Displaynetzwerk
Placement zu einer vorhandenen Anzeigengruppe hinzufügen
function addPlacementToAdGroup(adGroupName, url, cpc) {
const adGroups = AdsApp.adGroups()
.withCondition(`ad_group.name = '${adGroupName}'`)
.get();
if (!adGroups.hasNext()) {
throw new Error(`No ad group with the name '${adGroupName}' was found.`);
}
const adGroup = adGroups.next();
if (adGroups.totalNumEntities() > 1) {
console.warn(`Found ${adGroups.totalNumEntities()} ad groups with the ` +
`name '${adGroupName}'. Adding placement to the ad group in campaign ` +
`'${adGroup.getCampaign().getName()}'.`);
}
// Other display criteria can be built in a similar manner using the
// corresponding builder method in the AdsApp.CampaignDisplay or
// AdsApp.AdGroupDisplay class.
const placementBuilder = adGroup.display()
.newPlacementBuilder()
.withUrl(url); // required
if (cpc) {
placementBuilder.withCpc(cpc); // optional
}
const operation = placementBuilder.build();
if (operation.getStatus() == 'SUCCESS') {
const placement = operation.getResult();
console.log(`Placement with id = ${placement.getId()} and url = ${placement.getUrl()} was created.`);
} else {
console.warn(`Failed to create placement. Errors = ${operation.getErrors().join(', ')}`);
}
}
Alle Themen in einer vorhandenen Anzeigengruppe abrufen
function getAllTopics(campaignName, adGroupName) {
return AdsApp.display()
.topics()
.withCondition(`campaign.name = '${campaignName}'`)
.withCondition(`ad_group.name = '${adGroupName}'`);
}
Statistiken für alle Zielgruppen in einer vorhandenen Anzeigengruppe protokollieren
function logAudienceStats(campaignName, adGroupName, dateRange = 'LAST_MONTH') {
// Other display criteria can be retrieved in a similar manner using
// the corresponding selector methods in the AdsApp.Display,
// AdsApp.CampaignDisplay or AdsApp.AdGroupDisplay class.
const audienceIterator = AdsApp.display()
.audiences()
.withCondition(`campaign.name = '${campaignName}'`)
.withCondition(`ad_group.name = '${adGroupName}'`)
.get();
console.log('ID, Audience ID, Clicks, Impressions, Cost');
for (const audience of audienceIterator) {
const stats = audience.getStatsFor(dateRange);
// User List IDs (List IDs) are available on the details page of
// a User List (found under the Audiences section of the Shared
// Library)
console.log(`${audience.getId().toFixed(0)}, ${audience.getAudienceId()}, `
+ `${stats.getClicks()}, ${stats.getImpressions()}, ${stats.getCost()}`);
}
}
Sofern nicht anders angegeben, sind die Inhalte dieser Seite unter der Creative Commons Attribution 4.0 License und Codebeispiele unter der Apache 2.0 License lizenziert. Weitere Informationen finden Sie in den Websiterichtlinien von Google Developers. Java ist eine eingetragene Marke von Oracle und/oder seinen Partnern.
Zuletzt aktualisiert: 2024-09-11 (UTC).
[null,null,["Zuletzt aktualisiert: 2024-09-11 (UTC)."],[[["The provided code snippets demonstrate how to manage display targeting in Google Ads using scripts."],["It includes functionalities to add placements to ad groups, specifying URLs and optional CPC bids."],["Additionally, it showcases retrieving topics and audience performance statistics within specific ad groups and campaigns."],["Example functions cover topics such as adding placements, retrieving topics by campaign/ad group, and logging audience stats with customizable date ranges."]]],[]]