What's new on Google Search Central
Check out the latest news on SEO and Google Search, including recent announcements on our blog, changes to documentation, upcoming Search events, YouTube videos, and podcast episodes.
Recent posts on the Google Search Central Blog
Robots Refresher: Future-proof Robots Exclusion Protocol
Friday, March 28, 2025 In the previous posts about the Robots Exclusion Protocol (REP), we explored what you can already do with its various components — namely robots.txt and the URI level controls. In this post we will explore how the REP can play
March 28, 2025
Get Ready for Search Central Live Asia Pacific 2025
Monday, March 17, 2025 Hello 2025! (Yeah, we know, time flies!) We've had some exciting plans in the works for Search Central Live (SCL) Asia Pacific this year, and we're super excited to let you in on what we've been up to. We've been listening
March 17, 2025
Robots Refresher: page-level granularity
Friday, March 14, 2025 With the robots.txt file, site owners have a simple way to control which parts of a website are accessible by crawlers. To help site owners further express how search engines and web crawlers can use their pages, the community
March 14, 2025
Robots Refresher: robots.txt — a flexible way to control how machines explore your website
Friday, March 7, 2025 A long-standing tool for website owners, robots.txt has been in active use for over 30 years and is broadly supported by crawler operators (such as tools for site owners, services, and search engines). In this edition of the
March 7, 2025
Search Central Live is going to Madrid
Wednesday, March 5, 2025 We're very excited to announce that Search Central Live is going to Madrid for the first time on April 9! Following successful events throughout the world, we're continuing our mission to help you enhance your site's
March 5, 2025
First Search Central Live in South Africa
Monday, March 3, 2025 On April 2, 2025 we'll be in Johannesburg, South Africa for the very first Search Central Live event in Africa! We're looking forward to an afternoon with a packed program of presentations, Q&A, and networking. We want to
March 3, 2025
Robots Refresher: introducing a new series
Monday, February 24, 2025 Every now and then we get questions about robots.txt, robots meta tags, and the control functionality that they offer. Following our December series on crawling, we thought this would be the perfect time to put together a
February 24, 2025
Search Central Live is going to New York City
Thursday, February 13, 2025 We're excited to announce that Search Central Live is coming to New York City for the first time on March 20, 2025. The Google Search team has organized events in the city several times, but this time we're bringing our
February 13, 2025
Simplifying the visible URL element on mobile search results
Thursday, January 23, 2025 Mobile searchers will soon see a cleaner, more streamlined look for how URLs appear in search results. Initially introduced as part of the "site hierarchy" feature, we've found that the breadcrumb element isn't as useful to
January 23, 2025
Search Central Live is returning to Brazil in 2025
Wednesday, January 15, 2025 We're excited to announce that Search Central Live is returning to São Paulo in 2025. Following our successful events in 2023 and 2024, we're continuing our mission to help Brazilian businesses enhance their site's
January 15, 2025
Crawling out of December: the 2024 recap
Tuesday, December 31, 2024 It might happen that by the end of this post you're going to try to decide who wrote this blog post, a large language model (LLM) or Gary. And you'd be right to ponder that and delve into the intricacies of the language
December 31, 2024
Crawling December: CDNs and crawling
Tuesday, December 24, 2024 Content delivery networks (CDNs) are particularly well suited for decreasing latency of your website and in general keeping web traffic-related headaches away. This is their primary purpose after all: speedy delivery of
December 24, 2024
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