Riduci il tempo necessario per inviare la prima richiesta di offerta
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Panoramica
Il tempo necessario per effettuare la prima richiesta di header bidding. Si tratta dell'intervallo tra il caricamento della pagina e l'invio della prima richiesta di header bidding.
Consigli
Questa metrica non è indicativa di un problema specifico. Deve essere usata per identificare
le aree di miglioramento e monitorare tale miglioramento nel tempo.
L'obiettivo è ridurre il tempo necessario per effettuare la prima richiesta di header bidding. Il superamento di altri controlli più specifici dovrebbe
avere un grande impatto su questa metrica. In particolare, è probabile che i seguenti controlli influiscano su questo periodo di tempo:
Questa metrica identifica la "prima richiesta di offerta" come la prima richiesta registrata per una Supply-Side Platform o una piattaforma di scambio supportata.
Salvo quando diversamente specificato, i contenuti di questa pagina sono concessi in base alla licenza Creative Commons Attribution 4.0, mentre gli esempi di codice sono concessi in base alla licenza Apache 2.0. Per ulteriori dettagli, consulta le norme del sito di Google Developers. Java è un marchio registrato di Oracle e/o delle sue consociate.
Ultimo aggiornamento 2025-07-25 UTC.
[null,null,["Ultimo aggiornamento 2025-07-25 UTC."],[[["\u003cp\u003eThis metric measures the time from page load to the first header bidding request, indicating potential areas for improvement in ad delivery speed.\u003c/p\u003e\n"],["\u003cp\u003eReducing this time is a general goal achieved by addressing specific issues identified by other audits, like optimizing the ad request waterfall, avoiding long tasks, and ensuring GPT and bids load concurrently.\u003c/p\u003e\n"],["\u003cp\u003e"First bid request" is defined as the earliest request sent to a recognized ad exchange or supply-side platform.\u003c/p\u003e\n"]]],["The metric measures the time from page load to the first header bidding request. The objective is to decrease this time, improving overall efficiency. This metric isn't a problem indicator but helps track progress. Key actions to reduce this time include ensuring other audits related to ad request waterfalls, avoiding ad-blocking tasks, and loading GPT and bids in parallel. The first bid request is the earliest recorded request to a supported ad exchange or supply-side platform.\n"],null,["# Reduce time to send the first bid request\n\nOverview\n--------\n\nThe time it takes for the first header bidding request to be made. This is the\ninterval from page load until the first header bidding request is issued.\n\nRecommendations\n---------------\n\nThis metric is not indicative of a specific issue. It should be used to help\nidentify areas for improvement and track that improvement over time.\n\nThe goal here is to reduce the time it takes for the first header bidding\nrequest to be made. Ensuring that other, more specific audits are passing should\nhave a major impact on this metric. In particular, the following audits are\nlikely to affect this time:\n\n- [Ad request waterfall](./ad-request-critical-path)\n- [Avoid long tasks that block ad-related network requests](./ad-blocking-tasks)\n- [Load GPT and bids in parallel](./gpt-bids-parallel)\n\nMore information\n----------------\n\nThis metric identifies \"first bid request\" as the earliest recorded request to a\n[supported ad exchange or supply side platform](https://github.com/googleads/publisher-ads-lighthouse-plugin/blob/HEAD/lighthouse-plugin-publisher-ads/utils/bidder-patterns.js). \n[View audit source](https://github.com/googleads/publisher-ads-lighthouse-plugin/tree/HEAD/lighthouse-plugin-publisher-ads/audits/bid-request-from-page-start.js) [Improve this article](https://github.com/googleads/publisher-ads-lighthouse-plugin/tree/HEAD/docs/audits/bid-request-from-page-start.md) [Report an issue](https://github.com/googleads/publisher-ads-lighthouse-plugin/issues/new?labels=documentation&template=documentation-feedback.md&title=Documentation+feedback%3A+bid-request-from-page-start.md)\n\n\u003cbr /\u003e"]]
