פרמטרים של מודעה
צור מודעת טקסט עם פרמטרים של מודעה עבור קבוצת מודעות
function setupAdParamsInAdGroup(adGroupName) {
// If you have multiple adGroups with the same name, this snippet will
// pick an arbitrary matching ad group each time. In such cases, just
// filter on the campaign name as well:
//
// AdsApp.adGroups()
// .withCondition('ad_group.name = "INSERT_ADGROUP_NAME_HERE"')
// .withCondition('campaign.name = "INSERT_CAMPAIGN_NAME_HERE"')
const adGroupIterator = AdsApp.adGroups()
.withCondition(`ad_group.name = "${adGroupName}"`)
.get();
if (!adGroupIterator.hasNext()) {
throw new Error(`No ad group with name "${adGroupName} found`);
}
const adGroup = adGroupIterator.next();
adGroup.newAd().expandedTextAdBuilder()
.withHeadlinePart1('Holiday sale')
.withHeadlinePart2(
'Starts in {param1: a few} days {param2: and} hours!')
.withDescription('Everything must go!')
.withFinalUrl('http://www.example.com/holidaysales')
.build();
const keywordIterator = adGroup.keywords().get();
if (!keywordIterator.hasNext()) {
console.log(`No keywords found in ad group ${adGroupName}.`);
} else {
const keyword = keywordIterator.next();
// Setup Ad to show as 'Doors open in 5 days, 7 hours!' when searched
// using this keyword. If the ad is triggered using a keyword
// without ad param, the ad shows as
// 'Doors open in a few days, and hours!'
keyword.setAdParam(1, 5);
keyword.setAdParam(2, 7);
}
}
אחזר פרמטרים של מודעה עבור מילת מפתח
function getAdParamsForKeyword(adGroupName) {
// If you have multiple adGroups with the same name, this snippet will
// pick an arbitrary matching ad group each time. In such cases, just
// filter on the campaign name as well:
//
// AdsApp.adGroups()
// .withCondition('ad_group.name = "INSERT_ADGROUP_NAME_HERE"')
// .withCondition('campaign.name = "INSERT_CAMPAIGN_NAME_HERE"')
const adGroupIterator = AdsApp.adGroups()
.withCondition(`ad_group.name = "${adGroupName}"`)
.get();
if (!adGroupIterator.hasNext()) {
throw new Error(`No ad group with name "${adGroupName} found`);
}
const adGroup = adGroupIterator.next();
const keywordIterator = adGroup.keywords()
.withCondition('ad_group_criterion.keyword.text = "Holiday sales"')
.get();
if (!keywordIterator.hasNext()) {
console.log(`No keywords found in ad group ${adGroupName}.`);
} else {
const keyword = keywordIterator.next();
const adParamIterator = keyword.adParams().get();
for (const adParam of adParamIterator) {
logAdParam(adParam);
}
}
}
function logAdParam(adParam) {
console.log('Keyword : ' + adParam.getKeyword().getText());
console.log('MatchType : ' + adParam.getKeyword().getMatchType());
console.log('Index : ' + adParam.getIndex());
console.log('Insertion Text : ' + adParam.getInsertionText());
}
אלא אם צוין אחרת, התוכן של דף זה הוא ברישיון Creative Commons Attribution 4.0 ודוגמאות הקוד הן ברישיון Apache 2.0. לפרטים, ניתן לעיין במדיניות האתר Google Developers. Java הוא סימן מסחרי רשום של חברת Oracle ו/או של השותפים העצמאיים שלה.
עדכון אחרון: 2024-09-11 (שעון UTC).
[null,null,["עדכון אחרון: 2024-09-11 (שעון UTC)."],[[["The provided code snippets demonstrate how to create and manage ad parameters within Google Ads, allowing for dynamic text insertion in ads based on specific keywords."],["`setupAdParamsInAdGroup` creates a new expanded text ad with placeholders (`{param1}`, `{param2}`) and sets corresponding ad parameters for a keyword, enabling customized ad copy when that keyword triggers the ad."],["`getAdParamsForKeyword` retrieves and logs the ad parameters associated with a specific keyword within a given ad group, showcasing how to access and utilize these parameters for analysis or reporting."]]],[]]