Tag Manager API - ข้อมูลอ้างอิงพจนานุกรมแท็ก

เอกสารนี้อธิบายพารามิเตอร์ที่ตั้งค่าสำหรับแท็ก Google Tag Manager ได้

เกริ่นนำ

แท็ก Google Tag Manager แต่ละรายการ มีโค้ด type เพื่อระบุแท็ก นอกจากนี้ แท็กส่วนใหญ่มีพารามิเตอร์ (คู่ key, type) ที่คุณตั้งค่าเป็นส่วนหนึ่งของ "ออบเจ็กต์พารามิเตอร์" ได้เมื่อสร้างหรืออัปเดตแท็ก หากต้องการดูข้อมูลเพิ่มเติมเกี่ยวกับวิธีตั้งค่าพารามิเตอร์เหล่านี้โดยใช้ออบเจ็กต์พารามิเตอร์ โปรดดูข้อมูลอ้างอิงของพารามิเตอร์

ส่วนที่เหลือของเอกสารนี้แสดงรายละเอียดของแท็กที่สนับสนุนทั้งหมดสำหรับเว็บและอุปกรณ์เคลื่อนที่

แท็กเว็บ

แท็ก HTML ที่กำหนดเอง

พิมพ์โค้ด

html

พารามิเตอร์

คีย์	Type
html	template
convertJsValuesToExpressions	boolean
usePostscribe	boolean

ตัวอย่าง

{
  "liveOnly": false,
  "name": "Sample Custom HTML",
  "parameter": [
    {
      "key": "html",
      "type": "template",
      "value": "<script>alert('hello world')</script>"
    },
    {
      "key": "convertJsValuesToExpressions",
      "type": "boolean",
      "value": "true"
    },
    {
      "key": "usePostscribe",
      "type": "boolean",
      "value": "false"
    }
  ],
  "type": "html"
}

แท็กรูปภาพที่กำหนดเอง

พิมพ์โค้ด

img

พารามิเตอร์

คีย์	Type
useCacheBuster	boolean
url	template
cacheBusterQueryParam	template

ตัวอย่าง

{
  "liveOnly": false,
  "name": "Sample Custom Image Tag",
  "parameter": [
    {
      "key": "useCacheBuster",
      "type": "boolean",
      "value": "true"
    },
    {
      "key": "url",
      "type": "template",
      "value": "//{{a}}"
    },
    {
      "key": "cacheBusterQueryParam",
      "type": "template",
      "value": "gtmcb"
    }
  ],
  "type": "img"
}

Listener เหตุการณ์

Listener การคลิกลิงก์

พิมพ์โค้ด

lcl

พารามิเตอร์

คีย์	Type	Notes
checkValidation	boolean
waitForTags	boolean
waitForTagsTimeout	template	จำนวนมิลลิวินาที ระบุเมื่อ waitForTags=true

ตัวอย่าง

{
   "name": "Sample Link Click Listener",
   "liveOnly": false,
   "parameter": [
    {
     "type": "boolean",
     "key": "waitForTags",
     "value": "true"
    },
    {
     "type": "boolean",
     "key": "checkValidation",
     "value": "true"
    },
    {
     "type": "template",
     "key": "waitForTagsTimeout",
     "value": "2000"
    }
   ],
   "type": "lcl",
  }

Listener การส่งแบบฟอร์ม

พิมพ์โค้ด

fsl

พารามิเตอร์

คีย์	Type	Notes
waitForTags	boolean
checkValidation	boolean
waitForTagsTimeout	template	จำนวนมิลลิวินาที ระบุเมื่อ waitForTags=true

ตัวอย่าง

{
  "liveOnly": false,
  "name": "Sample Form Submit Listener",
  "parameter": [
    {
      "key": "waitForTags",
      "type": "boolean",
      "value": "false"
    },
    {
      "key": "checkValidation",
      "type": "boolean",
      "value": "false"
    }
  ],
  "type": "fsl"
}

Listener การคลิก

พิมพ์โค้ด

cl

พารามิเตอร์

ไม่มีข้อมูล

ตัวอย่าง

{
  "liveOnly": false,
  "name": "Sample Click Listener",
  "type": "cl"
}

Listener ตัวจับเวลา

พิมพ์โค้ด

tl

พารามิเตอร์

คีย์	Type	Notes
eventName	template
interval	template	จำนวนมิลลิวินาที
limit	template	จำนวนครั้งสูงสุดที่เริ่มทำงาน

ตัวอย่าง

{
  "liveOnly": false,
  "name": "Sample Timer Listener",
  "parameter": [
    {
      "key": "eventName",
      "type": "template",
      "value": "gtm.timer"
    },
    {
      "key": "interval",
      "type": "template",
      "value": "{{a}}"
    },
    {
      "key": "limit",
      "type": "template",
      "value": "5"
    }
  ],
  "type": "tl"
}

Listener ข้อผิดพลาด JavaScript

พิมพ์โค้ด

jel

พารามิเตอร์

ไม่มีข้อมูล

ตัวอย่าง

{
  "liveOnly": false,
  "name": "Sample JavaScript Error Listener",
  "type": "jel"
}

Listener ประวัติ

พิมพ์โค้ด

hl

พารามิเตอร์

ไม่มีข้อมูล

ตัวอย่าง

{
  "liveOnly": false,
  "name": "Sample History Listener",
  "type": "hl"
}

การติดตามโฆษณาแบบดิสเพลย์

ตัวนับ Floodlight

พิมพ์โค้ด

flc

พารามิเตอร์

คีย์	Type	Notes
ordinalType	template	หนึ่งใน STANDARD, UNIQUE, SESSION
advertiserId	template
groupTag	template
activityTag	template
useImageTag	boolean
customVariable	list	[key, value] คู่
userVariable	template	ตัวแปร u= ของแท็ก
transactionVariable	template	ตัวแปร tran= ของแท็ก
sessionId	template	ระบุว่า ordinalType คือ SESSION หรือไม่

ตัวอย่าง

{
  "liveOnly": false,
  "name": "Sample Floodlight Counter",
  "parameter": [
    {
      "key": "ordinalType",
      "type": "template",
      "value": "STANDARD"
    },
    {
      "key": "advertiserId",
      "type": "template",
      "value": "{{a}}"
    },
    {
      "key": "groupTag",
      "type": "template",
      "value": "{{b}}"
    },
    {
      "key": "activityTag",
      "type": "template",
      "value": "{{c}}"
    },
    {
      "key": "useImageTag",
      "type": "boolean",
      "value": "false"
    },
    {
      "key": "customVariable",
      "type": "list"
 "list": [
     {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "key",
         "value": "u2"
        },
        {
         "type": "template",
         "key": "value",
         "value": "u2_custom_var"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "key",
         "value": "u1"
        },
        {
         "type": "template",
         "key": "value",
         "value": "u1_custom_var"
        }
     ]
    },
    {
      "key": "userVariable",
      "type": "template",
      "value": ""
    },
    {
      "key": "transactionVariable",
      "type": "template",
      "value": ""
    },
    {
     "type": "template",
     "key": "sessionId",
     "value": "MySessionId"
    }
  ],
  "type": "flc"
}

ยอดขาย Floodlight

พิมพ์โค้ด

fls

พารามิเตอร์

คีย์	Type	Notes
countingMethod	template	หนึ่งใน TRANSACTIONS, ITEM_SOLD
advertiserId	template
groupTag	template
activityTag	template
revenue	template
orderId	template
useImageTag	boolean
customVariable	map	รายการแผนที่ แต่ละรายการมีคู่ [key, value] คู่เดียว
userVariable	template	ตัวแปร u= ของแท็ก
transactionVariable	template	ตัวแปร tran= ของแท็ก
quantity	template	ระบุว่า countingMethod คือ ITEM_SOLD หรือไม่

ตัวอย่าง

{
   "name": "Sample Floodlight Sales Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "countingMethod",
     "value": "TRANSACTIONS"
    },
    {
     "type": "template",
     "key": "advertiserId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "groupTag",
     "value": "{{b}}"
    },
    {
     "type": "template",
     "key": "activityTag",
     "value": "{{c}}"
    },
    {
     "type": "template",
     "key": "revenue",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "orderId",
     "value": "{{b}}"
    },
    {
     "type": "boolean",
     "key": "useImageTag",
     "value": "false"
    },
    {
     "type": "map",
     "key": "customVariable",
     "map": [
      {
       "type": "template",
       "key": "u2",
       "value": "u2_custom_var"
      },
      {
       "type": "template",
       "key": "u1",
       "value": "u1_custom_var"
      }
     ]
    },
    {
     "type": "template",
     "key": "userVariable",
     "value": "u_var"
    },
    {
     "type": "template",
     "key": "transactionVariable",
     "value": "tran_var"
    }
   ],
   "type": "fls"
  }

Mediaplex - แท็ก iframe MCT

พิมพ์โค้ด

mpm

พารามิเตอร์

คีย์	Type	Notes
placementId	template
roiName	template
pageName	template
uniqueUserId	template	ไม่บังคับ

ตัวอย่าง

{
   "name": "Sample Mediaplex IFRAME MCT Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "placementId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "roiName",
     "value": "1"
    },
    {
     "type": "template",
     "key": "pageName",
     "value": "{{a}}"
    }
   ],
   "type": "mpm"
  }

Mediaplex - แท็ก ROI IMG มาตรฐาน

พิมพ์โค้ด

mpr

พารามิเตอร์

คีย์	Type	Notes
placementId	template
roiName	template
uniqueUserId	template	ไม่บังคับ

ตัวอย่าง

{
   "name": "Sample Mediaplex Standard IMG ROI Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "placementId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "roiName",
     "value": "1"
    },
    {
     "type": "template",
     "key": "uniqueUserId",
     "value": "MyUniqueId"
    }
   ],
   "type": "mpr"
  }

เครื่องมือวัด Conversion ของ Turn

พิมพ์โค้ด

tc

พารามิเตอร์

คีย์	Type	Notes
customerId	template	รหัสสัญญาข้อมูล
orderId	template	ไม่บังคับ
orderValue	template	ไม่บังคับ
optOut	template	ไม่บังคับ

ตัวอย่าง

{
   "name": "Sample Turn Conversion Tracking",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "customerId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "orderId",
     "value": "MyOrderId"
    },
    {
     "type": "template",
     "key": "orderValue",
     "value": "MyOrderValue"
    },
    {
     "type": "template",
     "key": "optOut",
     "value": "MyOptOut"
    }
   ],
   "type": "tc"
  }

รีมาร์เก็ตติ้ง

พิกเซล AdRoll Smart

พิมพ์โค้ด

asp

พารามิเตอร์

คีย์	Type	Notes
customerId	template	adroll_adv_id
pixelId	template	adroll_pix_id
conversionValueInDollars	template	ไม่บังคับ
customData	map	ไม่บังคับ รายการแผนที่ แต่ละรายการมีคู่ [key, value] 1 คู่
segmentName	template	ไม่บังคับ

ตัวอย่าง

{
   "name": "Sample AdRoll Smart Pixel",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "customerId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "pixelId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "conversionValueInDollars",
     "value": "conversionValue"
    },
    {
     "type": "map",
     "key": "customData",
     "map": [
      {
       "type": "template",
       "key": "key2",
       "value": "World"
      },
      {
       "type": "template",
       "key": "key1",
       "value": "Hello"
      }
     ]
    },
    {
     "type": "template",
     "key": "segmentName",
     "value": "SegmentName"
    }
   ],
   "type": "asp"
  }

รีมาร์เก็ตติ้งของ Google Ads

พิมพ์โค้ด

sp

พารามิเตอร์

คีย์	Type	Notes
googleConversionId	template
googleConversionLabel	template	ไม่บังคับ
customParamsFormat	template	หนึ่งใน DATA_LAYER, USER_SPECIFIED
dataLayerVariable	template	สำหรับ customParamsFormat = DATA_LAYER
googleCustomParams	list	สำหรับ customParamsFormat = USER_SPECIFIED
googleScreenName	template	ไม่บังคับ

ตัวอย่าง

โดย customParamFormat = DATA_LAYER:

{
   "name": "Sample Google Ads Remarketing",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "googleConversionId",
     "value": "{{c}}"
    },
    {
     "type": "template",
     "key": "googleConversionLabel",
     "value": "MyLabel"
    },
    {
     "type": "template",
     "key": "customParamsFormat",
     "value": "DATA_LAYER"
    },
    {
     "type": "template",
     "key": "dataLayerVariable",
     "value": "{{e}}"
    }
   ],
   "type": "sp"
  }

โดย customParamFormat = USER_SPECIFIED:

{
   "name": "Sample Google Ads Remarketing",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "googleConversionId",
     "value": "{{c}}"
    },
    {
     "type": "template",
     "key": "googleConversionLabel",
     "value": "MyLabel"
    },
    {
     "type": "template",
     "key": "customParamsFormat",
     "value": "USER_SPECIFIED"
    },
    {
     "type": "list",
     "key": "googleCustomParams",
     "list": [
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "key",
         "value": "key2"
        },
        {
         "type": "template",
         "key": "value",
         "value": "World"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "key",
         "value": "key1"
        },
        {
         "type": "template",
         "key": "value",
         "value": "Hello"
        }
       ]
      }
     ]
    }
   ],
   "type": "sp"
  }

การเก็บรวบรวมข้อมูลของ Turn

พิมพ์โค้ด

tdc

พารามิเตอร์

คีย์	Type	Notes
customerId	template
categoryId	template	ไม่บังคับ
keyword	template	ไม่บังคับ
dataProviderId	template	ไม่บังคับ
optOut	template	ไม่บังคับ

ตัวอย่าง

{
   "name": "Sample Turn Data Collection Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "customerId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "categoryId",
     "value": "myCategoryId"
    },
    {
     "type": "template",
     "key": "keyword",
     "value": "myKeyword"
    },
    {
     "type": "template",
     "key": "dataProviderId",
     "value": "myDataProviderId"
    },
    {
     "type": "template",
     "key": "optOut",
     "value": "myOptOut"
    }
   ],
   "type": "tdc"
  }

ค้นหา

เครื่องมือวัด Conversion ของ Google Ads

ดูเครื่องมือวัด Conversion ของ Google Ads ใต้แท็กอุปกรณ์เคลื่อนที่

Marin Software

พิมพ์โค้ด

ms

พารามิเตอร์

คีย์	Type	Notes
type	template	หนึ่งใน TRACK_PAGEVIEW, TRACK_TRANSACTION
clientId	template
anonymizeIp	boolean	ไม่บังคับ
conversionType	template	สำหรับ type = TRACK_TRANSACTION
useDataLayer	boolean	สำหรับ type = TRACK_TRANSACTION
orderId	template	สำหรับ useDataLayer = false
product	template	สำหรับ useDataLayer = false
price	template	สำหรับ useDataLayer = false
category	template	สำหรับ useDataLayer = false
quantity	template	สำหรับ useDataLayer = false
currencyCode	template	สำหรับ useDataLayer = false

ตัวอย่าง

โดย type=TRACK_PAGEVIEW:

{
   "name": "Sample Marin Software Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "type",
     "value": "TRACK_PAGEVIEW"
    },
    {
     "type": "template",
     "key": "clientId",
     "value": "Client ID"
    },
    {
     "type": "boolean",
     "key": "anonymizeIp",
     "value": "false"
    }
   ],
   "type": "ms"
  }

โดย type = TRACK_TRANSACTION และ useDataLayer = true:

{
   "name": "Sample Marin Software Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "type",
     "value": "TRACK_TRANSACTION"
    },
    {
     "type": "template",
     "key": "clientId",
     "value": "Client ID"
    },
    {
     "type": "template",
     "key": "conversionType",
     "value": "myConversionType"
    },
    {
     "type": "boolean",
     "key": "anonymizeIp",
     "value": "false"
    },
    {
     "type": "boolean",
     "key": "useDataLayer",
     "value": "true"
    }
   ],
   "type": "ms"
  }

โดย type = TRACK_TRANSACTION และ useDataLayer = false:

{
   "name": "Sample Marin Software Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "type",
     "value": "TRACK_TRANSACTION"
    },
    {
     "type": "template",
     "key": "clientId",
     "value": "Client ID"
    },
    {
     "type": "template",
     "key": "conversionType",
     "value": "myConversionType"
    },
    {
     "type": "boolean",
     "key": "anonymizeIp",
     "value": "false"
    },
    {
     "type": "template",
     "key": "orderId",
     "value": "myOrderId"
    },
    {
     "type": "template",
     "key": "product",
     "value": "myProduct"
    },
    {
     "type": "template",
     "key": "price",
     "value": "myPrice"
    },
    {
     "type": "template",
     "key": "category",
     "value": "myCategory"
    },
    {
     "type": "template",
     "key": "quantity",
     "value": "myQuantity"
    },
    {
     "type": "template",
     "key": "currencyCode",
     "value": "myCurrencyCode"
    },
    {
     "type": "boolean",
     "key": "useDataLayer",
     "value": "false"
    }
   ],
   "type": "ms"
  }

ผู้ชม

AdAdvisor

พิมพ์โค้ด

_ta

พารามิเตอร์

คีย์	Type
subscriberId	template

ตัวอย่าง

  {
   "name": "Sample AdAdvisor Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "subscriberId",
     "value": "{{a}}"
    }
   ],
   "type": "_ta",
  }

ข้อมูลเชิงลึกเกี่ยวกับ Bizo

พิมพ์โค้ด

bzi

พารามิเตอร์

ตัวอย่าง

 {
   "name": "Sample Bizo Insight Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "id",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "title",
     "value": "myTitle"
    },
    {
     "type": "template",
     "key": "domain",
     "value": "myDomain"
    },
    {
     "type": "template",
     "key": "company",
     "value": "myCompany"
    },
    {
     "type": "template",
     "key": "location",
     "value": "myLocation"
    },
    {
     "type": "template",
     "key": "employeeRange",
     "value": "myEmployeeRange"
    },
    {
     "type": "template",
     "key": "standardIndustrialClassification",
     "value": "mySICS"
    },
    {
     "type": "template",
     "key": "email",
     "value": "myEmail"
    }
   ],
   "type": "bzi"
  }

พิกเซล Dstillery Universal

พิมพ์โค้ด

m6d

พารามิเตอร์

คีย์	Type	Notes
id	template
title	template	ไม่บังคับ
domain	template	ไม่บังคับ
company	template	ไม่บังคับ
location	template	ไม่บังคับ
employeeRange	template	ไม่บังคับ
standardIndustrialClassification	template	ไม่บังคับ
email	template	ไม่บังคับ

คีย์	Type	Notes
pixelId	template
pixelCheckValue	template
orderId	template	ไม่บังคับ
revenue	template	ไม่บังคับ
namespaceId	template
namespaceCheckValue	template
namespaceCode	template

ตัวอย่าง

  {
   "name": "Sample Dstillery Pixel Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "pixelId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "pixelCheckValue",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "orderId",
     "value": "myOrderId"
    },
    {
     "type": "template",
     "key": "revenue",
     "value": "myRevenue"
    },
    {
     "type": "template",
     "key": "namespaceId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "namespaceCheckValue",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "namespaceCode",
     "value": "{{a}}"
    }
   ],
   "type": "m6d"
  }

แท็ก Conversion VisualDNA

พิมพ์โค้ด

vdc

พารามิเตอร์

คีย์	Type	Notes
apiAccountKey	template
conversionId	template
identitySyncPlatformCode	template	ไม่บังคับ

ตัวอย่าง

  {
   "name": "Sample Visual DNA Conversion Tag",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "apiAccountKey",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "conversionId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "identitySyncPlatformCode",
     "value": "mySyncPlatformCode"
    }
   ],
   "type": "vdc"
  }

Analytics

Universal Analytics

พิมพ์โค้ด

ua

พารามิเตอร์

คีย์	Type	Notes
trackingId	template
type	template	ประเภทแรก ได้แก่ TRACK_PAGEVIEW, TRACK_EVENT, TRACK_TRANSACTION, TRACK_SOCIAL, TRACK_TIMING, DECORATE_LINK, DECORATE_FORM
contentGroup	list	ไม่บังคับ รายการแผนที่ แต่ละรายการมีคีย์ index และคีย์ group
dimension	list	ไม่บังคับ รายการแผนที่ แต่ละรายการมีคีย์ index และคีย์ dimension
metric	list	ไม่บังคับ รายการแผนที่ แต่ละรายการมีคีย์ index และคีย์ metric
functionName	template	ไม่บังคับ
fieldsToSet	map	ไม่บังคับ พารามิเตอร์แต่ละรายการในรายการคือแผนที่ พารามิเตอร์แผนที่แต่ละรายการควรมีพารามิเตอร์ย่อย 2 รายการ โดยรายการหนึ่งมีคีย์ fieldName และอีกพารามิเตอร์มีคีย์ value ช่องต่อไปนี้จะเข้าถึงได้โดยใช้ fieldToSet เท่านั้น: anonymizeIp, sessionControl, referrer, page, title (เดิมคือ documentTitle), cookieName, cookieDomain, sampleRate, cookieExpires (ชื่อเดิมคือ cookieExpiration), cookiePath, forceSSL (เดิมชื่อ forceSsl), allowLinker
doubleClick	boolean	ไม่บังคับ
trackerName	template	ไม่บังคับ จะระบุ trackerName ได้เมื่อ setTrackerName == true
useDebugVersion	boolean	ไม่บังคับ
autoLinkDomains	template	ไม่บังคับ ระบุช่องนี้สำหรับ TRACK_PAGEVIEW ได้
linkId	template	ไม่บังคับ เปิดใช้การระบุแหล่งที่มาลิงก์ที่ปรับปรุงแล้ว
decorateFormsAutoLink	boolean	ไม่บังคับ ระบุช่องนี้สำหรับ TRACK_PAGEVIEW ได้
setTrackerName	boolean	ไม่บังคับ
useHashAutoLink	boolean	ไม่บังคับ
enableEcommerce	boolean	ไม่บังคับ
useEcommerceDataLayer	boolean	ไม่บังคับ ระบุได้เฉพาะสำหรับ eventType=TRACK_EVENT และ/หรือ TRACK_PAGEVIEW
ecommerceMacroData	template	ไม่บังคับ ระบุข้อมูลนี้ได้สำหรับ eventType=TRACK_EVENT และ/หรือ TRACK_PAGEVIEW และเมื่อ useEcommerceDataLayer=false เท่านั้น
eventCategory	template	สำหรับ eventType=TRACK_EVENT
eventAction	template	สำหรับ eventType=TRACK_EVENT
eventLabel	template	สำหรับ eventType=TRACK_EVENT
eventValue	template	สำหรับ eventType=TRACK_EVENT
nonInteraction	template	สำหรับ eventType=TRACK_EVENT
socialNetwork	template	สำหรับ eventType=TRACK_SOCIAL
socialAction	template	สำหรับ eventType=TRACK_SOCIAL
socialActionTarget	template	สำหรับ eventType=TRACK_SOCIAL
timingVar	template	สำหรับ eventType=TRACK_TIMING
timingCategory	template	สำหรับ eventType=TRACK_TIMING
timingLabel	template	สำหรับ eventType=TRACK_TIMING
timingValue	template	สำหรับ eventType=TRACK_TIMING
useHashDecorateLink	boolean	สำหรับ eventType=DECORATE_LINK
useHashDecorateForm	boolean	สำหรับ eventType=DECORATE_FORM

ตัวอย่าง

โดย trackType=TRACK_PAGEVIEW:

 {
   "name": "Sample Universal Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "trackingId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_PAGEVIEW"
    },
    {
     "type": "list",
     "key": "contentGroup",
     "list": [
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "index",
         "value": "1"
        },
        {
         "type": "template",
         "key": "group",
         "value": "myContentGroup"
        }
       ]
      }
     ]
    },
    {
     "type": "list",
     "key": "dimension",
     "list": [
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "index",
         "value": "1"
        },
        {
         "type": "template",
         "key": "dimension",
         "value": "myCustomDimension"
        }
       ]
      }
     ]
    },
    {
     "type": "list",
     "key": "metric",
     "list": [
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "index",
         "value": "1"
        },
        {
         "type": "template",
         "key": "metric",
         "value": "myCustomMetric"
        }
       ]
      }
     ]
    },
    {
     "type": "list",
     "key": "fieldsToSet",
     "list": [
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "myFieldName"
        },
        {
         "type": "template",
         "key": "value",
         "value": "myFieldValue"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "anonymizeIp"
        },
        {
         "type": "template",
         "key": "value",
         "value": "true"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "allowLinker"
        },
        {
         "type": "template",
         "key": "value",
         "value": "true"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "sessionControl"
        },
        {
         "type": "template",
         "key": "value",
         "value": "mySessionControl"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "referrer"
        },
        {
         "type": "template",
         "key": "value",
         "value": "myDocReferrer"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "page"
        },
        {
         "type": "template",
         "key": "value",
         "value": "myDocPath"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "title"
        },
        {
         "type": "template",
         "key": "value",
         "value": "myDocTitle"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "sampleRate"
        },
        {
         "type": "template",
         "key": "value",
         "value": "mySampleRate"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "cookieName"
        },
        {
         "type": "template",
         "key": "value",
         "value": "myCookieName"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "cookieDomain"
        },
        {
         "type": "template",
         "key": "value",
         "value": "myCookieDomain"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "cookiePath"
        },
        {
         "type": "template",
         "key": "value",
         "value": "myCookiePath"
        }
       ]
      },
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "fieldName",
         "value": "cookieExpires"
        },
        {
         "type": "template",
         "key": "value",
         "value": "myCookieExpirationInSeconds"
        }
       ]
      }
     ]
    },
    {
     "type": "template",
     "key": "trackerName",
     "value": "myCustomTrackerName"
    },
    {
     "type": "boolean",
     "key": "useDebugVersion",
     "value": "false"
    },
    {
     "type": "template",
     "key": "autoLinkDomains",
     "value": "myAutoLinkDomain"
    },
    {
     "type": "boolean",
     "key": "linkId",
     "value": "false"
    },
    {
     "type": "boolean",
     "key": "decorateFormsAutoLink",
     "value": "false"
    },
    {
     "type": "boolean",
     "key": "setTrackerName",
     "value": "true"
    },
    {
     "type": "boolean",
     "key": "useHashAutoLink",
     "value": "false"
    },
    {
     "type": "boolean",
     "key": "enableEcommerce",
     "value": "false"
    }
   ],
   "type": "ua"
  }

โดย trackType=TRACK_EVENT:

 {
   "name": "Sample Universal Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "trackingId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_EVENT"
    },
    {
     "type": "template",
     "key": "eventCategory",
     "value": "myCategory"
    },
    {
     "type": "template",
     "key": "eventAction",
     "value": "myAction"
    },
    {
     "type": "template",
     "key": "eventLabel",
     "value": "myLabel"
    },
    {
     "type": "template",
     "key": "eventValue",
     "value": "myValue"
    },
   "type": "ua"
   }

โดย trackType=TRACK_TRANSACTION:

  {
   "name": "Sample Universal Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "trackingId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_TRANSACTION"
    }
   ],
   "type": "ua"
  }

โดย trackType=TRACK_SOCIAL:

 {
   "name": "Sample Universal Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "trackingId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_SOCIAL"
    },
    {
     "type": "template",
     "key": "socialNetwork",
     "value": "myNetwork"
    },
    {
     "type": "template",
     "key": "socialAction",
     "value": "myAction"
    },
    {
     "type": "template",
     "key": "socialActionTarget",
     "value": "myActionTarget"
    }
   ],
   "type": "ua"
  }

โดย trackType=TRACK_TIMING:

 {
   "name": "Sample Universal Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "trackingId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_TIMING"
    },
    {
     "type": "template",
     "key": "timingVar",
     "value": "myVar"
    },
    {
     "type": "template",
     "key": "timingCategory",
     "value": "myCategory"
    },
    {
     "type": "template",
     "key": "timingLabel",
     "value": "myLabel"
    },
    {
     "type": "template",
     "key": "timingValue",
     "value": "myValue"
    }
   ],
   "type": "ua"
  }

โดย trackType=DECORATE_LINK:

 {
   "name": "Sample Universal Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "trackingId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "DECORATE_LINK"
    },
    {
     "type": "boolean",
     "key": "useHashDecorateLink",
     "value": "false"
    }
   ],
   "type": "ua"
  }

โดย trackType=DECORATE_FORM:

  {
   "name": "Sample Universal Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "trackingId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "DECORATE_FORM"
    },
    {
     "type": "boolean",
     "key": "useHashDecorateForm",
     "value": "false"
    }
   ],
   "type": "ua"
  }

Google Analytics แบบดั้งเดิม

พิมพ์โค้ด

ga

พารามิเตอร์

คีย์	Type	Notes
webPropertyId	template
type	template	หนึ่งใน: TRACK_PAGEVIEW, TRACK_EVENT, LINK, LINK_BY_POST, TRACK_TRANSACTION, TRACK_SOCIAL, TRACK_TIMING, DECORATE_LINK, DECORATE_FORM
siteSpeedSampleRate	template	ควรประเมินเป็นค่าเปอร์เซ็นต์เป็นตัวเลข (0..100)
cookiePath	template
page	template
domainName	template
allowLinker	boolean
sampleRate	integer	ช่วงตั้งแต่ 0 ถึง 100
campaignCookieTimeout	template	ควรประเมินเป็นค่าตัวเลขที่แสดงถึงการหมดเวลาในหน่วยมิลลิวินาที
allowAnchor	boolean
sessionCookieTimeout	template	ควรประเมินเป็นค่าตัวเลขที่แสดงถึงการหมดเวลาในหน่วยมิลลิวินาที
doubleClick	boolean
hitCallback	template
ignoredRef	list	รายการผู้อ้างอิงที่จะละเว้น
ignoredRef[].value	template	ชื่อผู้อ้างอิง
customVar	list	รายการแผนที่ 1 แมปต่อตัวแปรที่กําหนดเอง
customVar[].slot	integer
customVar[].name	template
customVar[].value	template
customVar[].scope	integer	1 สำหรับขอบเขต Hit 2สำหรับขอบเขตเซสชัน และ3สำหรับขอบเขตผู้ใช้
organic	list
organic[].searchEngine	template
organic[].queryParamName	template
organic[].prepend	boolean
ignoredOrganic	list	รายการคำหลักที่จะละเว้น
ignoredOrganic[].value	template	คีย์เวิร์ดที่จะละเว้น
title	template
campaignSourceOverride	template
campaignMediumOverride	template
campaignTermOverride	template
campaignContentOverride	template
campaignNameOverride	template
anonymizeIp	boolean
linkId	boolean	ไม่บังคับ เปิดใช้การระบุแหล่งที่มาลิงก์ที่ปรับปรุงแล้ว
contentGroup	list	รายการแผนที่
contentGroup[].index	template	ต้องประเมินเป็นจำนวนเต็ม
contentGroup[].group	template	ชื่อกลุ่ม
campContentKey	template
campMediumKey	template
campNameKey	template
campNoKey	template
campSourceKey	template
campTermKey	template
campaignTrack	boolean
clientInfo	template
detectFlash	template
detectTitle	template
localGifPath	template
sendHitstToGoogle	template
referrerOverride	template
visitorCookieTimeout	template	จำนวนมิลลิวินาที
trackerName	template
cookiePathCopy	list	รายการเส้นทางคุกกี้
cookiePathCopy[].value	template	เส้นทางคุกกี้
useDebugVersion	boolean
forceSsl	boolean
setTrackerName	boolean
eventCategory	template	สำหรับ trackType=TRACK_EVENT
eventAction	template	สำหรับ trackType=TRACK_EVENT
eventLabel	template	สำหรับ trackType=TRACK_EVENT
eventValue	template	สำหรับ trackType=TRACK_EVENT
nonInteraction	boolean	สำหรับ trackType=TRACK_EVENT
targetUrl	template	สำหรับ trackType=LINK
useHashLink	boolean	สำหรับ trackType=LINK
formObject	template	สำหรับ trackType=LINK_BY_POST
useHashLinkByPost	boolean	สำหรับ trackType=LINK_BY_POST
currencyCode	template	ไม่บังคับ สำหรับ trackType=TRACK_TRANSACTION
socialUseDataLayer	boolean	ไม่บังคับ สำหรับ trackType=TRACK_SOCIAL
socialNetwork	template	สำหรับ trackType=TRACK_SOCIAL และ socialUseDataLayer=false
socialAction	template	สำหรับ trackType=TRACK_SOCIAL และ socialUseDataLayer=false
socialPagePath	template	ไม่บังคับ สำหรับ trackType=TRACK_SOCIAL
socialTarget	template	สำหรับ trackType=TRACK_SOCIAL และ socialUseDataLayer=false
timingCategory	template	สำหรับ trackType=TRACK_TIMING
timingVariable	template	สำหรับ trackType=TRACK_TIMING
timingTime	template	สำหรับ trackType=TRACK_TIMING
timingLabel	template	สำหรับ trackType=TRACK_TIMING
timingSampleRate	template	สำหรับ trackType=TRACK_TIMING
useHashDecorateLink	boolean	สำหรับ trackType=DECORATE_LINK
useHashDecorateForm	boolean	สำหรับ trackType=DECORATE_FORM

ตัวอย่าง

โดย trackType=TRACK_PAGEVIEW:

 {
   "name": "Sample Classic Google Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "webPropertyId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "siteSpeedSampleRate",
     "value": "{{sampleRatePercent}}"
    },
    {
     "type": "template",
     "key": "cookiePath",
     "value": "myCookiePath"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_PAGEVIEW"
    },
    {
     "type": "template",
     "key": "page",
     "value": "myVirtualPagePath"
    },
    {
     "type": "template",
     "key": "domainName",
     "value": "myDomainName"
    },
    {
     "type": "boolean",
     "key": "allowLinker",
     "value": "true"
    },
    {
     "type": "integer",
     "key": "sampleRate",
     "value": "10"
    },
    {
     "type": "template",
     "key": "campaignCookieTimeout",
     "value": "{{timeoutInMilli}}"
    },
    {
     "type": "boolean",
     "key": "allowAnchor",
     "value": "true"
    },
    {
     "type": "template",
     "key": "sessionCookieTimeout",
     "value": "{{timeoutInMilli}}"
    },
    {
     "type": "boolean",
     "key": "doubleClick",
     "value": "true"
    },
    {
     "type": "list",
     "key": "ignoredRef",
     "list": [
      {
       "type": "template",
       "value": "referrer1Ignore"
      },
      {
       "type": "template",
       "value": "referrer2Ignore"
      }
     ]
    },
    {
     "type": "list",
     "key": "customVar",
     "list": [
      {
       "type": "map",
       "map": [
        {
         "type": "integer",
         "key": "slot",
         "value": "1"
        },
        {
         "type": "template",
         "key": "name",
         "value": "myCustomVar"
        },
        {
         "type": "template",
         "key": "value",
         "value": "myCustomVarValue"
        },
        {
         "type": "integer",
         "key": "scope",
         "value": "3"
        }
       ]
      }
     ]
    },
    {
     "type": "list",
     "key": "organic",
     "list": [
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "searchEngine",
         "value": "myOrganicSearchEngine"
        },
        {
         "type": "template",
         "key": "queryParamName",
         "value": "mySearchQueryParamName"
        },
        {
         "type": "boolean",
         "key": "prepend",
         "value": "true"
        }
       ]
      }
     ]
    },
    {
     "type": "list",
     "key": "ignoredOrganic",
     "list": [
      {
       "type": "template",
       "value": "keyword1Ignore"
      },
      {
       "type": "template",
       "value": "keyword2Ignore"
      }
     ]
    },
    {
     "type": "template",
     "key": "title",
     "value": "myPageTitle"
    },
    {
     "type": "template",
     "key": "campaignSourceOverride",
     "value": "mySourceOverride"
    },
    {
     "type": "template",
     "key": "campaignMediumOverride",
     "value": "myMediumOverride"
    },
    {
     "type": "template",
     "key": "campaignTermOverride",
     "value": "myTermOverride"
    },
    {
     "type": "template",
     "key": "campaignContentOverride",
     "value": "myContentOverride"
    },
    {
     "type": "template",
     "key": "campaignNameOverride",
     "value": "myNameOverride"
    },
    {
     "type": "boolean",
     "key": "anonymizeIp",
     "value": "true"
    },
    {
     "type": "boolean",
     "key": "linkId",
     "value": "false"
    },
    {
     "type": "list",
     "key": "contentGroup",
     "list": [
      {
       "type": "map",
       "map": [
        {
         "type": "template",
         "key": "index",
         "value": "1"
        },
        {
         "type": "template",
         "key": "group",
         "value": "myContentGroup1"
        }
       ]
      }
     ]
    },
    {
     "type": "template",
     "key": "campContentKey",
     "value": "myContentKey"
    },
    {
     "type": "template",
     "key": "campMediumKey",
     "value": "myMediumKey"
    },
    {
     "type": "template",
     "key": "campNameKey",
     "value": "myNameKey"
    },
    {
     "type": "template",
     "key": "campNoKey",
     "value": "myNoOverrideKey"
    },
    {
     "type": "template",
     "key": "campSourceKey",
     "value": "mySourceKey"
    },
    {
     "type": "template",
     "key": "campTermKey",
     "value": "myTermKey"
    },
    {
     "type": "boolean",
     "key": "campaignTrack",
     "value": "true"
    },
    {
     "type": "boolean",
     "key": "clientInfo",
     "value": "true"
    },
    {
     "type": "boolean",
     "key": "detectFlash",
     "value": "true"
    },
    {
     "type": "boolean",
     "key": "detectTitle",
     "value": "true"
    },
    {
     "type": "template",
     "key": "localGifPath",
     "value": "myLocalGIFPath"
    },
    {
     "type": "boolean",
     "key": "sendHitsToGoogle",
     "value": "true"
    },
    {
     "type": "template",
     "key": "referrerOverride",
     "value": "myReferrerOverride"
    },
    {
     "type": "template",
     "key": "visitorCookieTimeout",
     "value": "{{timeoutInMilli}}"
    },
    {
     "type": "template",
     "key": "trackerName",
     "value": "myTrackerName"
    },
    {
     "type": "list",
     "key": "cookiePathCopy",
     "list": [
      {
       "type": "template",
       "value": "/path/to/cookies1"
      },
      {
       "type": "template",
       "value": "/path/to/cookies2"
      }
     ]
    },
    {
     "type": "boolean",
     "key": "useDebugVersion",
     "value": "false"
    },
    {
     "type": "boolean",
     "key": "forceSsl",
     "value": "false"
    },
    {
     "type": "boolean",
     "key": "setTrackerName",
     "value": "true"
    }
   ],
   "type": "ga"
  }

โดย trackType=TRACK_EVENT:

 {
   "name": "Sample Classic Google Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "webPropertyId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_EVENT"
    },
    {
     "type": "template",
     "key": "eventCategory",
     "value": "myCategory"
    },
    {
     "type": "template",
     "key": "eventAction",
     "value": "myAction"
    },
    {
     "type": "template",
     "key": "eventLabel",
     "value": "myLabel"
    },
    {
     "type": "template",
     "key": "eventValue",
     "value": "myValue"
    },
    {
     "type": "boolean",
     "key": "nonInteraction",
     "value": "false"
    }
   ],
   "type": "ga"
  }

โดย trackType=LINK:

 {
   "name": "Sample Classic Google Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "webPropertyId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "LINK"
    },
    {
     "type": "template",
     "key": "targetUrl",
     "value": "TargetURL"
    },
    {
     "type": "boolean",
     "key": "useHashLink",
     "value": "false"
    }
   ],
   "type": "ga"
  }

โดย trackType=LINK_BY_POST:

 {
   "name": "Sample Classic Google Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "webPropertyId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "LINK_BY_POST"
    },
    {
     "type": "template",
     "key": "formObject",
     "value": "{{a}}"
    },
    {
     "type": "boolean",
     "key": "useHashLinkByPost",
     "value": "false"
    }
   ],
   "type": "ga"
  }

โดย trackType=TRACK_TRANSACTION:

 {
   "name": "Sample Classic Google Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "webPropertyId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_TRANSACTION"
    },
    {
     "type": "template",
     "key": "currencyCode",
     "value": "{{a}}"
    }
   ]
   "type": "ga"
  }

โดย trackType=TRACK_SOCIAL:

 {
   "name": "Sample Classic Google Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "webPropertyId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_SOCIAL"
    },
    {
     "type": "template",
     "key": "socialNetwork",
     "value": "mySocialNetwork"
    },
    {
     "type": "template",
     "key": "socialAction",
     "value": "mySocialAction"
    },
    {
     "type": "template",
     "key": "socialTarget",
     "value": "myTarget"
    },
    {
     "type": "template",
     "key": "socialPagePath",
     "value": "myPagePaht"
    }
   ],
   "type": "ga"
  }

โดย trackType=TRACK_TIMING:

 {
   "name": "Sample Classic Google Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "webPropertyId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "TRACK_TIMING"
    },
    {
     "type": "template",
     "key": "timingCategory",
     "value": "myCategory"
    },
    {
     "type": "template",
     "key": "timingVariable",
     "value": "myVariable"
    },
    {
     "type": "template",
     "key": "timingTime",
     "value": "myTime"
    },
    {
     "type": "template",
     "key": "timingLabel",
     "value": "myLabel"
    },
    {
     "type": "template",
     "key": "timingSampleRate",
     "value": "{{sampleRatePercent}}"
    }
   ],
   "type": "ga"
  }

โดย trackType=DECORATE_LINK:

 {
   "name": "Sample Classic Google Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "webPropertyId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "DECORATE_LINK"
    },
    {
     "type": "boolean",
     "key": "useHashDecorateLink",
     "value": "false"
    }
   ],
   "type": "ga"
  }

โดย trackType=DECORATE_FORM:

 {
   "name": "Sample Classic Google Analytics",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "webPropertyId",
     "value": "UA-00000-123"
    },
    {
     "type": "template",
     "key": "trackType",
     "value": "DECORATE_LINK"
    },
    {
     "type": "boolean",
     "key": "useHashDecorateForm",
     "value": "false"
    }
   ],
   "type": "ga"
  }

ClickTale แบบมาตรฐาน

พิมพ์โค้ด

cts

พารามิเตอร์

คีย์	Type
projectId	template
sampleRate	template
partition	template

ตัวอย่าง

 {
   "name": "Sample ClickTale Standard Tracking",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "projectId",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "sampleRate",
     "value": "{{a}}"
    },
    {
     "type": "template",
     "key": "partition",
     "value": "{{a}}"
    }
   ],
   "type": "cts"
  }

การวัดผลดิจิทัลแบบรวมของ comScore

พิมพ์โค้ด

csm

พารามิเตอร์

คีย์	Type
clientId	template

ตัวอย่าง

 {
   "name": "Sample comScore Unified Digital Measurement",
   "liveOnly": false,
   "parameter": [
    {
     "type": "template",
     "key": "clientId",
     "value": "{{a}}"
    }
   ],
   "type": "csm"
  }

แท็กมือถือ

เครื่องมือวัด Conversion ของ Google Ads

พิมพ์โค้ด

awct

พารามิเตอร์

คีย์	Type
googleConversionId	template
googleConversionLabel	template
googleConversionValue	template

ตัวอย่าง

{
  "liveOnly": false,
  "name": "Google Ads Conversion Tracking",
  "parameter": [
    {
      "key": "googleConversionId",
      "type": "template",
      "value": "{{a}}"
    },
    {
      "key": "googleConversionLabel",
      "type": "template",
      "value": "{{a}}"
    },
    {
      "key": "googleConversionValue",
      "type": "template",
      "value": "{{a}}"
    }
  ],
  "tagId": "1",
  "type": "awct"
}

รีมาร์เก็ตติ้งของ Google Ads

พิมพ์โค้ด

sp

พารามิเตอร์

คีย์	Type	Notes
googleConversionId	template
googleConversionLabel	template
customParamsFormat	template	หนึ่งใน: DATA_LAYER, USER_SPECIFIED
googleScreenName	template	ไม่บังคับ
dataLayerVariable	template	สำหรับ customParamsFormat=DATA_LAYER ควรอ้างอิงมาโครตัวแปรชั้นข้อมูล
googleCustomParams	list	รายการแผนที่ แต่ละรายการมีรายการ [key, value] รายการเดียว สำหรับ customParamsFormat=USER_SPECIFIED
googleCustomParams[].key	template
googleCustomParams[].value	template

ตัวอย่าง

โดย customParamsFormat=USER_SPECIFIED:

{
  "accountId": "103020",
  "containerId": "666282",
  "firingRuleId": [
    "1"
  ],
  "liveOnly": false,
  "name": "Google Ads Remarketing",
  "parameter": [
    {
      "key": "conversionId",
      "type": "template",
      "value": "cvid"
    },
    {
      "key": "conversionLabel",
      "type": "template",
      "value": "cvl"
    },
    {
      "key": "customParamsFormat",
      "type": "template",
      "value": "USER_SPECIFIED"
    },
    {
      "key": "customParams",
      "list": [
        {
          "map": [
            {
              "key": "key",
              "type": "template",
              "value": "cpk1"
            },
            {
              "key": "value",
              "type": "template",
              "value": "cpv1"
            }
          ],
          "type": "map"
        }
      ],
      "type": "list"
    }
  ],
  "tagId": "2",
  "type": "sp"
}

โดย customParamsFormat=DATA_LAYER:

{
  "accountId": "103020",
  "containerId": "666282",
  "firingRuleId": [
    "1"
  ],
  "liveOnly": false,
  "name": "Google Ads Remarketing DataLayer",
  "parameter": [
    {
      "key": "conversionId",
      "type": "template",
      "value": "cvid"
    },
    {
      "key": "conversionLabel",
      "type": "template",
      "value": "cvl"
    },
    {
      "key": "customParamsFormat",
      "type": "template",
      "value": "DATA_LAYER"
    },
    {
      "key": "dataLayerVariable",
      "type": "template",
      "value": "{{dlv}}"
    }
  ],
  "tagId": "3",
  "type": "sp"
}

ตัวนับ Floodlight

พิมพ์โค้ด

flc

พารามิเตอร์

คีย์	Type	Notes
ordinalType	template	หนึ่งใน STANDARD, UNIQUE, SESSION
advertiserId	template
groupTag	template
activityTag	template
customVariable	list	[key, value] คู่
userVariable	template	ตัวแปร u= ของแท็ก
transactionVariable	template	ตัวแปร tran= ของแท็ก
sessionId	template	ระบุว่า ordinalType คือ SESSION หรือไม่
useImageTag	boolean
unrepeatable	boolean	ไม่บังคับ

ตัวอย่าง

โดย ordinalType=STANDARD:

{
  "accountId": "103020",
  "containerId": "666282",
  "firingRuleId": [
    "1"
  ],
  "liveOnly": false,
  "name": "Floodlight Counter",
  "parameter": [
    {
      "key": "ordinalType",
      "type": "template",
      "value": "STANDARD"
    },
    {
      "key": "advertiserId",
      "type": "template",
      "value": "42"
    },
    {
      "key": "groupTag",
      "type": "template",
      "value": "gts"
    },
    {
      "key": "activityTag",
      "type": "template",
      "value": "ats"
    },
    {
      "key": "useImageTag",
      "type": "boolean",
      "value": "false"
    },
    {
      "key": "customVariable",
      "list": [
        {
          "map": [
            {
              "key": "key",
              "type": "template",
              "value": "u3"
            },
            {
              "key": "value",
              "type": "template",
              "value": "bar"
            }
          ],
          "type": "map"
        },
        {
          "map": [
            {
              "key": "key",
              "type": "template",
              "value": "u1"
            },
            {
              "key": "value",
              "type": "template",
              "value": "foo"
            }
          ],
          "type": "map"
        }
      ],
      "type": "list"
    },
    {
      "key": "userVariable",
      "type": "template",
      "value": "u"
    },
    {
      "key": "transactionVariable",
      "type": "template",
      "value": "tran"
    }
  ],
  "tagId": "4",
  "type": "flc"
}

โดย ordinalType=SESSION:

{
  "accountId": "103020",
  "containerId": "666282",
  "firingRuleId": [
    "1"
  ],
  "liveOnly": false,
  "name": "Floodlight Counter Per Session",
  "parameter": [
    {
      "key": "ordinalType",
      "type": "template",
      "value": "SESSION"
    },
    {
      "key": "advertiserId",
      "type": "template",
      "value": "42"
    },
    {
      "key": "groupTag",
      "type": "template",
      "value": "gts"
    },
    {
      "key": "activityTag",
      "type": "template",
      "value": "ats"
    },
    {
      "key": "sessionId",
      "type": "template",
      "value": "session-id"
    },
    {
      "key": "useImageTag",
      "type": "boolean",
      "value": "false"
    },
    {
      "key": "customVariable",
      "type": "list"
    },
    {
      "key": "userVariable",
      "type": "template",
      "value": "u"
    },
    {
      "key": "transactionVariable",
      "type": "template",
      "value": "tran"
    }
  ],
  "tagId": "5",
  "type": "flc"
}

ยอดขาย Floodlight

พิมพ์โค้ด

fls

พารามิเตอร์

คีย์	Type	Notes
countingMethod	template	หนึ่งใน TRANSACTIONS, ITEM_SOLD
advertiserId	template
groupTag	template
activityTag	template
revenue	template
orderId	template	ระบุว่า countingMethod คือ ITEM_SOLD หรือไม่
customVariable	map	รายการแผนที่ แต่ละรายการมีคู่ [key, value] คู่เดียว คีย์รายการแมปคือ u1 ถึง u20 ประเภทรายการแมปคือเทมเพลต
userVariable	template	ตัวแปร u= ของแท็ก
transactionVariable	template	ตัวแปร tran= ของแท็ก
quantity	template	ระบุว่า countingMethod คือ ITEM_SOLD หรือไม่
useImageTag	boolean
unrepeatable	boolean	ไม่บังคับ

ตัวอย่าง

โดย countingMethod=TRANSACTIONS:

{
  "accountId": "103020",
  "containerId": "666282",
  "firingRuleId": [
    "1"
  ],
  "liveOnly": false,
  "name": "Floodlight Sales",
  "parameter": [
    {
      "key": "countingMethod",
      "type": "template",
      "value": "TRANSACTIONS"
    },
    {
      "key": "advertiserId",
      "type": "template",
      "value": "42"
    },
    {
      "key": "groupTag",
      "type": "template",
      "value": "gts"
    },
    {
      "key": "activityTag",
      "type": "template",
      "value": "ats"
    },
    {
      "key": "revenue",
      "type": "template",
      "value": "{{revenue}}"
    },
    {
      "key": "orderId",
      "type": "template",
      "value": "oid"
    },
    {
      "key": "useImageTag",
      "type": "boolean",
      "value": "false"
    },
    {
      "key": "customVariable",
      "map": [
        {
          "key": "u1",
          "type": "template",
          "value": "jio"
        }
      ],
      "type": "map"
    },
    {
      "key": "userVariable",
      "type": "template",
      "value": "u"
    },
    {
      "key": "transactionVariable",
      "type": "template",
      "value": "tran"
    }
  ],
  "tagId": "6",
  "type": "fls"
}

โดย countingMethod=ITEM_SOLD:

{
  "accountId": "103020",
  "containerId": "666282",
  "firingRuleId": [
    "1"
  ],
  "liveOnly": false,
  "name": "Floodlight Sales Item Sold",
  "parameter": [
    {
      "key": "countingMethod",
      "type": "template",
      "value": "ITEM_SOLD"
    },
    {
      "key": "advertiserId",
      "type": "template",
      "value": "42"
    },
    {
      "key": "groupTag",
      "type": "template",
      "value": "gts"
    },
    {
      "key": "activityTag",
      "type": "template",
      "value": "ats"
    },
    {
      "key": "quantity",
      "type": "template",
      "value": "1"
    },
    {
      "key": "revenue",
      "type": "template",
      "value": "{{revenue}}"
    },
    {
      "key": "orderId",
      "type": "template",
      "value": "oid"
    },
    {
      "key": "useImageTag",
      "type": "boolean",
      "value": "false"
    },
    {
      "key": "customVariable",
      "map": [
        {
          "key": "u1",
          "type": "template",
          "value": "ji"
        }
      ],
      "type": "map"
    },
    {
      "key": "userVariable",
      "type": "template",
      "value": "u"
    },
    {
      "key": "transactionVariable",
      "type": "template",
      "value": "tran"
    }
  ],
  "tagId": "7",
  "type": "fls"
}

การเรียกฟังก์ชัน

พิมพ์โค้ด

_fc

พารามิเตอร์

คีย์	Type	Notes
functionName	template
functionArgument	map	รายการแผนที่ แต่ละรายการมีคู่ [key, value] คู่เดียว

ตัวอย่าง

{
  "accountId": "103020",
  "containerId": "666282",
  "firingRuleId": [
    "1"
  ],
  "liveOnly": false,
  "name": "Function Call",
  "parameter": [
    {
      "key": "functionName",
      "type": "template",
      "value": "fn"
    },
    {
      "key": "functionArgument",
      "map": [
        {
          "key": "argkey1",
          "type": "template",
          "value": "argval1"
        }
      ],
      "type": "map"
    }
  ],
  "tagId": "8",
  "type": "_fc"
}

Universal Analytics

พิมพ์โค้ด

ua

พารามิเตอร์

คีย์	Type	Notes
trackingId	template
type	template	อย่างใดอย่างหนึ่ง: TRACK_APPVIEW, TRACK_EVENT, TRACK_SOCIAL, TRACK_TIMING, TRACK_EXCEPTION
contentGroup	list	พารามิเตอร์แต่ละรายการในรายการคือแผนที่ พารามิเตอร์แผนที่แต่ละรายการควรมีพารามิเตอร์ย่อย 2 พารามิเตอร์ โดยรายการหนึ่งมีคีย์ index และอีกพารามิเตอร์มีคีย์ group
dimension	list	พารามิเตอร์แต่ละรายการในรายการคือแผนที่ พารามิเตอร์แผนที่แต่ละรายการควรมีพารามิเตอร์ย่อย 2 พารามิเตอร์ โดยรายการหนึ่งมีคีย์ index และอีกพารามิเตอร์มีคีย์ dimension
metric	list	พารามิเตอร์แต่ละรายการในรายการคือแผนที่ พารามิเตอร์แผนที่แต่ละรายการควรมีพารามิเตอร์ย่อย 2 พารามิเตอร์ โดยรายการหนึ่งมีคีย์ index และอีกพารามิเตอร์มีคีย์ metric
fieldsToSet	list	ไม่บังคับ พารามิเตอร์แต่ละรายการในรายการคือแผนที่ พารามิเตอร์แผนที่แต่ละรายการควรมีพารามิเตอร์ย่อย 2 รายการ โดยรายการหนึ่งมีคีย์ fieldName และอีกพารามิเตอร์มีคีย์ value ตอนนี้ ช่องต่อไปนี้จะเข้าถึงได้โดยใช้ fieldToSet เท่านั้น: anonymizeIp, sessionControl, appName, appVersion, screenName (ชื่อเดิมคือ contentDescription), sampleRate
nonInteraction	boolean หรือ template	สำหรับ trackType=TRACK_EVENT
eventCategory	template	สำหรับ trackType=TRACK_EVENT
eventAction	template	สำหรับ trackType=TRACK_EVENT
eventLabel	template	สำหรับ trackType=TRACK_EVENT
eventValue	template	สำหรับ trackType=TRACK_EVENT
socialNetwork	template	สำหรับ trackType=TRACK_SOCIAL
socialAction	template	สำหรับ trackType=TRACK_SOCIAL
socialActionTarget	template	สำหรับ trackType=TRACK_SOCIAL
timingVar	template	สำหรับ trackType=TRACK_TIMING
timingCategory	template	สำหรับ trackType=TRACK_TIMING
timingLabel	template	สำหรับ trackType=TRACK_TIMING
timingValue	template	สำหรับ trackType=TRACK_TIMING
exceptionDescription	template	สำหรับ trackType=TRACK_EXCEPTION
exceptionFatal	boolean หรือ template	สำหรับ eventType=TRACK_EXCEPTION หากประเภทคือ template ค่าควรอ้างอิงมาโครที่ประเมินค่าเป็น boolean

ตัวอย่าง

โดย trackType=TRACK_APPVIEW:

{
  "accountId": "103020",
  "containerId": "666282",
  "liveOnly": false,
  "name": "Universal Analytics App View",
  "parameter": [
    {
      "key": "trackingId",
      "type": "template",
      "value": "UA-123-1"
    },
    {
      "key": "trackType",
      "type": "template",
      "value": "TRACK_APPVIEW"
    },
    {
      "key": "contentGroup",
      "list": [
        {
          "map": [
            {
              "key": "index",
              "type": "template",
              "value": "0"
            },
            {
              "key": "group",
              "type": "template",
              "value": "cg0"
            }
          ],
          "type": "map"
        }
      ],
      "type": "list"
    },
    {
      "key": "dimension",
      "list": [
        {
          "map": [
            {
              "key": "index",
              "type": "template",
              "value": "0"
            },
            {
              "key": "dimension",
              "type": "template",
              "value": "dim0"
            }
          ],
          "type": "map"
        }
      ],
      "type": "list"
    },
    {
      "key": "metric",
      "list": [
        {
          "map": [
            {
              "key": "index",
              "type": "template",
              "value": "0"
            },
            {
              "key": "metric",
              "type": "template",
              "value": "cm0"
            }
          ],
          "type": "map"
        }
      ],
      "type": "list"
    },
    {
      "key": "fieldsToSet",
      "list": [
        {
          "map": [
            {
              "key": "fieldName",
              "type": "template",
              "value": "fn0"
            },
            {
              "key": "value",
              "type": "template",
              "value": "fv0"
            }
          ],
          "type": "map"
        },
        {
          "map": [
            {
             "type": "template",
             "key": "fieldName",
             "value": "anonymizeIp"
            },
            {
             "type": "template",
             "key": "value",
             "value": "true"
            }
          ],
          "type": "map"
        },
        {
          "map": [
            {
             "type": "template",
             "key": "fieldName",
             "value": "appName"
            },
            {
             "type": "template",
             "key": "value",
             "value": "myApp"
            }
          ],
          "type": "map"
        },
        {
          "map": [
            {
             "type": "template",
             "key": "fieldName",
             "value": "sessionControl"
            },
            {
             "type": "template",
             "key": "value",
             "value": "mySessionControl"
            }
          ],
          "type": "map"
        }
      ],
      "type": "list"
    }
  ],
  "tagId": "9",
  "type": "ua"
}

โดย trackType=TRACK_EVENT:

{
  "accountId": "103020",
  "containerId": "666282",
  "liveOnly": false,
  "name": "Universal Analytics Event",
  "parameter": [
    {
      "key": "trackingId",
      "type": "template",
      "value": "UA-123-1"
    },
    {
      "key": "trackType",
      "type": "template",
      "value": "TRACK_EVENT"
    },
    {
      "key": "nonInteraction",
      "type": "boolean",
      "value": "true"
    },
    {
      "key": "contentGroup",
      "type": "list"
    },
    {
      "key": "dimension",
      "type": "list"
    },
    {
      "key": "metric",
      "type": "list"
    },
    {
      "key": "fieldsToSet",
      "type": "list"
    },
    {
      "key": "eventCategory",
      "type": "template",
      "value": "cat"
    },
    {
      "key": "eventAction",
      "type": "template",
      "value": "act"
    },
    {
      "key": "eventLabel",
      "type": "template",
      "value": "label"
    },
    {
      "key": "eventValue",
      "type": "template",
      "value": "value"
    }
  ],
  "tagId": "10",
  "type": "ua"
}

โดย trackType=TRACK_SOCIAL:

{
  "accountId": "103020",
  "containerId": "666282",
  "liveOnly": false,
  "name": "Universal Analytics Social",
  "parameter": [
    {
      "key": "trackingId",
      "type": "template",
      "value": "UA-123-1"
    },
    {
      "key": "trackType",
      "type": "template",
      "value": "TRACK_SOCIAL"
    },
    {
      "key": "contentGroup",
      "type": "list"
    },
    {
      "key": "dimension",
      "type": "list"
    },
    {
      "key": "metric",
      "type": "list"
    },
    {
      "key": "fieldsToSet",
      "type": "list"
    },
    {
      "key": "socialNetwork",
      "type": "template",
      "value": "network"
    },
    {
      "key": "socialAction",
      "type": "template",
      "value": "action"
    },
    {
      "key": "socialActionTarget",
      "type": "template",
      "value": "action-target"
    }
  ],
  "tagId": "11",
  "type": "ua"
}

โดย trackType=TRACK_TIMING:

{
  "accountId": "103020",
  "containerId": "666282",
  "liveOnly": false,
  "name": "Universal Analytics Timing",
  "parameter": [
    {
      "key": "trackingId",
      "type": "template",
      "value": "UA-123-1"
    },
    {
      "key": "trackType",
      "type": "template",
      "value": "TRACK_TIMING"
    },
    {
      "key": "contentGroup",
      "type": "list"
    },
    {
      "key": "dimension",
      "type": "list"
    },
    {
      "key": "metric",
      "type": "list"
    },
    {
      "key": "fieldsToSet",
      "type": "list"
    },
    {
      "key": "timingVar",
      "type": "template",
      "value": "var"
    },
    {
      "key": "timingCategory",
      "type": "template",
      "value": "cat"
    },
    {
      "key": "timingLabel",
      "type": "template",
      "value": "label"
    },
    {
      "key": "timingValue",
      "type": "template",
      "value": "value"
    }
  ],
  "tagId": "12",
  "type": "ua"
}

โดย trackType=TRACK_EXCEPTION:

{
  "accountId": "103020",
  "containerId": "666282",
  "liveOnly": false,
  "name": "Universal Analytics Exception",
  "parameter": [
    {
      "key": "trackingId",
      "type": "template",
      "value": "UA-123-1"
    },
    {
      "key": "trackType",
      "type": "template",
      "value": "TRACK_EXCEPTION"
    },
    {
      "key": "contentGroup",
      "type": "list"
    },
    {
      "key": "dimension",
      "type": "list"
    },
    {
      "key": "metric",
      "type": "list"
    },
    {
      "key": "fieldsToSet",
      "type": "list"
    },
    {
      "key": "exceptionDescription",
      "type": "template",
      "value": "description"
    },
    {
      "key": "exceptionFatal",
      "type": "boolean",
      "value": "true"
    }
  ],
  "tagId": "13",
  "type": "ua"
}

แท็กรูปภาพที่กำหนดเอง

พิมพ์โค้ด

img

พารามิเตอร์

คีย์	Type	Notes
useCacheBuster	boolean	ไม่อนุญาตให้ใช้มาโคร
url	template
cacheBusterQueryParam	template

ตัวอย่าง

{
  "accountId": "103020",
  "containerId": "666282",
  "firingRuleId": [
    "1"
  ],
  "liveOnly": false,
  "name": "Custom Image Tag",
  "parameter": [
    {
      "key": "useCacheBuster",
      "type": "boolean",
      "value": "true"
    },
    {
      "key": "url",
      "type": "template",
      "value": "http://www.example.com"
    },
    {
      "key": "cacheBusterQueryParam",
      "type": "template",
      "value": "gtmcb"
    }
  ],
  "tagId": "14",
  "type": "img"
}