Wykluczające słowa kluczowe
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Zapisuj i kategoryzuj treści zgodnie ze swoimi preferencjami.
Dodaj wykluczające słowo kluczowe do kampanii
function addNegativeKeywordToCampaign(keyword, campaignName) {
const campaignIterator = AdsApp.campaigns()
.withCondition(`campaign.name = "${campaignName}"`)
.get();
if (campaignIterator.hasNext()) {
const campaign = campaignIterator.next();
campaign.createNegativeKeyword(keyword);
} else {
throw new Error(`Cannot find campaign with the name '${campaignName}'`);
}
}
Pobierz wykluczające słowa kluczowe w kampanii
function getNegativeKeywordsForCampaign(campaignName) {
const campaignIterator = AdsApp.campaigns()
.withCondition(`campaign.name = "${campaignName}"`)
.get();
if (campaignIterator.hasNext()) {
const campaign = campaignIterator.next();
const negativeKeywordIterator = campaign.negativeKeywords().get();
console.log(`Found ${negativeKeywordIterator.totalNumEntities()} negative keywords.`);
return negativeKeywordIterator;
} else {
throw new Error(`Cannot find campaign with the name '${campaignName}'`);
}
}
Dodaj wykluczające słowo kluczowe do grupy reklam
function addNegativeKeywordToAdGroup(keyword, adGroupName) {
const adGroupIterator = AdsApp.adGroups()
.withCondition(`ad_group.name = "${adGroupName}"`)
.get();
if (!adGroupIterator.hasNext()) {
throw new Error(`Cannot find ad group with the name '${adGroupName}'`);
}
if (adGroupIterator.totalNumEntities() > 1) {
console.warn(`Found more than one ad group named '${adGroupName}', using the first one.`);
}
const adGroup = adGroupIterator.next();
adGroup.createNegativeKeyword(keyword);
}
Pobierz wykluczające słowa kluczowe w grupie reklam
function getNegativeKeywordsForAdGroup(adGroupName) {
const adGroupIterator = AdsApp.adGroups()
.withCondition(`ad_group.name = "${adGroupName}"`)
.get();
if (!adGroupIterator.hasNext()) {
throw new Error(`Cannot find ad group with the name '${adGroupName}'`);
}
if (adGroupIterator.totalNumEntities() > 1) {
console.warn(`Found more than one ad group named '${adGroupName}', using the first one.`);
}
const adGroup = adGroupIterator.next();
const negativeKeywordIterator = adGroup.negativeKeywords().get();
if (negativeKeywordIterator.hasNext()) {
const negativeKeyword = negativeKeywordIterator.next();
console.log(`Found ${negativeKeywordIterator.totalNumEntities()} negative keywords.`);
return negativeKeywordIterator;
}
}
O ile nie stwierdzono inaczej, treść tej strony jest objęta licencją Creative Commons – uznanie autorstwa 4.0, a fragmenty kodu są dostępne na licencji Apache 2.0. Szczegółowe informacje na ten temat zawierają zasady dotyczące witryny Google Developers. Java jest zastrzeżonym znakiem towarowym firmy Oracle i jej podmiotów stowarzyszonych.
Ostatnia aktualizacja: 2025-08-21 UTC.
[null,null,["Ostatnia aktualizacja: 2025-08-21 UTC."],[[["\u003cp\u003eThis documentation provides Google Ads scripts for managing negative keywords at both the campaign and ad group levels.\u003c/p\u003e\n"],["\u003cp\u003eIt includes functions to add negative keywords and retrieve existing negative keywords for campaigns or ad groups using their respective names.\u003c/p\u003e\n"],["\u003cp\u003eWhen searching for ad groups by name, if multiple ad groups share the same name, the script will use the first one it encounters and issue a warning.\u003c/p\u003e\n"],["\u003cp\u003eThese functions are built upon the Google Ads Scripts API, utilizing methods like \u003ccode\u003ecreateNegativeKeyword\u003c/code\u003e and iterators to interact with campaign and ad group entities.\u003c/p\u003e\n"],["\u003cp\u003eError handling is incorporated to notify users if the specified campaign or ad group is not found.\u003c/p\u003e\n"]]],[],null,["# Negative Keywords\n\nAdd negative keyword to a campaign\n----------------------------------\n\n```gdscript\nfunction addNegativeKeywordToCampaign(keyword, campaignName) {\n const campaignIterator = AdsApp.campaigns()\n .withCondition(`campaign.name = \"${campaignName}\"`)\n .get();\n if (campaignIterator.hasNext()) {\n const campaign = campaignIterator.next();\n campaign.createNegativeKeyword(keyword);\n } else {\n throw new Error(`Cannot find campaign with the name '${campaignName}'`);\n }\n}\n```\n\nGet negative keywords in a campaign\n-----------------------------------\n\n```gdscript\nfunction getNegativeKeywordsForCampaign(campaignName) {\n const campaignIterator = AdsApp.campaigns()\n .withCondition(`campaign.name = \"${campaignName}\"`)\n .get();\n if (campaignIterator.hasNext()) {\n const campaign = campaignIterator.next();\n const negativeKeywordIterator = campaign.negativeKeywords().get();\n console.log(`Found ${negativeKeywordIterator.totalNumEntities()} negative keywords.`);\n return negativeKeywordIterator;\n } else {\n throw new Error(`Cannot find campaign with the name '${campaignName}'`);\n }\n}\n```\n\nAdd a negative keyword to an ad group\n-------------------------------------\n\n```gdscript\nfunction addNegativeKeywordToAdGroup(keyword, adGroupName) {\n const adGroupIterator = AdsApp.adGroups()\n .withCondition(`ad_group.name = \"${adGroupName}\"`)\n .get();\n if (!adGroupIterator.hasNext()) {\n throw new Error(`Cannot find ad group with the name '${adGroupName}'`);\n }\n if (adGroupIterator.totalNumEntities() \u003e 1) {\n console.warn(`Found more than one ad group named '${adGroupName}', using the first one.`);\n }\n const adGroup = adGroupIterator.next();\n adGroup.createNegativeKeyword(keyword);\n}\n```\n\nGet negative keywords in an ad group\n------------------------------------\n\n```gdscript\nfunction getNegativeKeywordsForAdGroup(adGroupName) {\n const adGroupIterator = AdsApp.adGroups()\n .withCondition(`ad_group.name = \"${adGroupName}\"`)\n .get();\n if (!adGroupIterator.hasNext()) {\n throw new Error(`Cannot find ad group with the name '${adGroupName}'`);\n }\n if (adGroupIterator.totalNumEntities() \u003e 1) {\n console.warn(`Found more than one ad group named '${adGroupName}', using the first one.`);\n }\n const adGroup = adGroupIterator.next();\n const negativeKeywordIterator = adGroup.negativeKeywords().get();\n if (negativeKeywordIterator.hasNext()) {\n const negativeKeyword = negativeKeywordIterator.next();\n console.log(`Found ${negativeKeywordIterator.totalNumEntities()} negative keywords.`);\n return negativeKeywordIterator;\n }\n}\n```"]]