clauses. These fields will not segment metrics in your SELECT clause.

Fields/Segments/Metrics

This page shows all metrics and segments that can be put in the same SELECT clause as the fields of asset. However, when you specify asset in the FROM clause, some metrics and segments cannot be used. Use the following filter to show only the fields that can be used when asset is specified in the FROM clause.

Is asset specified in the FROM clause of your query?

No Yes, it is

Resource fields book_on_google_asset callout_asset.ad_schedule_targets callout_asset.callout_text callout_asset.end_date callout_asset.start_date final_mobile_urls final_url_suffix final_urls id image_asset.file_size image_asset.full_size.height_pixels image_asset.full_size.url image_asset.full_size.width_pixels image_asset.mime_type lead_form_asset.background_image_asset lead_form_asset.business_name lead_form_asset.call_to_action_description lead_form_asset.call_to_action_type lead_form_asset.custom_disclosure lead_form_asset.delivery_methods lead_form_asset.description lead_form_asset.desired_intent lead_form_asset.fields lead_form_asset.headline lead_form_asset.post_submit_call_to_action_type lead_form_asset.post_submit_description lead_form_asset.post_submit_headline lead_form_asset.privacy_policy_url name policy_summary.approval_status policy_summary.policy_topic_entries policy_summary.review_status promotion_asset.ad_schedule_targets promotion_asset.discount_modifier promotion_asset.end_date promotion_asset.language_code promotion_asset.money_amount_off.amount_micros promotion_asset.money_amount_off.currency_code promotion_asset.occasion promotion_asset.orders_over_amount.amount_micros promotion_asset.orders_over_amount.currency_code promotion_asset.percent_off promotion_asset.promotion_code promotion_asset.promotion_target promotion_asset.redemption_end_date promotion_asset.redemption_start_date promotion_asset.start_date resource_name sitelink_asset.ad_schedule_targets sitelink_asset.description1 sitelink_asset.description2 sitelink_asset.end_date sitelink_asset.link_text sitelink_asset.start_date structured_snippet_asset.header structured_snippet_asset.values text_asset.text tracking_url_template type url_custom_parameters youtube_video_asset.youtube_video_id youtube_video_asset.youtube_video_title

Segments conversion_action conversion_action_category conversion_action_name conversion_adjustment conversion_lag_bucket conversion_or_adjustment_lag_bucket external_conversion_source

asset.book_on_google_asset Field description A book on google asset. Category ATTRIBUTE Data Type MESSAGE Type URL google.ads.googleads.v8.common.BookOnGoogleAsset Filterable False Selectable True Sortable False Repeated False

asset.callout_asset.ad_schedule_targets Field description List of non-overlapping schedules specifying all time intervals for which the asset may serve. There can be a maximum of 6 schedules per day, 42 in total. Category ATTRIBUTE Data Type MESSAGE Type URL google.ads.googleads.v8.common.AdScheduleInfo Filterable False Selectable True Sortable False Repeated True

asset.callout_asset.callout_text Field description Required. The callout text. The length of this string should be between 1 and 25, inclusive. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.callout_asset.end_date Field description Last date of when this asset is effective and still serving, in yyyy-MM-dd format. Category ATTRIBUTE Data Type DATE Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.callout_asset.start_date Field description Start date of when this asset is effective and can begin serving, in yyyy-MM-dd format. Category ATTRIBUTE Data Type DATE Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.final_mobile_urls Field description A list of possible final mobile URLs after all cross domain redirects. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable False Repeated True

asset.final_url_suffix Field description URL template for appending params to landing page URLs served with parallel tracking. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.final_urls Field description A list of possible final URLs after all cross domain redirects. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable False Repeated True

asset.id Field description Output only. The ID of the asset. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.image_asset.file_size Field description File size of the image asset in bytes. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.image_asset.full_size.height_pixels Field description Height of the image. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.image_asset.full_size.url Field description A URL that returns the image with this height and width. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.image_asset.full_size.width_pixels Field description Width of the image. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.image_asset.mime_type Field description MIME type of the image asset. Category ATTRIBUTE Data Type ENUM AUDIO_MP3 AUDIO_WAV FLASH HTML5_AD_ZIP IMAGE_GIF IMAGE_JPEG IMAGE_PNG MSEXCEL MSWORD PDF RTF TEXT_HTML UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v8.enums.MimeTypeEnum.MimeType Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.background_image_asset Field description Asset resource name of the background image. The minimum size is 600x314 and the aspect ratio must be 1.91:1 (+-1%). Category ATTRIBUTE Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.business_name Field description Required. The name of the business being advertised. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.call_to_action_description Field description Required. Text giving a clear value proposition of what users expect once they expand the form. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.call_to_action_type Field description Required. Pre-defined display text that encourages user to expand the form. Category ATTRIBUTE Data Type ENUM APPLY_NOW BOOK_NOW CONTACT_US DOWNLOAD GET_INFO GET_OFFER GET_QUOTE GET_STARTED JOIN_NOW LEARN_MORE REGISTER REQUEST_DEMO SIGN_UP SUBSCRIBE UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v8.enums.LeadFormCallToActionTypeEnum.LeadFormCallToActionType Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.custom_disclosure Field description Custom disclosure shown along with Google disclaimer on the lead form. Accessible to allowed customers only. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.delivery_methods Field description Configured methods for collected lead data to be delivered to advertiser. Only one method typed as WebhookDelivery can be configured. Category ATTRIBUTE Data Type MESSAGE Type URL google.ads.googleads.v8.common.LeadFormDeliveryMethod Filterable False Selectable True Sortable False Repeated True

asset.lead_form_asset.description Field description Required. Detailed description of the expanded form to describe what the form is asking for or facilitating. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.desired_intent Field description Desired intent for the lead form, e.g. more volume or more qualified. Category ATTRIBUTE Data Type ENUM HIGH_INTENT LOW_INTENT UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v8.enums.LeadFormDesiredIntentEnum.LeadFormDesiredIntent Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.fields Field description Ordered list of input fields. Category ATTRIBUTE Data Type MESSAGE Type URL google.ads.googleads.v8.common.LeadFormField Filterable False Selectable True Sortable False Repeated True

asset.lead_form_asset.headline Field description Required. Headline of the expanded form to describe what the form is asking for or facilitating. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.post_submit_call_to_action_type Field description Pre-defined display text that encourages user action after the form is submitted. Category ATTRIBUTE Data Type ENUM DOWNLOAD LEARN_MORE SHOP_NOW UNKNOWN UNSPECIFIED VISIT_SITE Type URL google.ads.googleads.v8.enums.LeadFormPostSubmitCallToActionTypeEnum.LeadFormPostSubmitCallToActionType Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.post_submit_description Field description Detailed description shown after form submission that describes how the advertiser will follow up with the user. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.post_submit_headline Field description Headline of text shown after form submission that describes how the advertiser will follow up with the user. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.lead_form_asset.privacy_policy_url Field description Required. Link to a page describing the policy on how the collected data is handled by the advertiser/business. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.name Field description Optional name of the asset. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.policy_summary.approval_status Field description Output only. The overall approval status of this asset, calculated based on the status of its individual policy topic entries. Category ATTRIBUTE Data Type ENUM APPROVED APPROVED_LIMITED AREA_OF_INTEREST_ONLY DISAPPROVED UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v8.enums.PolicyApprovalStatusEnum.PolicyApprovalStatus Filterable True Selectable True Sortable True Repeated False

asset.policy_summary.policy_topic_entries Field description Output only. The list of policy findings for this asset. Category ATTRIBUTE Data Type MESSAGE Type URL google.ads.googleads.v8.common.PolicyTopicEntry Filterable False Selectable True Sortable False Repeated True

asset.policy_summary.review_status Field description Output only. Where in the review process this asset is. Category ATTRIBUTE Data Type ENUM ELIGIBLE_MAY_SERVE REVIEWED REVIEW_IN_PROGRESS UNDER_APPEAL UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v8.enums.PolicyReviewStatusEnum.PolicyReviewStatus Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.ad_schedule_targets Field description List of non-overlapping schedules specifying all time intervals for which the asset may serve. There can be a maximum of 6 schedules per day, 42 in total. Category ATTRIBUTE Data Type MESSAGE Type URL google.ads.googleads.v8.common.AdScheduleInfo Filterable False Selectable True Sortable False Repeated True

asset.promotion_asset.discount_modifier Field description A modifier for qualification of the discount. Category ATTRIBUTE Data Type ENUM UNKNOWN UNSPECIFIED UP_TO Type URL google.ads.googleads.v8.enums.PromotionExtensionDiscountModifierEnum.PromotionExtensionDiscountModifier Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.end_date Field description Last date of when this asset is effective and still serving, in yyyy-MM-dd format. Category ATTRIBUTE Data Type DATE Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.language_code Field description The language of the promotion. Represented as BCP 47 language tag. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.money_amount_off.amount_micros Field description Amount in micros. One million is equivalent to one unit. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.money_amount_off.currency_code Field description Three-character ISO 4217 currency code. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.occasion Field description The occasion the promotion was intended for. If an occasion is set, the redemption window will need to fall within the date range associated with the occasion. Category ATTRIBUTE Data Type ENUM BACK_TO_SCHOOL BLACK_FRIDAY BOXING_DAY CARNIVAL CHINESE_NEW_YEAR CHRISTMAS CYBER_MONDAY DIWALI EASTER EID_AL_ADHA EID_AL_FITR END_OF_SEASON EPIPHANY FALL_SALE FATHERS_DAY HALLOWEEN HANUKKAH HOLI INDEPENDENCE_DAY LABOR_DAY MOTHERS_DAY NATIONAL_DAY NAVRATRI NEW_YEARS PARENTS_DAY PASSOVER RAMADAN ROSH_HASHANAH SINGLES_DAY SONGKRAN SPRING_SALE ST_NICHOLAS_DAY SUMMER_SALE UNKNOWN UNSPECIFIED VALENTINES_DAY WINTER_SALE WOMENS_DAY YEAR_END_GIFT Type URL google.ads.googleads.v8.enums.PromotionExtensionOccasionEnum.PromotionExtensionOccasion Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.orders_over_amount.amount_micros Field description Amount in micros. One million is equivalent to one unit. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.orders_over_amount.currency_code Field description Three-character ISO 4217 currency code. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.percent_off Field description Percentage off discount in the promotion. 1,000,000 = 100%. Either this or money_amount_off is required. Category ATTRIBUTE Data Type INT64 Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.promotion_code Field description A code the user should use in order to be eligible for the promotion. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.promotion_target Field description Required. A freeform description of what the promotion is targeting. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.redemption_end_date Field description Last date of when the promotion is eligible to be redeemed, in yyyy-MM-dd format. Category ATTRIBUTE Data Type DATE Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.redemption_start_date Field description Start date of when the promotion is eligible to be redeemed, in yyyy-MM-dd format. Category ATTRIBUTE Data Type DATE Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.promotion_asset.start_date Field description Start date of when this asset is effective and can begin serving, in yyyy-MM-dd format. Category ATTRIBUTE Data Type DATE Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.resource_name Field description Immutable. The resource name of the asset. Asset resource names have the form: `customers/{customer_id}/assets/{asset_id}` Category ATTRIBUTE Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable False Repeated False

asset.sitelink_asset.ad_schedule_targets Field description List of non-overlapping schedules specifying all time intervals for which the asset may serve. There can be a maximum of 6 schedules per day, 42 in total. Category ATTRIBUTE Data Type MESSAGE Type URL google.ads.googleads.v8.common.AdScheduleInfo Filterable False Selectable True Sortable False Repeated True

asset.sitelink_asset.description1 Field description First line of the description for the sitelink. If set, the length should be between 1 and 35, inclusive, and description2 must also be set. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.sitelink_asset.description2 Field description Second line of the description for the sitelink. If set, the length should be between 1 and 35, inclusive, and description1 must also be set. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.sitelink_asset.end_date Field description Last date of when this asset is effective and still serving, in yyyy-MM-dd format. Category ATTRIBUTE Data Type DATE Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.sitelink_asset.link_text Field description Required. URL display text for the sitelink. The length of this string should be between 1 and 25, inclusive. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.sitelink_asset.start_date Field description Start date of when this asset is effective and can begin serving, in yyyy-MM-dd format. Category ATTRIBUTE Data Type DATE Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.structured_snippet_asset.header Field description Required. The header of the snippet. This string should be one of the predefined values at https://developers.google.com/google-ads/api/reference/data/structured-snippet-headers Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.structured_snippet_asset.values Field description Required. The values in the snippet. The size of this collection should be between 3 and 10, inclusive. The length of each value should be between 1 and 25 characters, inclusive. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable False Repeated True

asset.text_asset.text Field description Text content of the text asset. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.tracking_url_template Field description URL template for constructing a tracking URL. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.type Field description Output only. Type of the asset. Category ATTRIBUTE Data Type ENUM BOOK_ON_GOOGLE CALLOUT IMAGE LEAD_FORM MEDIA_BUNDLE PROMOTION SITELINK STRUCTURED_SNIPPET TEXT UNKNOWN UNSPECIFIED YOUTUBE_VIDEO Type URL google.ads.googleads.v8.enums.AssetTypeEnum.AssetType Filterable True Selectable True Sortable True Repeated False

asset.url_custom_parameters Field description A list of mappings to be used for substituting URL custom parameter tags in the tracking_url_template, final_urls, and/or final_mobile_urls. Category ATTRIBUTE Data Type MESSAGE Type URL google.ads.googleads.v8.common.CustomParameter Filterable False Selectable True Sortable False Repeated True

asset.youtube_video_asset.youtube_video_id Field description YouTube video id. This is the 11 character string value used in the YouTube video URL. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

asset.youtube_video_asset.youtube_video_title Field description YouTube video title. Category ATTRIBUTE Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

segments.conversion_action Field description Resource name of the conversion action. Category SEGMENT Data Type RESOURCE_NAME Type URL N/A Filterable True Selectable True Sortable True Repeated False

segments.conversion_action_category Field description Conversion action category. Category SEGMENT Data Type ENUM ADD_TO_CART BEGIN_CHECKOUT BOOK_APPOINTMENT CONTACT DEFAULT DOWNLOAD ENGAGEMENT GET_DIRECTIONS IMPORTED_LEAD LEAD OUTBOUND_CLICK PAGE_VIEW PHONE_CALL_LEAD PURCHASE REQUEST_QUOTE SIGNUP STORE_SALE STORE_VISIT SUBMIT_LEAD_FORM SUBSCRIBE_PAID UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v8.enums.ConversionActionCategoryEnum.ConversionActionCategory Filterable True Selectable True Sortable True Repeated False

segments.conversion_action_name Field description Conversion action name. Category SEGMENT Data Type STRING Type URL N/A Filterable True Selectable True Sortable True Repeated False

segments.conversion_adjustment Field description This segments your conversion columns by the original conversion and conversion value vs. the delta if conversions were adjusted. False row has the data as originally stated; While true row has the delta between data now and the data as originally stated. Summing the two together results post-adjustment data. Category SEGMENT Data Type BOOLEAN Type URL N/A Filterable True Selectable True Sortable True Repeated False

segments.conversion_lag_bucket Field description An enum value representing the number of days between the impression and the conversion. Category SEGMENT Data Type ENUM EIGHT_TO_NINE_DAYS ELEVEN_TO_TWELVE_DAYS FIVE_TO_SIX_DAYS FORTY_FIVE_TO_SIXTY_DAYS FOURTEEN_TO_TWENTY_ONE_DAYS FOUR_TO_FIVE_DAYS LESS_THAN_ONE_DAY NINE_TO_TEN_DAYS ONE_TO_TWO_DAYS SEVEN_TO_EIGHT_DAYS SIXTY_TO_NINETY_DAYS SIX_TO_SEVEN_DAYS TEN_TO_ELEVEN_DAYS THIRTEEN_TO_FOURTEEN_DAYS THIRTY_TO_FORTY_FIVE_DAYS THREE_TO_FOUR_DAYS TWELVE_TO_THIRTEEN_DAYS TWENTY_ONE_TO_THIRTY_DAYS TWO_TO_THREE_DAYS UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v8.enums.ConversionLagBucketEnum.ConversionLagBucket Filterable True Selectable True Sortable True Repeated False

segments.conversion_or_adjustment_lag_bucket Field description An enum value representing the number of days between the impression and the conversion or between the impression and adjustments to the conversion. Category SEGMENT Data Type ENUM ADJUSTMENT_EIGHT_TO_NINE_DAYS ADJUSTMENT_ELEVEN_TO_TWELVE_DAYS ADJUSTMENT_FIVE_TO_SIX_DAYS ADJUSTMENT_FORTY_FIVE_TO_SIXTY_DAYS ADJUSTMENT_FOURTEEN_TO_TWENTY_ONE_DAYS ADJUSTMENT_FOUR_TO_FIVE_DAYS ADJUSTMENT_LESS_THAN_ONE_DAY ADJUSTMENT_NINETY_TO_ONE_HUNDRED_AND_FORTY_FIVE_DAYS ADJUSTMENT_NINE_TO_TEN_DAYS ADJUSTMENT_ONE_TO_TWO_DAYS ADJUSTMENT_SEVEN_TO_EIGHT_DAYS ADJUSTMENT_SIXTY_TO_NINETY_DAYS ADJUSTMENT_SIX_TO_SEVEN_DAYS ADJUSTMENT_TEN_TO_ELEVEN_DAYS ADJUSTMENT_THIRTEEN_TO_FOURTEEN_DAYS ADJUSTMENT_THIRTY_TO_FORTY_FIVE_DAYS ADJUSTMENT_THREE_TO_FOUR_DAYS ADJUSTMENT_TWELVE_TO_THIRTEEN_DAYS ADJUSTMENT_TWENTY_ONE_TO_THIRTY_DAYS ADJUSTMENT_TWO_TO_THREE_DAYS ADJUSTMENT_UNKNOWN CONVERSION_EIGHT_TO_NINE_DAYS CONVERSION_ELEVEN_TO_TWELVE_DAYS CONVERSION_FIVE_TO_SIX_DAYS CONVERSION_FORTY_FIVE_TO_SIXTY_DAYS CONVERSION_FOURTEEN_TO_TWENTY_ONE_DAYS CONVERSION_FOUR_TO_FIVE_DAYS CONVERSION_LESS_THAN_ONE_DAY CONVERSION_NINE_TO_TEN_DAYS CONVERSION_ONE_TO_TWO_DAYS CONVERSION_SEVEN_TO_EIGHT_DAYS CONVERSION_SIXTY_TO_NINETY_DAYS CONVERSION_SIX_TO_SEVEN_DAYS CONVERSION_TEN_TO_ELEVEN_DAYS CONVERSION_THIRTEEN_TO_FOURTEEN_DAYS CONVERSION_THIRTY_TO_FORTY_FIVE_DAYS CONVERSION_THREE_TO_FOUR_DAYS CONVERSION_TWELVE_TO_THIRTEEN_DAYS CONVERSION_TWENTY_ONE_TO_THIRTY_DAYS CONVERSION_TWO_TO_THREE_DAYS CONVERSION_UNKNOWN UNKNOWN UNSPECIFIED Type URL google.ads.googleads.v8.enums.ConversionOrAdjustmentLagBucketEnum.ConversionOrAdjustmentLagBucket Filterable True Selectable True Sortable True Repeated False

segments.external_conversion_source Field description External conversion source. Category SEGMENT Data Type ENUM AD_CALL_METRICS ANALYTICS ANALYTICS_SEARCH_ADS_360 ANDROID_FIRST_OPEN ANDROID_IN_APP APP_UNSPECIFIED CLICK_TO_CALL FIREBASE FIREBASE_SEARCH_ADS_360 FLOODLIGHT GOOGLE_ATTRIBUTION GOOGLE_HOSTED GOOGLE_PLAY IOS_FIRST_OPEN IOS_IN_APP SALESFORCE SEARCH_ADS_360 STORE_SALES STORE_SALES_CRM STORE_SALES_DIRECT_UPLOAD STORE_SALES_PAYMENT_NETWORK STORE_VISITS THIRD_PARTY_APP_ANALYTICS UNKNOWN UNSPECIFIED UPLOAD UPLOAD_CALLS WEBPAGE WEBSITE_CALL_METRICS Type URL google.ads.googleads.v8.enums.ExternalConversionSourceEnum.ExternalConversionSource Filterable True Selectable True Sortable True Repeated False