本文件介紹可針對 Google 代碼設定的參數 管理工具代碼。
簡介
每個 Google 代碼管理工具代碼
type
程式碼,用於識別代碼。
此外,大多數的代碼都有參數 (key
、type
一組) 可以設定為「參數物件」的一部分建立或封鎖
更新代碼進一步瞭解如何使用參數設定這些參數
物件請參閱參數
參考資料。
網站代碼
自訂 HTML 代碼
輸入代碼
html
參數
鍵 | 類型 |
---|---|
html |
template |
convertJsValuesToExpressions |
boolean |
usePostscribe |
boolean |
範例
{ "liveOnly": false, "name": "Sample Custom HTML", "parameter": [ { "key": "html", "type": "template", "value": "<script>alert('hello world')</script>" }, { "key": "convertJsValuesToExpressions", "type": "boolean", "value": "true" }, { "key": "usePostscribe", "type": "boolean", "value": "false" } ], "type": "html" }
自訂圖片代碼
輸入代碼
img
參數
鍵 | 類型 |
---|---|
useCacheBuster |
boolean |
url |
template |
cacheBusterQueryParam |
template |
範例
{ "liveOnly": false, "name": "Sample Custom Image Tag", "parameter": [ { "key": "useCacheBuster", "type": "boolean", "value": "true" }, { "key": "url", "type": "template", "value": "//{{a}}" }, { "key": "cacheBusterQueryParam", "type": "template", "value": "gtmcb" } ], "type": "img" }
事件監聽器
連結點擊監聽器
輸入代碼
lcl
參數
鍵 | 類型 | 附註 |
---|---|---|
checkValidation |
boolean |
|
waitForTags |
boolean |
|
waitForTagsTimeout |
template |
毫秒數。 指定 waitForTags=true 的時機。
|
範例
{ "name": "Sample Link Click Listener", "liveOnly": false, "parameter": [ { "type": "boolean", "key": "waitForTags", "value": "true" }, { "type": "boolean", "key": "checkValidation", "value": "true" }, { "type": "template", "key": "waitForTagsTimeout", "value": "2000" } ], "type": "lcl", }
表單提交監聽器
輸入代碼
fsl
參數
鍵 | 類型 | 附註 |
---|---|---|
waitForTags |
boolean |
|
checkValidation |
boolean |
|
waitForTagsTimeout |
template |
毫秒數。 指定何時 waitForTags=true 。 |
範例
{ "liveOnly": false, "name": "Sample Form Submit Listener", "parameter": [ { "key": "waitForTags", "type": "boolean", "value": "false" }, { "key": "checkValidation", "type": "boolean", "value": "false" } ], "type": "fsl" }
點擊接聽器
輸入代碼
cl
參數
不適用
範例
{ "liveOnly": false, "name": "Sample Click Listener", "type": "cl" }
計時器監聽器
輸入代碼
tl
參數
鍵 | 類型 | 附註 |
---|---|---|
eventName |
template |
|
interval |
template |
毫秒數 |
limit |
template |
觸發次數上限 |
範例
{ "liveOnly": false, "name": "Sample Timer Listener", "parameter": [ { "key": "eventName", "type": "template", "value": "gtm.timer" }, { "key": "interval", "type": "template", "value": "{{a}}" }, { "key": "limit", "type": "template", "value": "5" } ], "type": "tl" }
JavaScript 錯誤監聽器
輸入代碼
jel
參數
不適用
範例
{ "liveOnly": false, "name": "Sample JavaScript Error Listener", "type": "jel" }
記錄監聽器
輸入代碼
hl
參數
不適用
範例
{ "liveOnly": false, "name": "Sample History Listener", "type": "hl" }
多媒體廣告追蹤
Floodlight 議價
輸入代碼
flc
參數
鍵 | 類型 | 附註 |
---|---|---|
ordinalType |
template |
下列其中之一:STANDARD 、UNIQUE 和 SESSION
|
advertiserId |
template |
|
groupTag |
template |
|
activityTag |
template |
|
useImageTag |
boolean |
|
customVariable |
list |
配對 [key ,value ] |
userVariable |
template |
代碼的 u= 變數。 |
transactionVariable |
template |
代碼的 tran= 變數。 |
sessionId |
template |
指定 ordinalType 是否為 SESSION 。 |
範例
{ "liveOnly": false, "name": "Sample Floodlight Counter", "parameter": [ { "key": "ordinalType", "type": "template", "value": "STANDARD" }, { "key": "advertiserId", "type": "template", "value": "{{a}}" }, { "key": "groupTag", "type": "template", "value": "{{b}}" }, { "key": "activityTag", "type": "template", "value": "{{c}}" }, { "key": "useImageTag", "type": "boolean", "value": "false" }, { "key": "customVariable", "type": "list" "list": [ { "type": "map", "map": [ { "type": "template", "key": "key", "value": "u2" }, { "type": "template", "key": "value", "value": "u2_custom_var" } ] }, { "type": "map", "map": [ { "type": "template", "key": "key", "value": "u1" }, { "type": "template", "key": "value", "value": "u1_custom_var" } ] }, { "key": "userVariable", "type": "template", "value": "" }, { "key": "transactionVariable", "type": "template", "value": "" }, { "type": "template", "key": "sessionId", "value": "MySessionId" } ], "type": "flc" }
Floodlight 銷售
輸入代碼
fls
參數
鍵 | 類型 | 附註 |
---|---|---|
countingMethod |
template |
下列其中之一:TRANSACTIONS ;ITEM_SOLD |
advertiserId |
template |
|
groupTag |
template |
|
activityTag |
template |
|
revenue |
template |
|
orderId |
template |
|
useImageTag |
boolean |
|
customVariable |
map |
地圖清單,每個清單都包含一個
「key ,value 」配對。 |
userVariable |
template |
代碼的 u= 變數。 |
transactionVariable |
template |
代碼的 tran= 變數。 |
quantity |
template |
指定 countingMethod 是否為 ITEM_SOLD |
範例
{ "name": "Sample Floodlight Sales Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "countingMethod", "value": "TRANSACTIONS" }, { "type": "template", "key": "advertiserId", "value": "{{a}}" }, { "type": "template", "key": "groupTag", "value": "{{b}}" }, { "type": "template", "key": "activityTag", "value": "{{c}}" }, { "type": "template", "key": "revenue", "value": "{{a}}" }, { "type": "template", "key": "orderId", "value": "{{b}}" }, { "type": "boolean", "key": "useImageTag", "value": "false" }, { "type": "map", "key": "customVariable", "map": [ { "type": "template", "key": "u2", "value": "u2_custom_var" }, { "type": "template", "key": "u1", "value": "u1_custom_var" } ] }, { "type": "template", "key": "userVariable", "value": "u_var" }, { "type": "template", "key": "transactionVariable", "value": "tran_var" } ], "type": "fls" }
Mediaplex - IFRAME MCT 標記
輸入代碼
mpm
參數
鍵 | 類型 | 附註 |
---|---|---|
placementId |
template |
|
roiName |
template |
|
pageName |
template |
|
uniqueUserId |
template |
選填。 |
範例
{ "name": "Sample Mediaplex IFRAME MCT Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "placementId", "value": "{{a}}" }, { "type": "template", "key": "roiName", "value": "1" }, { "type": "template", "key": "pageName", "value": "{{a}}" } ], "type": "mpm" }
Mediaplex - 標準 IMG 投資報酬率代碼
輸入代碼
mpr
參數
鍵 | 類型 | 附註 |
---|---|---|
placementId |
template |
|
roiName |
template |
|
uniqueUserId |
template |
選填。 |
範例
{ "name": "Sample Mediaplex Standard IMG ROI Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "placementId", "value": "{{a}}" }, { "type": "template", "key": "roiName", "value": "1" }, { "type": "template", "key": "uniqueUserId", "value": "MyUniqueId" } ], "type": "mpr" }
啟用轉換追蹤
輸入代碼
tc
參數
鍵 | 類型 | 附註 |
---|---|---|
customerId |
template |
資料合約編號 |
orderId |
template |
選填。 |
orderValue |
template |
選填。 |
optOut |
template |
選填。 |
範例
{ "name": "Sample Turn Conversion Tracking", "liveOnly": false, "parameter": [ { "type": "template", "key": "customerId", "value": "{{a}}" }, { "type": "template", "key": "orderId", "value": "MyOrderId" }, { "type": "template", "key": "orderValue", "value": "MyOrderValue" }, { "type": "template", "key": "optOut", "value": "MyOptOut" } ], "type": "tc" }
再行銷
AdRoll 智慧型像素
輸入代碼
asp
參數
鍵 | 類型 | 附註 |
---|---|---|
customerId |
template |
adroll_adv_id |
pixelId |
template |
adroll_pix_id |
conversionValueInDollars |
template |
選填。 |
customData |
map |
選用設定。地圖清單,每個清單都有一個 [key 、
value ] 配對。 |
segmentName |
template |
選填。 |
範例
{ "name": "Sample AdRoll Smart Pixel", "liveOnly": false, "parameter": [ { "type": "template", "key": "customerId", "value": "{{a}}" }, { "type": "template", "key": "pixelId", "value": "{{a}}" }, { "type": "template", "key": "conversionValueInDollars", "value": "conversionValue" }, { "type": "map", "key": "customData", "map": [ { "type": "template", "key": "key2", "value": "World" }, { "type": "template", "key": "key1", "value": "Hello" } ] }, { "type": "template", "key": "segmentName", "value": "SegmentName" } ], "type": "asp" }
Google Ads 再行銷
輸入代碼
sp
參數
鍵 | 類型 | 附註 |
---|---|---|
googleConversionId |
template |
|
googleConversionLabel |
template |
選填。 |
customParamsFormat |
template |
下列其中之一:DATA_LAYER ;USER_SPECIFIED |
dataLayerVariable |
template |
customParamsFormat = DATA_LAYER 的登入憑證 |
googleCustomParams |
list |
customParamsFormat = USER_SPECIFIED 的登入憑證 |
googleScreenName |
template |
選填。 |
範例
其中 customParamFormat = DATA_LAYER
:
{ "name": "Sample Google Ads Remarketing", "liveOnly": false, "parameter": [ { "type": "template", "key": "googleConversionId", "value": "{{c}}" }, { "type": "template", "key": "googleConversionLabel", "value": "MyLabel" }, { "type": "template", "key": "customParamsFormat", "value": "DATA_LAYER" }, { "type": "template", "key": "dataLayerVariable", "value": "{{e}}" } ], "type": "sp" }
其中 customParamFormat = USER_SPECIFIED
:
{ "name": "Sample Google Ads Remarketing", "liveOnly": false, "parameter": [ { "type": "template", "key": "googleConversionId", "value": "{{c}}" }, { "type": "template", "key": "googleConversionLabel", "value": "MyLabel" }, { "type": "template", "key": "customParamsFormat", "value": "USER_SPECIFIED" }, { "type": "list", "key": "googleCustomParams", "list": [ { "type": "map", "map": [ { "type": "template", "key": "key", "value": "key2" }, { "type": "template", "key": "value", "value": "World" } ] }, { "type": "map", "map": [ { "type": "template", "key": "key", "value": "key1" }, { "type": "template", "key": "value", "value": "Hello" } ] } ] } ], "type": "sp" }
收集資料
輸入代碼
tdc
參數
鍵 | 類型 | 附註 |
---|---|---|
customerId |
template |
|
categoryId |
template |
選填。 |
keyword |
template |
選填。 |
dataProviderId |
template |
選填。 |
optOut |
template |
選填。 |
範例
{ "name": "Sample Turn Data Collection Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "customerId", "value": "{{a}}" }, { "type": "template", "key": "categoryId", "value": "myCategoryId" }, { "type": "template", "key": "keyword", "value": "myKeyword" }, { "type": "template", "key": "dataProviderId", "value": "myDataProviderId" }, { "type": "template", "key": "optOut", "value": "myOptOut" } ], "type": "tdc" }
搜尋
Google Ads 轉換追蹤
查看「行動裝置」下方的「Google Ads 轉換追蹤」 標記
Marin Software
輸入代碼
ms
參數
鍵 | 類型 | 附註 |
---|---|---|
type |
template |
下列其中之一:TRACK_PAGEVIEW ;TRACK_TRANSACTION |
clientId |
template |
|
anonymizeIp |
boolean |
選填。 |
conversionType |
template |
適用於 type = TRACK_TRANSACTION 。 |
useDataLayer |
boolean |
type = TRACK_TRANSACTION 的登入憑證 |
orderId |
template |
useDataLayer = false 的登入憑證 |
product |
template |
useDataLayer = false 的登入憑證 |
price |
template |
useDataLayer = false 的登入憑證 |
category |
template |
useDataLayer = false 的登入憑證 |
quantity |
template |
useDataLayer = false 的登入憑證 |
currencyCode |
template |
useDataLayer = false 的登入憑證 |
範例
其中 type=TRACK_PAGEVIEW
:
{ "name": "Sample Marin Software Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "type", "value": "TRACK_PAGEVIEW" }, { "type": "template", "key": "clientId", "value": "Client ID" }, { "type": "boolean", "key": "anonymizeIp", "value": "false" } ], "type": "ms" }
其中 type = TRACK_TRANSACTION
和 useDataLayer =
true
:
{ "name": "Sample Marin Software Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "type", "value": "TRACK_TRANSACTION" }, { "type": "template", "key": "clientId", "value": "Client ID" }, { "type": "template", "key": "conversionType", "value": "myConversionType" }, { "type": "boolean", "key": "anonymizeIp", "value": "false" }, { "type": "boolean", "key": "useDataLayer", "value": "true" } ], "type": "ms" }
其中 type = TRACK_TRANSACTION
和 useDataLayer =
false
:
{ "name": "Sample Marin Software Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "type", "value": "TRACK_TRANSACTION" }, { "type": "template", "key": "clientId", "value": "Client ID" }, { "type": "template", "key": "conversionType", "value": "myConversionType" }, { "type": "boolean", "key": "anonymizeIp", "value": "false" }, { "type": "template", "key": "orderId", "value": "myOrderId" }, { "type": "template", "key": "product", "value": "myProduct" }, { "type": "template", "key": "price", "value": "myPrice" }, { "type": "template", "key": "category", "value": "myCategory" }, { "type": "template", "key": "quantity", "value": "myQuantity" }, { "type": "template", "key": "currencyCode", "value": "myCurrencyCode" }, { "type": "boolean", "key": "useDataLayer", "value": "false" } ], "type": "ms" }
目標對象
AdAdvisor
輸入代碼
_ta
參數
鍵 | 類型 |
---|---|
subscriberId |
template |
範例
{ "name": "Sample AdAdvisor Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "subscriberId", "value": "{{a}}" } ], "type": "_ta", }
Bizo 深入分析
輸入代碼
bzi
參數
範例
Dstillery 通用 Pixel
輸入代碼
m6d
參數
鍵 | 類型 | 附註 |
---|---|---|
id |
template |
|
title |
template |
選填。 |
domain |
template |
選填。 |
company |
template |
選填。 |
location |
template |
選填。 |
employeeRange |
template |
選填。 |
standardIndustrialClassification |
template |
選填。 |
email |
template |
選填。 |
鍵 | 類型 | 附註 |
---|---|---|
pixelId |
template |
|
pixelCheckValue |
template |
|
orderId |
template |
選填。 |
revenue |
template |
選填。 |
namespaceId |
template |
|
namespaceCheckValue |
template |
|
namespaceCode |
template |
範例
{ "name": "Sample Dstillery Pixel Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "pixelId", "value": "{{a}}" }, { "type": "template", "key": "pixelCheckValue", "value": "{{a}}" }, { "type": "template", "key": "orderId", "value": "myOrderId" }, { "type": "template", "key": "revenue", "value": "myRevenue" }, { "type": "template", "key": "namespaceId", "value": "{{a}}" }, { "type": "template", "key": "namespaceCheckValue", "value": "{{a}}" }, { "type": "template", "key": "namespaceCode", "value": "{{a}}" } ], "type": "m6d" }
VisualDNA 轉換代碼
輸入代碼
vdc
參數
鍵 | 類型 | 附註 |
---|---|---|
apiAccountKey |
template |
|
conversionId |
template |
|
identitySyncPlatformCode |
template |
選填。 |
範例
{ "name": "Sample Visual DNA Conversion Tag", "liveOnly": false, "parameter": [ { "type": "template", "key": "apiAccountKey", "value": "{{a}}" }, { "type": "template", "key": "conversionId", "value": "{{a}}" }, { "type": "template", "key": "identitySyncPlatformCode", "value": "mySyncPlatformCode" } ], "type": "vdc" }
數據分析
通用 Analytics
輸入代碼
ua
參數
鍵 | 類型 | 附註 |
---|---|---|
trackingId |
template |
|
type |
template |
只能設定為TRACK_PAGEVIEW 、TRACK_EVENT
TRACK_TRANSACTION 、TRACK_SOCIAL 、
TRACK_TIMING 、DECORATE_LINK 、
DECORATE_FORM 。 |
contentGroup |
list |
選用設定。地圖清單,每個清單都有 index 鍵和
group 鍵。 |
dimension |
list |
選用設定。地圖清單,每個清單都有 index 鍵和
dimension 鍵。 |
metric |
list |
選用設定。地圖清單,每個清單都有 index 鍵和
metric 鍵。 |
functionName |
template |
選填。 |
fieldsToSet |
map |
選用設定。清單中的每個參數都是一張地圖;每個地圖參數都應該要有
子參數:一個包含 fieldName 鍵,另一個包含 value 鍵。
目前只能透過 fieldsToSet 存取以下欄位:inonymizeIp、sessionControl、參照網址
網頁、標題 (原名為 documentTitle)、cookieName、cookieDomain、sampleRate、cookieExpiration
(先前稱為 CookieExpiration)、cookiePath、ForceSSL (原名 forceSsl)、allowLinker。
|
doubleClick |
boolean |
選填。 |
trackerName |
template |
選用設定。trackerName 可指定於
setTrackerName == true 。 |
useDebugVersion |
boolean |
選填。 |
autoLinkDomains |
template |
選用設定。這個欄位可以為
TRACK_PAGEVIEW 。 |
linkId |
template |
選用設定。啟用加強連結歸因。 |
decorateFormsAutoLink |
boolean |
選用設定。這個欄位可以為
TRACK_PAGEVIEW 。 |
setTrackerName |
boolean |
選填。 |
useHashAutoLink |
boolean |
選填。 |
enableEcommerce |
boolean |
選填。 |
useEcommerceDataLayer |
boolean |
選用設定。只有在
eventType=TRACK_EVENT 和/或 TRACK_PAGEVIEW 。 |
ecommerceMacroData |
template |
選用設定。只有在
eventType=TRACK_EVENT 和/或 TRACK_PAGEVIEW 和
當 useEcommerceDataLayer=false 時。 |
eventCategory |
template |
eventType=TRACK_EVENT 的登入憑證 |
eventAction |
template |
eventType=TRACK_EVENT 的登入憑證 |
eventLabel |
template |
eventType=TRACK_EVENT 的登入憑證 |
eventValue |
template |
eventType=TRACK_EVENT 的登入憑證 |
nonInteraction |
template |
eventType=TRACK_EVENT 的登入憑證 |
socialNetwork |
template |
eventType=TRACK_SOCIAL 的登入憑證 |
socialAction |
template |
eventType=TRACK_SOCIAL 的登入憑證 |
socialActionTarget |
template |
eventType=TRACK_SOCIAL 的登入憑證 |
timingVar |
template |
eventType=TRACK_TIMING 的登入憑證 |
timingCategory |
template |
eventType=TRACK_TIMING 的登入憑證 |
timingLabel |
template |
eventType=TRACK_TIMING 的登入憑證 |
timingValue |
template |
eventType=TRACK_TIMING 的登入憑證 |
useHashDecorateLink |
boolean |
eventType=DECORATE_LINK 的登入憑證 |
useHashDecorateForm |
boolean |
eventType=DECORATE_FORM 的登入憑證 |
範例
其中 trackType=TRACK_PAGEVIEW
:
{ "name": "Sample Universal Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "trackingId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "TRACK_PAGEVIEW" }, { "type": "list", "key": "contentGroup", "list": [ { "type": "map", "map": [ { "type": "template", "key": "index", "value": "1" }, { "type": "template", "key": "group", "value": "myContentGroup" } ] } ] }, { "type": "list", "key": "dimension", "list": [ { "type": "map", "map": [ { "type": "template", "key": "index", "value": "1" }, { "type": "template", "key": "dimension", "value": "myCustomDimension" } ] } ] }, { "type": "list", "key": "metric", "list": [ { "type": "map", "map": [ { "type": "template", "key": "index", "value": "1" }, { "type": "template", "key": "metric", "value": "myCustomMetric" } ] } ] }, { "type": "list", "key": "fieldsToSet", "list": [ { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "myFieldName" }, { "type": "template", "key": "value", "value": "myFieldValue" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "anonymizeIp" }, { "type": "template", "key": "value", "value": "true" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "allowLinker" }, { "type": "template", "key": "value", "value": "true" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "sessionControl" }, { "type": "template", "key": "value", "value": "mySessionControl" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "referrer" }, { "type": "template", "key": "value", "value": "myDocReferrer" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "page" }, { "type": "template", "key": "value", "value": "myDocPath" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "title" }, { "type": "template", "key": "value", "value": "myDocTitle" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "sampleRate" }, { "type": "template", "key": "value", "value": "mySampleRate" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "cookieName" }, { "type": "template", "key": "value", "value": "myCookieName" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "cookieDomain" }, { "type": "template", "key": "value", "value": "myCookieDomain" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "cookiePath" }, { "type": "template", "key": "value", "value": "myCookiePath" } ] }, { "type": "map", "map": [ { "type": "template", "key": "fieldName", "value": "cookieExpires" }, { "type": "template", "key": "value", "value": "myCookieExpirationInSeconds" } ] } ] }, { "type": "template", "key": "trackerName", "value": "myCustomTrackerName" }, { "type": "boolean", "key": "useDebugVersion", "value": "false" }, { "type": "template", "key": "autoLinkDomains", "value": "myAutoLinkDomain" }, { "type": "boolean", "key": "linkId", "value": "false" }, { "type": "boolean", "key": "decorateFormsAutoLink", "value": "false" }, { "type": "boolean", "key": "setTrackerName", "value": "true" }, { "type": "boolean", "key": "useHashAutoLink", "value": "false" }, { "type": "boolean", "key": "enableEcommerce", "value": "false" } ], "type": "ua" }
其中 trackType=TRACK_EVENT
:
{ "name": "Sample Universal Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "trackingId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "TRACK_EVENT" }, { "type": "template", "key": "eventCategory", "value": "myCategory" }, { "type": "template", "key": "eventAction", "value": "myAction" }, { "type": "template", "key": "eventLabel", "value": "myLabel" }, { "type": "template", "key": "eventValue", "value": "myValue" }, "type": "ua" }
其中 trackType=TRACK_TRANSACTION
:
{ "name": "Sample Universal Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "trackingId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "TRACK_TRANSACTION" } ], "type": "ua" }
其中 trackType=TRACK_SOCIAL
:
{ "name": "Sample Universal Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "trackingId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "TRACK_SOCIAL" }, { "type": "template", "key": "socialNetwork", "value": "myNetwork" }, { "type": "template", "key": "socialAction", "value": "myAction" }, { "type": "template", "key": "socialActionTarget", "value": "myActionTarget" } ], "type": "ua" }
其中 trackType=TRACK_TIMING
:
{ "name": "Sample Universal Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "trackingId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "TRACK_TIMING" }, { "type": "template", "key": "timingVar", "value": "myVar" }, { "type": "template", "key": "timingCategory", "value": "myCategory" }, { "type": "template", "key": "timingLabel", "value": "myLabel" }, { "type": "template", "key": "timingValue", "value": "myValue" } ], "type": "ua" }
其中 trackType=DECORATE_LINK
:
{ "name": "Sample Universal Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "trackingId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "DECORATE_LINK" }, { "type": "boolean", "key": "useHashDecorateLink", "value": "false" } ], "type": "ua" }
其中 trackType=DECORATE_FORM
:
{ "name": "Sample Universal Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "trackingId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "DECORATE_FORM" }, { "type": "boolean", "key": "useHashDecorateForm", "value": "false" } ], "type": "ua" }
傳統版 Google Analytics
輸入代碼
ga
參數
鍵 | 類型 | 附註 |
---|---|---|
webPropertyId |
template |
|
type |
template |
只能設定為TRACK_PAGEVIEW 、TRACK_EVENT
LINK |
siteSpeedSampleRate |
template |
應得出百分比數值 (0..100)。 |
cookiePath |
template |
|
page |
template |
|
domainName |
template |
|
allowLinker |
boolean |
|
sampleRate |
integer |
範圍從 0 到 100 |
campaignCookieTimeout |
template |
應評估為以數值表示逾時的數值: 毫秒。 |
allowAnchor |
boolean |
|
sessionCookieTimeout |
template |
應評估為以數值表示逾時的數值: 毫秒。 |
doubleClick |
boolean |
|
hitCallback |
template |
|
ignoredRef |
list |
要忽略的參照網址清單。 |
ignoredRef[].value |
template |
參照網址 |
customVar |
list |
地圖清單。每個自訂變數一個對應。 |
customVar[].slot |
integer |
|
customVar[].name |
template |
|
customVar[].value |
template |
|
customVar[].scope |
integer |
1 命中範圍,2 適用於工作階段範圍
3 代表使用者範圍。 |
organic |
list |
|
organic[].searchEngine |
template |
|
organic[].queryParamName |
template |
|
organic[].prepend |
boolean |
|
ignoredOrganic |
list |
要忽略的關鍵字清單。 |
ignoredOrganic[].value |
template |
要忽略的關鍵字。 |
title |
template |
|
campaignSourceOverride |
template |
|
campaignMediumOverride |
template |
|
campaignTermOverride |
template |
|
campaignContentOverride |
template |
|
campaignNameOverride |
template |
|
anonymizeIp |
boolean |
|
linkId |
boolean |
選用設定。啟用加強連結歸因。 |
contentGroup |
list |
地圖清單。 |
contentGroup[].index |
template |
必須計算為整數。 |
contentGroup[].group |
template |
群組名稱。 |
campContentKey |
template |
|
campMediumKey |
template |
|
campNameKey |
template |
|
campNoKey |
template |
|
campSourceKey |
template |
|
campTermKey |
template |
|
campaignTrack |
boolean |
|
clientInfo |
template |
|
detectFlash |
template |
|
detectTitle |
template |
|
localGifPath |
template |
|
sendHitstToGoogle |
template |
|
referrerOverride |
template |
|
visitorCookieTimeout |
template |
毫秒數。 |
trackerName |
template |
|
cookiePathCopy |
list |
Cookie 路徑清單。 |
cookiePathCopy[].value |
template |
Cookie 路徑。 |
useDebugVersion |
boolean |
|
forceSsl |
boolean |
|
setTrackerName |
boolean |
|
eventCategory |
template |
trackType=TRACK_EVENT 的登入憑證 |
eventAction |
template |
trackType=TRACK_EVENT 的登入憑證 |
eventLabel |
template |
trackType=TRACK_EVENT 的登入憑證 |
eventValue |
template |
trackType=TRACK_EVENT 的登入憑證 |
nonInteraction |
boolean |
trackType=TRACK_EVENT 的登入憑證 |
targetUrl |
template |
trackType=LINK 的登入憑證 |
useHashLink |
boolean |
trackType=LINK 的登入憑證 |
formObject |
template |
trackType=LINK_BY_POST 的登入憑證 |
useHashLinkByPost |
boolean |
trackType=LINK_BY_POST 的登入憑證 |
currencyCode |
template |
選用設定。trackType=TRACK_TRANSACTION 的登入憑證 |
socialUseDataLayer |
boolean |
選用設定。trackType=TRACK_SOCIAL 的登入憑證 |
socialNetwork |
template |
適用於 trackType=TRACK_SOCIAL 和
socialUseDataLayer=false |
socialAction |
template |
適用於 trackType=TRACK_SOCIAL 和
socialUseDataLayer=false
|
socialPagePath |
template |
選用設定。trackType=TRACK_SOCIAL 的登入憑證 |
socialTarget |
template |
適用於 trackType=TRACK_SOCIAL 和
socialUseDataLayer=false |
timingCategory |
template |
trackType=TRACK_TIMING 的登入憑證 |
timingVariable |
template |
trackType=TRACK_TIMING 的登入憑證 |
timingTime |
template |
trackType=TRACK_TIMING 的登入憑證 |
timingLabel |
template |
trackType=TRACK_TIMING 的登入憑證 |
timingSampleRate |
template |
trackType=TRACK_TIMING 的登入憑證 |
useHashDecorateLink |
boolean |
trackType=DECORATE_LINK 的登入憑證 |
useHashDecorateForm |
boolean |
trackType=DECORATE_FORM 的登入憑證 |
範例
其中 trackType=TRACK_PAGEVIEW
:
{ "name": "Sample Classic Google Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "webPropertyId", "value": "UA-00000-123" }, { "type": "template", "key": "siteSpeedSampleRate", "value": "{{sampleRatePercent}}" }, { "type": "template", "key": "cookiePath", "value": "myCookiePath" }, { "type": "template", "key": "trackType", "value": "TRACK_PAGEVIEW" }, { "type": "template", "key": "page", "value": "myVirtualPagePath" }, { "type": "template", "key": "domainName", "value": "myDomainName" }, { "type": "boolean", "key": "allowLinker", "value": "true" }, { "type": "integer", "key": "sampleRate", "value": "10" }, { "type": "template", "key": "campaignCookieTimeout", "value": "{{timeoutInMilli}}" }, { "type": "boolean", "key": "allowAnchor", "value": "true" }, { "type": "template", "key": "sessionCookieTimeout", "value": "{{timeoutInMilli}}" }, { "type": "boolean", "key": "doubleClick", "value": "true" }, { "type": "list", "key": "ignoredRef", "list": [ { "type": "template", "value": "referrer1Ignore" }, { "type": "template", "value": "referrer2Ignore" } ] }, { "type": "list", "key": "customVar", "list": [ { "type": "map", "map": [ { "type": "integer", "key": "slot", "value": "1" }, { "type": "template", "key": "name", "value": "myCustomVar" }, { "type": "template", "key": "value", "value": "myCustomVarValue" }, { "type": "integer", "key": "scope", "value": "3" } ] } ] }, { "type": "list", "key": "organic", "list": [ { "type": "map", "map": [ { "type": "template", "key": "searchEngine", "value": "myOrganicSearchEngine" }, { "type": "template", "key": "queryParamName", "value": "mySearchQueryParamName" }, { "type": "boolean", "key": "prepend", "value": "true" } ] } ] }, { "type": "list", "key": "ignoredOrganic", "list": [ { "type": "template", "value": "keyword1Ignore" }, { "type": "template", "value": "keyword2Ignore" } ] }, { "type": "template", "key": "title", "value": "myPageTitle" }, { "type": "template", "key": "campaignSourceOverride", "value": "mySourceOverride" }, { "type": "template", "key": "campaignMediumOverride", "value": "myMediumOverride" }, { "type": "template", "key": "campaignTermOverride", "value": "myTermOverride" }, { "type": "template", "key": "campaignContentOverride", "value": "myContentOverride" }, { "type": "template", "key": "campaignNameOverride", "value": "myNameOverride" }, { "type": "boolean", "key": "anonymizeIp", "value": "true" }, { "type": "boolean", "key": "linkId", "value": "false" }, { "type": "list", "key": "contentGroup", "list": [ { "type": "map", "map": [ { "type": "template", "key": "index", "value": "1" }, { "type": "template", "key": "group", "value": "myContentGroup1" } ] } ] }, { "type": "template", "key": "campContentKey", "value": "myContentKey" }, { "type": "template", "key": "campMediumKey", "value": "myMediumKey" }, { "type": "template", "key": "campNameKey", "value": "myNameKey" }, { "type": "template", "key": "campNoKey", "value": "myNoOverrideKey" }, { "type": "template", "key": "campSourceKey", "value": "mySourceKey" }, { "type": "template", "key": "campTermKey", "value": "myTermKey" }, { "type": "boolean", "key": "campaignTrack", "value": "true" }, { "type": "boolean", "key": "clientInfo", "value": "true" }, { "type": "boolean", "key": "detectFlash", "value": "true" }, { "type": "boolean", "key": "detectTitle", "value": "true" }, { "type": "template", "key": "localGifPath", "value": "myLocalGIFPath" }, { "type": "boolean", "key": "sendHitsToGoogle", "value": "true" }, { "type": "template", "key": "referrerOverride", "value": "myReferrerOverride" }, { "type": "template", "key": "visitorCookieTimeout", "value": "{{timeoutInMilli}}" }, { "type": "template", "key": "trackerName", "value": "myTrackerName" }, { "type": "list", "key": "cookiePathCopy", "list": [ { "type": "template", "value": "/path/to/cookies1" }, { "type": "template", "value": "/path/to/cookies2" } ] }, { "type": "boolean", "key": "useDebugVersion", "value": "false" }, { "type": "boolean", "key": "forceSsl", "value": "false" }, { "type": "boolean", "key": "setTrackerName", "value": "true" } ], "type": "ga" }
其中 trackType=TRACK_EVENT
:
{ "name": "Sample Classic Google Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "webPropertyId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "TRACK_EVENT" }, { "type": "template", "key": "eventCategory", "value": "myCategory" }, { "type": "template", "key": "eventAction", "value": "myAction" }, { "type": "template", "key": "eventLabel", "value": "myLabel" }, { "type": "template", "key": "eventValue", "value": "myValue" }, { "type": "boolean", "key": "nonInteraction", "value": "false" } ], "type": "ga" }
其中 trackType=LINK
:
{ "name": "Sample Classic Google Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "webPropertyId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "LINK" }, { "type": "template", "key": "targetUrl", "value": "TargetURL" }, { "type": "boolean", "key": "useHashLink", "value": "false" } ], "type": "ga" }
其中 trackType=LINK_BY_POST
:
{ "name": "Sample Classic Google Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "webPropertyId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "LINK_BY_POST" }, { "type": "template", "key": "formObject", "value": "{{a}}" }, { "type": "boolean", "key": "useHashLinkByPost", "value": "false" } ], "type": "ga" }
其中 trackType=TRACK_TRANSACTION
:
{ "name": "Sample Classic Google Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "webPropertyId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "TRACK_TRANSACTION" }, { "type": "template", "key": "currencyCode", "value": "{{a}}" } ] "type": "ga" }
其中 trackType=TRACK_SOCIAL
:
{ "name": "Sample Classic Google Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "webPropertyId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "TRACK_SOCIAL" }, { "type": "template", "key": "socialNetwork", "value": "mySocialNetwork" }, { "type": "template", "key": "socialAction", "value": "mySocialAction" }, { "type": "template", "key": "socialTarget", "value": "myTarget" }, { "type": "template", "key": "socialPagePath", "value": "myPagePaht" } ], "type": "ga" }
其中 trackType=TRACK_TIMING
:
{ "name": "Sample Classic Google Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "webPropertyId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "TRACK_TIMING" }, { "type": "template", "key": "timingCategory", "value": "myCategory" }, { "type": "template", "key": "timingVariable", "value": "myVariable" }, { "type": "template", "key": "timingTime", "value": "myTime" }, { "type": "template", "key": "timingLabel", "value": "myLabel" }, { "type": "template", "key": "timingSampleRate", "value": "{{sampleRatePercent}}" } ], "type": "ga" }
其中 trackType=DECORATE_LINK
:
{ "name": "Sample Classic Google Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "webPropertyId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "DECORATE_LINK" }, { "type": "boolean", "key": "useHashDecorateLink", "value": "false" } ], "type": "ga" }
其中 trackType=DECORATE_FORM
:
{ "name": "Sample Classic Google Analytics", "liveOnly": false, "parameter": [ { "type": "template", "key": "webPropertyId", "value": "UA-00000-123" }, { "type": "template", "key": "trackType", "value": "DECORATE_LINK" }, { "type": "boolean", "key": "useHashDecorateForm", "value": "false" } ], "type": "ga" }
ClickTale 標準
輸入代碼
cts
參數
鍵 | 類型 |
---|---|
projectId |
template |
sampleRate |
template |
partition |
template |
範例
{ "name": "Sample ClickTale Standard Tracking", "liveOnly": false, "parameter": [ { "type": "template", "key": "projectId", "value": "{{a}}" }, { "type": "template", "key": "sampleRate", "value": "{{a}}" }, { "type": "template", "key": "partition", "value": "{{a}}" } ], "type": "cts" }
comScore 統一數位評估
輸入代碼
csm
參數
鍵 | 類型 |
---|---|
clientId |
template |
範例
{ "name": "Sample comScore Unified Digital Measurement", "liveOnly": false, "parameter": [ { "type": "template", "key": "clientId", "value": "{{a}}" } ], "type": "csm" }
行動廣告代碼
Google Ads 轉換追蹤
輸入代碼
awct
參數
鍵 | 類型 |
---|---|
googleConversionId |
template |
googleConversionLabel |
template |
googleConversionValue |
template |
範例
{ "liveOnly": false, "name": "Google Ads Conversion Tracking", "parameter": [ { "key": "googleConversionId", "type": "template", "value": "{{a}}" }, { "key": "googleConversionLabel", "type": "template", "value": "{{a}}" }, { "key": "googleConversionValue", "type": "template", "value": "{{a}}" } ], "tagId": "1", "type": "awct" }
Google Ads 再行銷
輸入代碼
sp
參數
鍵 | 類型 | 附註 |
---|---|---|
googleConversionId |
template |
|
googleConversionLabel |
template |
|
customParamsFormat |
template |
下列其中一項:DATA_LAYER 、USER_SPECIFIED |
googleScreenName |
template |
選填。 |
dataLayerVariable |
template |
適用於 customParamsFormat=DATA_LAYER ;都應參照資料
資料層變數巨集 |
googleCustomParams |
list |
地圖清單,每個清單都有一個 [key 、value ] 項目。
適用於 customParamsFormat=USER_SPECIFIED 。 |
googleCustomParams[].key |
template |
|
googleCustomParams[].value |
template |
範例
其中 customParamsFormat=USER_SPECIFIED
:
{ "accountId": "103020", "containerId": "666282", "firingRuleId": [ "1" ], "liveOnly": false, "name": "Google Ads Remarketing", "parameter": [ { "key": "conversionId", "type": "template", "value": "cvid" }, { "key": "conversionLabel", "type": "template", "value": "cvl" }, { "key": "customParamsFormat", "type": "template", "value": "USER_SPECIFIED" }, { "key": "customParams", "list": [ { "map": [ { "key": "key", "type": "template", "value": "cpk1" }, { "key": "value", "type": "template", "value": "cpv1" } ], "type": "map" } ], "type": "list" } ], "tagId": "2", "type": "sp" }
其中 customParamsFormat=DATA_LAYER
:
{ "accountId": "103020", "containerId": "666282", "firingRuleId": [ "1" ], "liveOnly": false, "name": "Google Ads Remarketing DataLayer", "parameter": [ { "key": "conversionId", "type": "template", "value": "cvid" }, { "key": "conversionLabel", "type": "template", "value": "cvl" }, { "key": "customParamsFormat", "type": "template", "value": "DATA_LAYER" }, { "key": "dataLayerVariable", "type": "template", "value": "{{dlv}}" } ], "tagId": "3", "type": "sp" }
Floodlight 議價
輸入代碼
flc
參數
鍵 | 類型 | 附註 |
---|---|---|
ordinalType |
template |
下列其中之一:STANDARD 、UNIQUE 和 SESSION
|
advertiserId |
template |
|
groupTag |
template |
|
activityTag |
template |
|
customVariable |
list |
配對 [key ,value ] |
userVariable |
template |
代碼的 u= 變數。 |
transactionVariable |
template |
代碼的 tran= 變數。 |
sessionId |
template |
指定 ordinalType 是否為 SESSION 。 |
useImageTag |
boolean |
|
unrepeatable |
boolean |
選填。 |
範例
其中 ordinalType=STANDARD
:
{ "accountId": "103020", "containerId": "666282", "firingRuleId": [ "1" ], "liveOnly": false, "name": "Floodlight Counter", "parameter": [ { "key": "ordinalType", "type": "template", "value": "STANDARD" }, { "key": "advertiserId", "type": "template", "value": "42" }, { "key": "groupTag", "type": "template", "value": "gts" }, { "key": "activityTag", "type": "template", "value": "ats" }, { "key": "useImageTag", "type": "boolean", "value": "false" }, { "key": "customVariable", "list": [ { "map": [ { "key": "key", "type": "template", "value": "u3" }, { "key": "value", "type": "template", "value": "bar" } ], "type": "map" }, { "map": [ { "key": "key", "type": "template", "value": "u1" }, { "key": "value", "type": "template", "value": "foo" } ], "type": "map" } ], "type": "list" }, { "key": "userVariable", "type": "template", "value": "u" }, { "key": "transactionVariable", "type": "template", "value": "tran" } ], "tagId": "4", "type": "flc" }
其中 ordinalType=SESSION
:
{ "accountId": "103020", "containerId": "666282", "firingRuleId": [ "1" ], "liveOnly": false, "name": "Floodlight Counter Per Session", "parameter": [ { "key": "ordinalType", "type": "template", "value": "SESSION" }, { "key": "advertiserId", "type": "template", "value": "42" }, { "key": "groupTag", "type": "template", "value": "gts" }, { "key": "activityTag", "type": "template", "value": "ats" }, { "key": "sessionId", "type": "template", "value": "session-id" }, { "key": "useImageTag", "type": "boolean", "value": "false" }, { "key": "customVariable", "type": "list" }, { "key": "userVariable", "type": "template", "value": "u" }, { "key": "transactionVariable", "type": "template", "value": "tran" } ], "tagId": "5", "type": "flc" }
Floodlight 銷售
輸入代碼
fls
參數
鍵 | 類型 | 附註 |
---|---|---|
countingMethod |
template |
下列其中之一:TRANSACTIONS ;ITEM_SOLD |
advertiserId |
template |
|
groupTag |
template |
|
activityTag |
template |
|
revenue |
template |
|
orderId |
template |
指定 countingMethod 是否為 ITEM_SOLD |
customVariable |
map |
地圖清單,每個清單都包含一個
「key ,value 」配對。
對應項目鍵包含 u1 到 u20 ;地圖項目類型為
範本。 |
userVariable |
template |
代碼的 u= 變數。 |
transactionVariable |
template |
代碼的 tran= 變數。 |
quantity |
template |
指定 countingMethod 是否為 ITEM_SOLD 。 |
useImageTag |
boolean |
|
unrepeatable |
boolean |
選填。 |
範例
其中 countingMethod=TRANSACTIONS
:
{ "accountId": "103020", "containerId": "666282", "firingRuleId": [ "1" ], "liveOnly": false, "name": "Floodlight Sales", "parameter": [ { "key": "countingMethod", "type": "template", "value": "TRANSACTIONS" }, { "key": "advertiserId", "type": "template", "value": "42" }, { "key": "groupTag", "type": "template", "value": "gts" }, { "key": "activityTag", "type": "template", "value": "ats" }, { "key": "revenue", "type": "template", "value": "{{revenue}}" }, { "key": "orderId", "type": "template", "value": "oid" }, { "key": "useImageTag", "type": "boolean", "value": "false" }, { "key": "customVariable", "map": [ { "key": "u1", "type": "template", "value": "jio" } ], "type": "map" }, { "key": "userVariable", "type": "template", "value": "u" }, { "key": "transactionVariable", "type": "template", "value": "tran" } ], "tagId": "6", "type": "fls" }
其中 countingMethod=ITEM_SOLD
:
{ "accountId": "103020", "containerId": "666282", "firingRuleId": [ "1" ], "liveOnly": false, "name": "Floodlight Sales Item Sold", "parameter": [ { "key": "countingMethod", "type": "template", "value": "ITEM_SOLD" }, { "key": "advertiserId", "type": "template", "value": "42" }, { "key": "groupTag", "type": "template", "value": "gts" }, { "key": "activityTag", "type": "template", "value": "ats" }, { "key": "quantity", "type": "template", "value": "1" }, { "key": "revenue", "type": "template", "value": "{{revenue}}" }, { "key": "orderId", "type": "template", "value": "oid" }, { "key": "useImageTag", "type": "boolean", "value": "false" }, { "key": "customVariable", "map": [ { "key": "u1", "type": "template", "value": "ji" } ], "type": "map" }, { "key": "userVariable", "type": "template", "value": "u" }, { "key": "transactionVariable", "type": "template", "value": "tran" } ], "tagId": "7", "type": "fls" }
函式呼叫
輸入代碼
_fc
參數
鍵 | 類型 | 附註 |
---|---|---|
functionName |
template |
|
functionArgument |
map |
地圖清單,每個清單都包含一個
「key ,value 」配對。 |
範例
{ "accountId": "103020", "containerId": "666282", "firingRuleId": [ "1" ], "liveOnly": false, "name": "Function Call", "parameter": [ { "key": "functionName", "type": "template", "value": "fn" }, { "key": "functionArgument", "map": [ { "key": "argkey1", "type": "template", "value": "argval1" } ], "type": "map" } ], "tagId": "8", "type": "_fc" }
通用 Analytics
輸入代碼
ua
參數
鍵 | 類型 | 附註 |
---|---|---|
trackingId |
template |
|
type |
template |
只能設定為TRACK_APPVIEW 、TRACK_EVENT
TRACK_SOCIAL 、TRACK_TIMING 、
TRACK_EXCEPTION 。 |
contentGroup |
list |
清單中的每個參數都是一張地圖;每個地圖參數都應該要有
子參數:一個包含 index 鍵,另一個包含鍵
group 。 |
dimension |
list |
清單中的每個參數都是一張地圖;每個地圖參數都應該要有
子參數:一個包含 index 鍵,另一個包含鍵
dimension 。 |
metric |
list |
清單中的每個參數都是一張地圖;每個地圖參數都應該要有
子參數:一個包含 index 鍵,另一個包含鍵
metric 。 |
fieldsToSet |
list |
選用設定。清單中的每個參數都是一張地圖;每個地圖參數都應該要有
子參數:一個包含 fieldName 鍵,另一個包含 value 鍵。
目前只能透過 fieldsToSet 存取以下欄位:inonymizeIp、sessionControl、appName、
appVersion、screenName (舊稱 contentDescription)、sampleRate。 |
nonInteraction |
boolean 或 template |
trackType=TRACK_EVENT 的登入憑證 |
eventCategory |
template |
trackType=TRACK_EVENT 的登入憑證 |
eventAction |
template |
trackType=TRACK_EVENT 的登入憑證 |
eventLabel |
template |
trackType=TRACK_EVENT 的登入憑證 |
eventValue |
template |
trackType=TRACK_EVENT 的登入憑證 |
socialNetwork |
template |
trackType=TRACK_SOCIAL 的登入憑證 |
socialAction |
template |
trackType=TRACK_SOCIAL 的登入憑證 |
socialActionTarget |
template |
trackType=TRACK_SOCIAL 的登入憑證 |
timingVar |
template |
trackType=TRACK_TIMING 的登入憑證 |
timingCategory |
template |
trackType=TRACK_TIMING 的登入憑證 |
timingLabel |
template |
trackType=TRACK_TIMING 的登入憑證 |
timingValue |
template |
trackType=TRACK_TIMING 的登入憑證 |
exceptionDescription |
template |
trackType=TRACK_EXCEPTION 的登入憑證 |
exceptionFatal |
boolean 或 template |
適用於 eventType=TRACK_EXCEPTION 。如果類型為
template ,值應該參照
的值為 boolean 。 |
範例
其中 trackType=TRACK_APPVIEW
:
{ "accountId": "103020", "containerId": "666282", "liveOnly": false, "name": "Universal Analytics App View", "parameter": [ { "key": "trackingId", "type": "template", "value": "UA-123-1" }, { "key": "trackType", "type": "template", "value": "TRACK_APPVIEW" }, { "key": "contentGroup", "list": [ { "map": [ { "key": "index", "type": "template", "value": "0" }, { "key": "group", "type": "template", "value": "cg0" } ], "type": "map" } ], "type": "list" }, { "key": "dimension", "list": [ { "map": [ { "key": "index", "type": "template", "value": "0" }, { "key": "dimension", "type": "template", "value": "dim0" } ], "type": "map" } ], "type": "list" }, { "key": "metric", "list": [ { "map": [ { "key": "index", "type": "template", "value": "0" }, { "key": "metric", "type": "template", "value": "cm0" } ], "type": "map" } ], "type": "list" }, { "key": "fieldsToSet", "list": [ { "map": [ { "key": "fieldName", "type": "template", "value": "fn0" }, { "key": "value", "type": "template", "value": "fv0" } ], "type": "map" }, { "map": [ { "type": "template", "key": "fieldName", "value": "anonymizeIp" }, { "type": "template", "key": "value", "value": "true" } ], "type": "map" }, { "map": [ { "type": "template", "key": "fieldName", "value": "appName" }, { "type": "template", "key": "value", "value": "myApp" } ], "type": "map" }, { "map": [ { "type": "template", "key": "fieldName", "value": "sessionControl" }, { "type": "template", "key": "value", "value": "mySessionControl" } ], "type": "map" } ], "type": "list" } ], "tagId": "9", "type": "ua" }
其中 trackType=TRACK_EVENT
:
{ "accountId": "103020", "containerId": "666282", "liveOnly": false, "name": "Universal Analytics Event", "parameter": [ { "key": "trackingId", "type": "template", "value": "UA-123-1" }, { "key": "trackType", "type": "template", "value": "TRACK_EVENT" }, { "key": "nonInteraction", "type": "boolean", "value": "true" }, { "key": "contentGroup", "type": "list" }, { "key": "dimension", "type": "list" }, { "key": "metric", "type": "list" }, { "key": "fieldsToSet", "type": "list" }, { "key": "eventCategory", "type": "template", "value": "cat" }, { "key": "eventAction", "type": "template", "value": "act" }, { "key": "eventLabel", "type": "template", "value": "label" }, { "key": "eventValue", "type": "template", "value": "value" } ], "tagId": "10", "type": "ua" }
其中 trackType=TRACK_SOCIAL
:
{ "accountId": "103020", "containerId": "666282", "liveOnly": false, "name": "Universal Analytics Social", "parameter": [ { "key": "trackingId", "type": "template", "value": "UA-123-1" }, { "key": "trackType", "type": "template", "value": "TRACK_SOCIAL" }, { "key": "contentGroup", "type": "list" }, { "key": "dimension", "type": "list" }, { "key": "metric", "type": "list" }, { "key": "fieldsToSet", "type": "list" }, { "key": "socialNetwork", "type": "template", "value": "network" }, { "key": "socialAction", "type": "template", "value": "action" }, { "key": "socialActionTarget", "type": "template", "value": "action-target" } ], "tagId": "11", "type": "ua" }
其中 trackType=TRACK_TIMING
:
{ "accountId": "103020", "containerId": "666282", "liveOnly": false, "name": "Universal Analytics Timing", "parameter": [ { "key": "trackingId", "type": "template", "value": "UA-123-1" }, { "key": "trackType", "type": "template", "value": "TRACK_TIMING" }, { "key": "contentGroup", "type": "list" }, { "key": "dimension", "type": "list" }, { "key": "metric", "type": "list" }, { "key": "fieldsToSet", "type": "list" }, { "key": "timingVar", "type": "template", "value": "var" }, { "key": "timingCategory", "type": "template", "value": "cat" }, { "key": "timingLabel", "type": "template", "value": "label" }, { "key": "timingValue", "type": "template", "value": "value" } ], "tagId": "12", "type": "ua" }
其中 trackType=TRACK_EXCEPTION
:
{ "accountId": "103020", "containerId": "666282", "liveOnly": false, "name": "Universal Analytics Exception", "parameter": [ { "key": "trackingId", "type": "template", "value": "UA-123-1" }, { "key": "trackType", "type": "template", "value": "TRACK_EXCEPTION" }, { "key": "contentGroup", "type": "list" }, { "key": "dimension", "type": "list" }, { "key": "metric", "type": "list" }, { "key": "fieldsToSet", "type": "list" }, { "key": "exceptionDescription", "type": "template", "value": "description" }, { "key": "exceptionFatal", "type": "boolean", "value": "true" } ], "tagId": "13", "type": "ua" }
自訂圖片代碼
輸入代碼
img
參數
鍵 | 類型 | 附註 |
---|---|---|
useCacheBuster |
boolean |
不得使用巨集。 |
url |
template |
|
cacheBusterQueryParam |
template |
範例
{ "accountId": "103020", "containerId": "666282", "firingRuleId": [ "1" ], "liveOnly": false, "name": "Custom Image Tag", "parameter": [ { "key": "useCacheBuster", "type": "boolean", "value": "true" }, { "key": "url", "type": "template", "value": "http://www.example.com" }, { "key": "cacheBusterQueryParam", "type": "template", "value": "gtmcb" } ], "tagId": "14", "type": "img" }