Data Flow recap


data_flow_recap

Use case

GTINs known

Can send inventory updates regularly

API Methods

File Feed upload (instead of API)

Notes

Free Local listings

yes

yes

Business Profile

Lfp sub-account linking

Data transmission

Business Profile

Lfp sub-account linking

Data transmission

A product feed is automatically created through GTIN matching Google's catalogue.

Link Business profiles and LFP sub-account through the API or using the Merchant Center UI

Note that sending data using the inventory feed only limits the possibility to add extra functionalities like Merchant Hosted Local Store Front and other Programs

Free Local listings

No

yes

Business Profile

Lfp sub-account linking

Data transmission

Business Profile

Lfp sub-account linking

  • Use Merchant Center UI

Data transmission

OfferId sent through accounts.productInputs.insert need to match the one in accounts.lfpInventories.insert

Set "channel" attribute to "Local" in the product feed

Link Business profiles and LFP sub-account through the API or using the Merchant Center UI

Free Local Listings

Local Inventory Ads

Not for all offers

yes

Business Profile

Lfp sub-account linking

Data transmission

Business Profile

Lfp sub-account linking

Data transmission

OfferId sent through accounts.productInputs.insert need to match the one in accounts.lfpInventories.insert

Set "channel" attribute to "Local" in the product feed

Link Business profiles and LFP sub-account through the API or using the Merchant Center UI

Local Inventory ads work best with MHLSF and Pickup features. MHLSF basic only works through a Local product feed.

Free Local Listings

Local Inventory Ads

Other Shopping Programs already enabled

Not for all offers

yes

Business Profile

Lfp sub-account linking

Data transmission

Business Profile

Lfp sub-account linking

Data transmission

OfferId sent through accounts.productInputs.insert need to match the one in accounts.lfpInventories.insert

Set "channel" attribute to "Local" in the product feed for the same offers enabled for the online programs.

Link Business profiles and LFP sub-account through the API or using the Merchant Center UI

Local Inventory ads work best with MHLSF and Pickup features. MHLSF basic only works through a Local product feed.

Shopping Ads and other Shopping Programs require a product feed with their attributes enabled.

Free Local listings

yes

no

Business Profile

Lfp sub-account linking

Data transmission

Business Profile

Lfp sub-account linking

Data transmission

A product feed is automatically created through GTIN matching. Google's catalogue Machine learning algorithm will predict price and quantity based on the data provided

Link Business profiles and LFP sub-account through the API or using the Merchant Center UI

Sales data predictions work best when price and quantity don't fluctuate constantly. Accuracy could be challenging when Sales events are taken into account.

Free Local listings

No

no

Business Profile

Lfp sub-account linking

Data transmission

Business Profile

Lfp sub-account linking

Data transmission

Sales data predictions work best when price and quantity don't fluctuate constantly. Accuracy is challenging when Sales events are taken into account.

Set "channel" attribute to "Local" in the product feed

OfferId sent through accounts.productInputs.insert need to match the one in accounts.lfpSales.insert

Link Business profiles and LFP sub-account through the API or using the Merchant Center UI

Local Inventory ads work best with MHLSF and Pickup features. MHLSF basic only works through a Local product feed.

Free Local Listings

Local Inventory Ads

Not for all offers

no

Business Profile

Lfp sub-account linking

Data transmission

Business Profile

Lfp sub-account linking

Data transmission

Sales data predictions work best when price and quantity don't fluctuate constantly. Accuracy is challenging when Sales events are taken into account.

Set "channel" attribute to "Local" in the product feed

OfferId sent through accounts.productInputs.insert need to match the one in accounts.lfpInventories.insert

Link Business profiles and LFP sub-account through the API or using the Merchant Center UI

Local Inventory ads work best with MHLSF and Pickup features. MHLSF basic only works through a Local product feed.

Free Local Listings

Local Inventory Ads

Other Shopping Programs already enabled

Not for all offers

yes

Business Profile

Lfp sub-account linking

Data transmission

Business Profile

Lfp sub-account linking

Data transmission

OfferIds sent through accounts.productInputs.insert need to match the one in accounts.lfpInventories.insert.

Set "channel" attribute to "Local" in the product feed for the same offers enabled for the online programs.

Link Business profiles and LFP sub-account through the API or using the Merchant Center UI

Local Inventory ads work best with MHLSF and Pickup features. MHLSF basic only works through a Local product feed.

Shopping Ads and other Shopping Programs require a product feed with their attributes enabled.