कुछ इकाई टाइप के लिए, आपको अपने फ़ीड में मौजूद कॉन्टेंट के बीच संबंध तय करना होगा. इस जानकारी की मदद से, Google आपके कॉन्टेंट को उपयोगकर्ताओं को सही क्रम और स्ट्रक्चर में दिखा पाता है. साथ ही, जब उपयोगकर्ता की क्वेरी साफ़ तौर पर नहीं बताई गई हो, तब सही कॉन्टेंट की पहचान कर पाता है.
चुनें कि आपका कॉन्टेंट किस तरह का है:
टीवी शो
अगर आप टीवी शो उपलब्ध कराने वाली कंपनी हैं, तो आपको अपने मीडिया कैटलॉग फ़ीड में TVEpisode, TVSeason, और TVSeries इकाई टाइप जोड़ने होंगे. इन इकाइयों की परिभाषाएं देखने के लिए, इकाई के उपलब्ध टाइप के बारे में जानें सेक्शन में जाकर, इन टाइप के हिसाब से फ़िल्टर करें.
संबंधों की पहचान करना
पक्का करें कि इनके बीच ये संबंध हों:
partOfSeries और partOfSeason प्रॉपर्टी, टीवी शो की इकाई टाइप को आपस में जोड़ती हैं.TVEpisodeइकाई के लिए, आपकोpartOfSeriesप्रॉपर्टी की वैल्यू देनी होगी. इससे एपिसोड कीTVSeriesइकाई के@idऔरnameकी जानकारी मिलती है."partOfSeries": { "@type": "TVSeries", "@id": "http://www.example.com/my_favorite_tv_show", "name": "My Favorite TV Show", },अगर आपके फ़ीड में टीवी सीज़न शामिल हैं, तो
TVSeasonइकाई के लिए, आपकोpartOfSeriesप्रॉपर्टी में उसकीTVSeriesइकाई की जानकारी भी देनी होगी.TVEpisodeइकाई के लिए, आपकोpartOfSeasonप्रॉपर्टी की वैल्यू देनी होगी. इससे एपिसोड कीTVSeasonइकाई के@idऔरseasonNumberकी जानकारी मिलती है."partOfSeason": { "@type": "TVSeason", "@id": "http://www.example.com/my_favorite_tv_show/s7", "seasonNumber": 7 },अगर किसी
TVEpisodeइकाई के लिए फ़ीड में कोईTVSeasonइकाई नहीं है, तोTVEpisodeइकाई के लिएpartOfSeason.@idऔरpartOfSeason.seasonNumberप्रॉपर्टी देने के लिए यह तरीका अपनाएं:- इसका
partofSeries.@idलें और यूनीकpartOfSeason.@id(उदाहरण के लिए, http://www.example.com/my_favorite_tv_show?season1) बनाने के लिए, प्लेसहोल्डर क्वेरी फ़ील्ड (उदाहरण के लिए, ?season1) अटैच करें. partOfSeason.seasonNumberको 1 पर सेट करें.
TVSeasonइकाई के लिए, मौजूदाpartOfSeason.@idका फिर से इस्तेमाल करने या इस प्लेसहोल्डरpartOfSeason.@idकोTVSeasonइकाई के असल@idसे बदलने का विकल्प होता है.- इसका
उदाहरण
TVSeries
मेरा पसंदीदा टीवी शो
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type": "TVSeries",
"@id": "http://www.example.com/my_favorite_tv_show",
"url": "http://www.example.com/my_favorite_tv_show",
"name": "My Favorite TV Show",
"potentialAction":{ … },
...
}
TVSeason
मेरा पसंदीदा टीवी शो (सातवां सीज़न)
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type": "TVSeason",
"@id": "http://www.example.com/my_favorite_tv_show/s7",
"url": "http://www.example.com/my_favorite_tv_show/s7",
"name": "My Favorite TV Show, Season 7",
"seasonNumber": 7,
"partOfSeries": {
"@type": "TVSeries",
"@id": "http://www.example.com/my_favorite_tv_show",
"name": "My Favorite TV Show",
},
"potentialAction":{ … },
...
}
TVEpisode
मेरा पसंदीदा टीवी शो (सीज़न 7) का तीसरा एपिसोड
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type": "TVEpisode",
"@id": "http://www.example.com/my_favorite_tv_show/s7/e3",
"url": "http://www.example.com/my_favorite_tv_show/s7/e3",
"name": "John Doe returns at night",
"episodeNumber": 3,
"partOfSeason": {
"@type": "TVSeason",
"@id": "http://www.example.com/my_favorite_tv_show/s7",
"seasonNumber": 7
},
"partOfSeries": {
"@type": "TVSeries",
"@id": "http://www.example.com/my_favorite_tv_show",
"name": "My Favorite TV Show",
},
"potentialAction":{ … },
...
}
लाइव टीवी
如果您是直播电视提供商，则需要在媒体目录 Feed 中添加 Organization、BroadcastService、CableOrSatelliteService 和 TelevisionChannel 实体类型，以代表您的频道阵容。您可能还需要提供 BroadcastEvent、TVSeries、TVEpisode、Movie 和 SportsEvent 实体来表示关联的 EPG（电子节目单）。您可以前往了解可用的实体类型部分，通过过滤这些类型来查找这些实体的定义。如需了解详细说明，请访问 Live TV 频道页面。
表示直播电视频道的实体之间的关系
下图显示了 Organization、BroadcastService、CableOrSatelliteService 和 TelevisionChannel 实体之间的关系：
- 代表 Feed 提供方以及
CableOrSatelliteService服务的父级组织的Organization（运营商）实体通过CableOrSatelliteService实体的provider属性相关联。 - 与
BroadcastService实体对应的Organization实体使用BroadcastService实体的broadcastAffiliateOf属性进行关联。 TelevisionChannel实体使用inBroadcastLineup属性与CableOrSatelliteService实体（表示它们所属的阵容）连接。TelevisionChannel实体使用providesBroadcastService属性与BroadcastService实体相关联，该实体提供此频道的节目。
强烈建议您查看直播电视频道概念页面，查看有关如何建立 BroadcastService 和 Organization 实体之间关系的具体示例。
频道与其节目指南 (EPG) 之间的关系
下图显示了 BroadcastEvent 实体如何与 Feed 中的其余实体相关联。
BroadcastEvent实体代表BroadcastService的节目单 (EPG)，使用BroadcastEvent实体的publishedOn属性与BroadcastService实体相关联。BroadcastEvent实体还可以使用workPerformed属性连接到顶级TVEpisode、TVSeries、Movie实体。BroadcastEvent实体还可以使用broadcastOfEvent属性连接到顶级SportsEvent实体。- 对于在线直播的无频道活动，
BroadcastEvent实体使用workPerformed或broadcastOfEvent属性与代表直播活动的实体相关联，具体取决于正在直播的内容。在这种情况下，由于不需要连接到通道，因此publishedOn属性不是必需的。
示例
以下部分提供了各种观看操作用例的示例和代码段。
互联网上的全国性电视服务提供商
组织
ExampleTV Digital Service (Organization) 是一家虚构的互联网协议电视服务提供商，在互联网上提供直播电视服务，其中包含以下两个频道：ExampleTV-Movie (Organization) 和 ExampleTV-Comedy (Organization)：
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"Organization",
"@id":"http://example.com/exampletv/digital",
"name":"ExampleTV Digital Service",
"sameAs": "https://en.wikipedia.org/wiki/exampletv_digital_service"
},
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"Organization",
"@id":"http://example.com/exampletv/movie",
"name":"ExampleTV Movie",
"sameAs": "https://en.wikipedia.org/wiki/exampletv_movie"
},
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"Organization",
"@id":"http://example.com/exampletv/comedy",
"name":"ExampleTV Comedy",
"sameAs": "https://en.wikipedia.org/wiki/exampletv_comedy"
}
BroadcastService
这两个 BroadcastService 实体提供了虚构频道 ExampleTV-Movie 和 ExampleTV-Comedy 的深层链接和访问权限要求的详细信息：
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"BroadcastService",
"@id":"https://www.example.com/exampletv/broadcast/movie",
"name": "ExampleTV-Movie",
"alternateName": [
"Example Television Movie",
"Example TV Movie"
],
"description": "A fictional Internet Protocol TV movie channel.",
"broadcastDisplayName":"ExampleTV-Movie",
"broadcastAffiliateOf":{
"@type":"Organization",
"@id":"http://www.example.com/exampletv/movie"
},
"potentialAction": {
"@type": "WatchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "http://www.example.com/exampletv/broadcast/movie?autoplay=true",
"inLanguage": "en",
"actionPlatform": [
"http://schema.org/DesktopWebPlatform",
"http://schema.org/MobileWebPlatform",
"http://schema.org/AndroidPlatform",
"http://schema.org/AndroidTVPlatform",
"http://schema.org/IOSPlatform",
"http://schema.googleapis.com/GoogleVideoCast"
]
},
"actionAccessibilityRequirement": {
"@type": "ActionAccessSpecification",
"category": "subscription",
"requiresSubscription": {
"@type": "MediaSubscription",
"@id": "http://www.example.com/exampletv/basic_subscription",
"name": "Basic subscription",
"identifier": "example.com:basic",
"commonTier": true
},
"eligibleRegion": [
{
"@type": "Country",
"name": "US"
}
]
}
},
"identifier": [
{
"@type": "PropertyValue",
"propertyID": "TMS_ID",
"value": "12345"
},
{
"@type": "PropertyValue",
"propertyID": "_PARTNER_ID_",
"value": "exampletv-movie-33345"
}
]
},
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"BroadcastService",
"@id":"https://www.example.com/exampletv/broadcast/comedy",
"name": "ExampleTV-Comedy",
"alternateName": [
"Example Television Comedy",
"Example TV Comedy"
],
"description": "A fictional Internet Protocol TV comedy channel.",
"broadcastDisplayName":"ExampleTV-Comedy",
"broadcastAffiliateOf":{
"@type":"Organization",
"@id":"http://www.example.com/exampletv/comedy"
},
"potentialAction": {
"@type": "WatchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "http://www.example.com/exampletv/broadcast/comedy?autoplay=true",
"inLanguage": "en",
"actionPlatform": [
"http://schema.org/DesktopWebPlatform",
"http://schema.org/MobileWebPlatform",
"http://schema.org/AndroidPlatform",
"http://schema.org/AndroidTVPlatform",
"http://schema.org/IOSPlatform",
"http://schema.googleapis.com/GoogleVideoCast"
]
},
"actionAccessibilityRequirement": {
"@type": "ActionAccessSpecification",
"category": "subscription",
"requiresSubscription": {
"@type": "MediaSubscription",
"@id": "http://www.example.com/exampletv/basic_subscription",
"name": "Basic subscription",
"identifier": "example.com:basic",
"commonTier": true
},
"eligibleRegion": [
{
"@type": "Country",
"name": "US"
}
]
}
},
"identifier": [
{
"@type": "PropertyValue",
"propertyID": "TMS_ID",
"value": "15555"
},
{
"@type": "PropertyValue",
"propertyID": "_PARTNER_ID_",
"value": "exampletv-comedy-12323"
}
]
}
CableOrSatelliteService
此 CableOrSatelliteService 描述了覆盖全国范围的服务提供商 ExampleTV Digital Service：
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"CableOrSatelliteService",
"@id":"http://example.com/example_iptv/us",
"name":"Example TV Digital Service - US",
"provider": {
"@type": "Organization",
"@id": "http://example.com/exampletv/digital",
},
"areaServed":[
{
"@type":"Country",
"name": "US",
}
]
}
TelevisionChannel
以下 TelevisionChannel 实体表明 ExampleTV Digital Service IPTV 在频道 ExTV-Movie 上提供 ExampleTV Movie 节目，在频道 ExTV-Comedy 上提供 ExampleTV Comedy 节目：
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"TelevisionChannel",
"@id":"http://example.com/exampletv/extv-movie",
"broadcastChannelId":"ExTV-Movie",
"broadcastServiceTier":"Basic",
"inBroadcastLineup":{
"@type":"CableOrSatelliteService",
"@id":"http://example.com/example_iptv/us"
},
"providesBroadcastService":{
"@type":"BroadcastService",
"@id":"https://www.example.com/exampletv/broadcast/movie"
}
},
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"TelevisionChannel",
"@id":"http://example.com/exampletv/extv-comedy",
"broadcastChannelId":"ExTV-Comedy",
"broadcastServiceTier":"Basic",
"inBroadcastLineup":{
"@type":"CableOrSatelliteService",
"@id":"http://example.com/example_iptv/us"
},
"providesBroadcastService":{
"@type":"BroadcastService",
"@id":"https://www.example.com/exampletv/broadcast/comedy"
}
}
如需查看更多示例，请参阅 Live TV 示例部分。
在电视频道上播放电影
某部电影于 2019 年 7 月 12 日下午 5 点至 7 点在电视网络 Example TV (BroadcastService) 上播出。
BroadcastEvent
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type": "BroadcastEvent",
"@id": "http://example.com/live/movie/new_release",
"name": "My Favorite Movie",
"description": "John Doe spent years perfecting his survival skills in a tropical jungle.",
"startDate": "2019-07-12T17:00-08:00",
"endDate": "2019-07-12T19:00-08:00",
"videoFormat": "HD",
"isLiveBroadcast": "False",
"publishedOn": {
"@type": "BroadcastService",
"@id": "http://example.com/stations/example_tv"
},
"workPerformed": {
"@type": "Movie",
"@id": "http://www.example.com/my_favorite_movie"
}
}
BroadcastService
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"BroadcastService",
"@id":"http://example.com/stations/example_tv",
"name":"EXAMPLE-TV",
"broadcastDisplayName":"ABCD",
"callSign": "EXA-TV",
"videoFormat":"SD",
"broadcastTimezone":"America/Los_Angeles",
"broadcastAffiliateOf":{
"@type":"Organization",
"@id":"http://example.com/networks/abcd-network",
}
"identifier": [
{
"@type": "PropertyValue",
"propertyID": "TMS_ID",
"value": "12258"
},
{
"@type": "PropertyValue",
"propertyID": "_PARTNER_ID_",
"value": "exampletv-123456"
}
],
"potentialAction": {
"@type": "WatchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "http://example.com/livestream",
"actionPlatform": [
"http://schema.org/DesktopWebPlatform",
"http://schema.org/MobileWebPlatform",
"http://schema.org/AndroidPlatform",
"http://schema.org/IOSPlatform",
"http://schema.googleapis.com/GoogleVideoCast",
"http://schema.org/AndroidTVPlatform"
]
},
"actionAccessibilityRequirement": {
"@type": "ActionAccessSpecification",
"category": "externalsubscription",
"availabilityStarts": "2018-07-21T10:35:29Z",
"availabilityEnds": "2019-10-21T10:35:29Z",
"requiresSubscription": {
"@type": "MediaSubscription",
"@id": "http://example.com/subscription",
"name": "ABCD",
"sameAs": "http://example.com/subscription",
"authenticator": {
"@type": "Organization",
"name": "TVE"
}
},
"eligibleRegion": [
{
"@type": "Country",
"name": "US"
}
]
}
}
}
电影
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type": "Movie",
"@id": "http://www.example.com/my_favorite_movie",
"url": "http://www.example.com/my_favorite_movie",
"name": "My Favorite Movie",
"sameAs": "https://en.wikipedia.org/wiki/my_favorite_movie",
"releasedEvent": {
"@type": "PublicationEvent",
"startDate": "2008-01-20",
"location": {
"@type": "Country",
"name": "US"
}
},
"description": "John Doe spent years perfecting his survival skills in a tropical jungle.",
"actor": [
{
"@type": "Person",
"name": "John Doe",
"sameAs": "https://en.wikipedia.org/wiki/John_Doe"
},
{
"@type": "Person",
"name": "Jane Doe",
"sameAs": "https://en.wikipedia.org/wiki/Jane_Doe"
}
],
"identifier": [
{
"@type": "PropertyValue",
"propertyID": "IMDB_ID",
"value": "tt0123456"
}
]
}
如需查看更多示例，请参阅直播电视事件示例部分。
在线直播的体育赛事
广播活动
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type": "BroadcastEvent",
"@id": "http://example.com/live_eevent/basketball/professional/final_game_6",
"name": "2019 Professional Basketball Finals, Game 6: Team A at Team B",
"description": "Game 6 of the 2019 Professional Basketball Finals. Team A leads the series 3-2 against Team B.",
"startDate": "2018-09-16T10:00-08:00",
"endDate": "2018-09-16T13:00-08:00",
"videoFormat": "HD",
"isLiveBroadcast": "False",
"potentialAction": {
"@type": "WatchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "http://www.example.com/pbl_semis_game?autoplay=true",
"inLanguage": "en",
"actionPlatform": [
"http://schema.org/DesktopWebPlatform",
"http://schema.org/MobileWebPlatform",
"http://schema.org/AndroidPlatform",
"http://schema.org/AndroidTVPlatform",
"http://schema.org/IOSPlatform",
"http://schema.googleapis.com/GoogleVideoCast"
]
},
"actionAccessibilityRequirement": {
"@type": "ActionAccessSpecification",
"category": "subscription",
"availabilityStarts": "2018-09-16T10:00-08:00",
"availabilityEnds": "2018-09-16T10:00-08:00",
"requiresSubscription": {
"@type": "MediaSubscription",
"name": "Example Package",
"commonTier": true,
"@id": "http://www.example.com/example_package"
},
"eligibleRegion": [
{
"@type": "Country",
"name": "US"
}
]
}
},
"broadcastOfEvent": {
"@type": "SportsEvent",
"@id": "http://example.com/basketball/professional/final_game_6"
}
}
体育赛事
{
"@context": ["http://schema.org", {"@language": "en"}],
"@type":"SportsEvent",
"@id": "http://example.com/basketball/professional/final_game_6",
"name":"2019 Professional Basketball Finals, Game 6: Team A vs Team B",
"sport":"https://en.wikipedia.org/wiki/Basketball",
"description": {
"@language": "en",
"@value": "Game 6 of the 2019 Professional Basketball Finals. Team A leads the series 3-2 against Team B."
},
"startDate": "2019-09-16T10:00-08:00",
"endDate": "2019-09-16T13:00-08:00",
"homeTeam":{
"@type":"SportsTeam",
"name":"Team B",
"sport":"https://en.wikipedia.org/wiki/Basketball",
"parentOrganization":{
"@type":"SportsOrganization",
"name":"Professional Basketball League",
"sameAs":"http://www.example.com/professional_basketball_league"
},
"athlete":[
{
"@type":"Person",
"name":"John doe"
}
]
},
"awayTeam":{
"@type":"SportsTeam",
"name":"Team A",
"sport":"https://en.wikipedia.org/wiki/Basketball",
"athlete":[
{
"@type":"Person",
"name":"Jane Doe"
}
]
},
"location":{
"@type":"Place",
"name":"Example Stadium",
"address":{
"@type":"PostalAddress",
"streetAddress":"1600 Amphitheatre Pkwy",
"addressLocality":"Mountain View",
"addressRegion":"CA",
"postalCode":"94043",
"addressCountry":"US"
}
},
"identifier": [
{
"@type": "PropertyValue",
"propertyID": "TMS_ID",
"value": "TMS ID of this game"
}
]
}
如需查看更多示例，请参阅体育赛事示例部分。