Ad request waterfall
Overview
A report of the resources requested before the first ad request is made. These
resources delay the first ad request, so minimizing their number will speed up
ad loading.
Recommendations
This audit is purely informative and not something a page can pass or fail. Use
the information provided to reduce the time to first ad request by:
- Reducing the number of resources by removing them, deferring them, marking
them async, etc.
- Combining resources to reduce the number of requests.
- Optimizing the order in which resources are loaded by requesting only critical
resources prior to requesting ads.
Any of the above optimizations will have a positive impact on ad speed.
Critical Request Chains
Tagging best practices to minimize page latency
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Last updated 2024-06-26 UTC.
[null,null,["Last updated 2024-06-26 UTC."],[[["The audit reveals resources that are requested before the first ad request, potentially delaying ad loading."],["Optimizing the loading process of these resources improves ad speed and user experience."],["Reduce the number, defer loading, or combine resources to minimize delays before the first ad request."],["Prioritize loading critical resources before requesting ads to optimize resource order and improve ad speed."]]],["The content focuses on optimizing ad loading speed by minimizing resources requested before the first ad request. Key actions include reducing the number of resources by removing, deferring, or asynchronously loading them; combining resources; and prioritizing the loading order of critical resources. These steps aim to decrease the time to the first ad request, positively impacting ad speed. The report provides informative data to aid in these optimizations.\n"]]