直播电视事件

借助直播电视活动实体,Google 可以识别哪些媒体操作内容是在电视频道上播放或在互联网上直播的。借助直播电视活动信息,Google 可以帮助用户浏览、发现和观看在您的应用或平台上实时播出的电视节目、电影、每日新闻和其他直播活动。Google TV 会在“正在播放”标签页等多个位置显示此电子收视指南。

例如,如果 Google 知道我最喜欢的电影、我最喜欢的电视节目和我最喜欢的篮球队比赛在某个电视频道播出,Google 就能更好地识别以下查询的上下文,并引导用户访问您的应用或平台:

  • “Hey Google,播放MyFavoriteMovie”
  • “Hey Google,播放MyFavoriteTVShow”
  • “Hey Google,播放MyFavoriteBasketballTeam的比赛”

直播电视活动实体类型

BroadcastEvent 实体是电视或互联网频道上某个节目时段的 schema.org 表示形式。它会捕获节目(Movie、TVSeries 或 TVEpisode)或SportsEvent 的播出时间表,以及其他详细信息,例如开始和结束时间,以及内容将在哪个频道播出(如果适用)。例如,它可能表示“24 小时免费电影”电视频道在周四下午 6 点到晚上 9 点播放电影《X 战警》的时段。

图 1 展示了 BroadcastEvent 实体如何与 Feed 中的其余实体关联。

直播电视活动实体类型之间的关联
图 1. 直播电视活动实体类型之间的关联。

根据内容类型及其播放媒介,您需要在 BroadcastEvent 中使用一组不同的属性来提供内容详情并标识深层链接。请考虑以下三种情况:

场景 示例
Scenario 1 电视节目或电影在电视频道上播出。
Scenario 2 体育赛事(例如足球比赛直播)在电视频道上直播。
Scenario 3 一场体育赛事正在互联网上直播。

内容说明

除了捕获事件的时间和事件的播出频道之外,BroadcastEvent 实体还引用(使用 workPerformed 或 broadcastOfEvent 属性)具有详细元数据的顶级 TVSeries、TVEpisode、Movie 或 SportsEvent 实体。Google 可能会使用这些被引用实体的详细信息来改善用户体验。例如,Google 可能会利用这些引用实体上提供的 image 或 contentRatings 来丰富 Google TV“直播”标签页。

  • 如果内容是电视节目或电影,请使用 workPerformed 属性添加 Movie、TVSeries 或 TVEpisode 实体(场景 1)。

    "workPerformed": {
      "@type": "TVEpisode",
      "@id": "http://example.com/tv_series/my_favorite_tv_series/s6/e2_three_mice"
    }
    
  • 如果内容是体育赛事,请使用 broadcastOfEvent 属性添加 SportsEvent 实体(场景 2 和场景 3)。

    "broadcastOfEvent": {
      "@type": "SportsEvent",
      "@id": "http://example.com/basketball/professional/final_game_6"
    }
    
  • 如果频道在活动之间或在其时间表的边缘停播,请将 offAir 属性设置为 true,以指示给定时间段没有节目且频道已停播。此外,将实体 name 和 description 设置为 "Off Air"。如果 offAir 设置为 true,则不需要 workPerformed 或 broadcastOfEvent 属性。每个 offAir 间隔必须不超过 4 小时(不要发出 24 小时连续块)。如果频道停播超过 4 小时,请提供多个连续、不重叠的 BroadcastEvent 实体,每个实体最多 4 小时,以便每个 BroadcastService 在整个 Feed 窗口中保持全天候完整时间表覆盖(并通过重叠保留在 Feed 窗口开始时仍在播出的活动,而不是严格按 startDate 进行过滤)。

    "name": "Off Air",
    "description": "Off Air",
    "offAir": true
    
  • 如果您知道频道并未停播,但不知道该时段的节目安排,请将 contentToBeAnnounced 属性设置为 true,以指明该时段没有可用的详细信息。此外,请将实体 name 和 description 设置为“Content To Be Announced”。如果 contentToBeAnnounced 属性设置为 true,则不需要 workPerformed 或 broadcastOfEvent 属性。

    "name": "Content To Be Announced",
    "description": "Content To Be Announced",
    "contentToBeAnnounced": true
    
  • 如果您没有足够的元数据来创建可使用 workPerformed 或 broadcastOfEvent 属性引用的顶级实体,则可以在不提供 workPerformed、broadcastOfEvent、offAir 或 contentToBeAnnounced 属性的情况下创建 BroadcastEvent 实体。在这种情况下,BroadcastEvent 实体应尝试捕获尽可能多的可用信息。例如,虽然可能没有足够的元数据来创建可在 BroadcastEvent 实体中引用的 Movie 实体,但可以直接将 contentRating 或 image 添加到 BroadcastEvent 实体。

广播媒体

内容既可以在电视频道 (BroadcastService) 上播放,也可以在互联网上直播 (WatchAction):

  • 电视频道:如果内容在电视频道上播出,请使用 publishedOn 属性添加 BroadcastService 实体(场景 1 和场景 2)。

    "publishedOn": {
      "@type": "BroadcastService",
      "@id": "http://example.com/stations/example_tv"
    }
    
  • 无频道(独立)活动:如果 SportsEvent 在线直播,没有线性电视频道(场景 3),请省略 BroadcastEvent 上的 publishedOn 属性,并直接在 SportsEvent 实体(绝不在 BroadcastEvent 上)上提供深层链接 (potentialAction)。请参阅体育赛事 - 拳击比赛(直播活动)示例。 (仅为不引用 SportsEvent 的独立无频道直播提供 BroadcastEvent.potentialAction,例如直播周边内容。)

示例

在电视频道上播放电影

一部电影于 2019 年 7 月 12 日下午 5 点至 7 点(太平洋时间)在电视网络示例 TV (BroadcastService) 上播出。

BroadcastEvent

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "BroadcastEvent",
  "@id": "http://example.com/live/movie/new_release",
  "name": "My Favorite Movie",
  "description": "John Doe spent years perfecting his survival skills in a tropical jungle.",
  "startDate": "2019-07-12T17:00-07:00",
  "endDate": "2019-07-12T19:00-07:00",
  "videoFormat": "HD",
  "isLiveBroadcast": false,
  "publishedOn": {
    "@type": "BroadcastService",
    "@id": "http://example.com/stations/example_tv"
  },
  "workPerformed": {
    "@type": "Movie",
    "@id": "http://www.example.com/my_favorite_movie"
  }
}

BroadcastService

{
  "@context":"http://schema.org",
  "@type":"BroadcastService",
  "@id":"http://example.com/stations/example_tv",
  "name":"EXAMPLE-TV",
  "broadcastDisplayName":"ABCD",
  "callSign": "EXA-TV",
  "videoFormat":"SD",
  "broadcastTimezone":"America/Los_Angeles",
  "broadcastAffiliateOf":{
    "@type":"Organization",
    "@id":"http://example.com/networks/abcd-network"
  },
  "identifier": [
   {
     "@type": "PropertyValue",
     "propertyID": "TMS_ID",
     "value": "12258"
   },
   {
     "@type": "PropertyValue",
     "propertyID": "_PARTNER_ID_",
     "value": "exampletv-123456"
   }
  ],
  "potentialAction": {
    "@type": "WatchAction",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "http://example.com/livestream",
      "actionPlatform": [
        "http://schema.org/DesktopWebPlatform",
        "http://schema.org/MobileWebPlatform",
        "http://schema.org/AndroidPlatform",
        "http://schema.org/IOSPlatform",
        "http://schema.googleapis.com/GoogleVideoCast",
        "http://schema.org/AndroidTVPlatform"
      ]
    },
    "actionAccessibilityRequirement": {
      "@type": "ActionAccessSpecification",
      "category": "externalsubscription",
      "availabilityStarts": "2018-07-21T10:35:29Z",
      "availabilityEnds": "2019-10-21T10:35:29Z",
      "requiresSubscription": {
        "@type": "MediaSubscription",
        "@id": "http://example.com/subscription",
        "name": "ABCD",
        "sameAs": "http://example.com/subscription",
        "identifier": "example.com:basic",
        "commonTier": false
      },
      "eligibleRegion": [
        {
          "@type": "Country",
          "name": "US"
        }
      ]
    }
  }
}

电影

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "Movie",
  "@id": "http://www.example.com/my_favorite_movie",
  "url": "http://www.example.com/my_favorite_movie",
  "name": "My Favorite Movie",
  "sameAs": "https://en.wikipedia.org/wiki/my_favorite_movie",
  "releasedEvent": {
    "@type": "PublicationEvent",
    "startDate": "2008-01-20",
    "location": {
      "@type": "Country",
      "name": "US"
    }
  },
  "description": "John Doe spent years perfecting his survival skills in a tropical jungle.",
  "actor": [
    {
      "@type": "Person",
      "name": "John Doe",
      "sameAs": "https://en.wikipedia.org/wiki/John_Doe"
    },
    {
      "@type": "Person",
      "name": "Jane Doe",
      "sameAs": "https://en.wikipedia.org/wiki/Jane_Doe"
    }
  ],
  "identifier": [
    {
      "@type": "PropertyValue",
      "propertyID": "IMDB_ID",
      "value":  "tt0123456"
    }
  ]
}

在电视频道上播放电影,该电影也可点播

一部电影于 2019 年 7 月 12 日下午 5 点到 7 点在电视网络示例电视 (BroadcastService) 上播出。该电影还提供点播服务

BroadcastEvent

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "BroadcastEvent",
  "@id": "http://example.com/live/movie/new_release",
  "name": "My Favorite Movie",
  "description": "John Doe spent years perfecting his survival skills in a tropical jungle.",
  "startDate": "2019-07-12T17:00-08:00",
  "endDate": "2019-07-12T19:00-08:00",
  "videoFormat": "HD",
  "isLiveBroadcast": false,
  "publishedOn": {
    "@type": "BroadcastService",
    "@id": "http://example.com/stations/example_tv"
  },
  "workPerformed": {
    "@type": "Movie",
    "@id": "http://www.example.com/my_favorite_movie"
  }
}

BroadcastService

{
  "@context":"http://schema.org",
  "@type":"BroadcastService",
  "@id":"http://example.com/stations/example_tv",
  "name":"EXAMPLE-TV",
  "broadcastDisplayName":"ABCD",
  "callSign": "EXA-TV",
  "videoFormat":"SD",
  "broadcastTimezone":"America/Los_Angeles",
  "broadcastAffiliateOf":{
    "@type":"Organization",
    "@id":"http://example.com/networks/abcd-network"
  },
  "identifier": [
   {
     "@type": "PropertyValue",
     "propertyID": "TMS_ID",
     "value": "12258"
   },
   {
     "@type": "PropertyValue",
     "propertyID": "_PARTNER_ID_",
     "value": "exampletv-123456"
   }
  ],
  "potentialAction": {
    "@type": "WatchAction",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "http://example.com/livestream",
      "actionPlatform": [
        "http://schema.org/DesktopWebPlatform",
        "http://schema.org/MobileWebPlatform",
        "http://schema.org/AndroidPlatform",
        "http://schema.org/IOSPlatform",
        "http://schema.googleapis.com/GoogleVideoCast",
        "http://schema.org/AndroidTVPlatform"
      ]
    },
    "actionAccessibilityRequirement": {
      "@type": "ActionAccessSpecification",
      "category": "externalsubscription",
      "availabilityStarts": "2018-07-21T10:35:29Z",
      "availabilityEnds": "2019-10-21T10:35:29Z",
      "requiresSubscription": {
        "@type": "MediaSubscription",
        "@id": "http://example.com/subscription",
        "name": "ABCD",
        "sameAs": "http://example.com/subscription",
        "identifier": "example.com:basic",
        "commonTier": false
      },
      "eligibleRegion": [
        {
          "@type": "Country",
          "name": "US"
        }
      ]
    }
  }
}

电影

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "Movie",
  "@id": "http://www.example.com/my_favorite_movie",
  "url": "http://www.example.com/my_favorite_movie",
  "name": "My Favorite Movie",
  "sameAs": "https://en.wikipedia.org/wiki/my_favorite_movie",
  "potentialAction": {
    "@type": "WatchAction",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "http://www.example.com/my_favorite_movie?autoplay=true",
      "inLanguage": "en",
      "actionPlatform": [
        "http://schema.org/DesktopWebPlatform",
        "http://schema.org/MobileWebPlatform",
        "http://schema.org/AndroidPlatform",
        "http://schema.org/AndroidTVPlatform",
        "http://schema.org/IOSPlatform",
        "http://schema.googleapis.com/GoogleVideoCast"
      ]
    },
    "actionAccessibilityRequirement": {
      "@type": "ActionAccessSpecification",
      "category": "subscription",
      "availabilityStarts": "2018-07-21T10:35:29Z",
      "availabilityEnds": "2019-10-21T10:35:29Z",
      "requiresSubscription": {
        "@type": "MediaSubscription",
        "name": "Example Package",
        "commonTier": true,
        "@id": "http://www.example.com/example_package"
       },
      "eligibleRegion": [
        {
          "@type": "Country",
          "name": "US"
        },
        {
          "@type": "Country",
          "name": "CA"
        }
      ]
    }
  },
  "releasedEvent": {
    "@type": "PublicationEvent",
    "startDate": "2008-01-20",
    "location": {
      "@type": "Country",
      "name": "US"
    }
  },
  "description": "John Doe spent years perfecting his survival skills in a tropical jungle.",
  "actor": [
    {
      "@type": "Person",
      "name": "John Doe",
      "sameAs": "https://en.wikipedia.org/wiki/John_Doe"
    },
    {
      "@type": "Person",
      "name": "Jane Doe",
      "sameAs": "https://en.wikipedia.org/wiki/Jane_Doe"
    }
  ],
  "identifier": [
    {
      "@type": "PropertyValue",
      "propertyID": "IMDB_ID",
      "value":  "tt0123456"
    }
  ]
}

在电视频道上播放的 TVSeries 剧集

某电视剧集于 2019 年 10 月 12 日晚上 9 点到 9 点半在电视网络示例电视 (BroadcastService) 上播出。

BroadcastEvent

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "BroadcastEvent",
  "@id": "http://example.com/live/event/my_favorite_tv_series/new_episode",
  "name": "My Favorite TV Series - Season 6 - Episode 2 - Three Mice",
  "description": "Three mice leave the town and the trip turns into something more.",
  "startDate": "2019-10-12T21:00-08:00",
  "endDate": "2019-10-12T21:30-08:00",
  "videoFormat": "HD",
  "isLiveBroadcast": false,
  "publishedOn": {
    "@type": "BroadcastService",
    "@id": "http://example.com/stations/example_tv"
  },
  "workPerformed": {
    "@type": "TVEpisode",
    "@id": "http://www.example.com/my_favorite_tv_show/s6/e2"
  }
}

BroadcastService

{
  "@context":"http://schema.org",
  "@type":"BroadcastService",
  "@id":"http://example.com/stations/example_tv",
  "name":"EXAMPLE-TV",
  "broadcastDisplayName":"ABCD",
  "callSign": "EXA-TV",
  "videoFormat":"SD",
  "broadcastTimezone":"America/Los_Angeles",
  "broadcastAffiliateOf":{
    "@type":"Organization",
    "@id":"http://example.com/networks/abcd-network"
  },
  "identifier": [
   {
     "@type": "PropertyValue",
     "propertyID": "TMS_ID",
     "value": "12258"
   },
   {
     "@type": "PropertyValue",
     "propertyID": "_PARTNER_ID_",
     "value": "exampletv-123456"
   }
  ],
  "potentialAction": {
    "@type": "WatchAction",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "http://example.com/livestream",
      "actionPlatform": [
        "http://schema.org/DesktopWebPlatform",
        "http://schema.org/MobileWebPlatform",
        "http://schema.org/AndroidPlatform",
        "http://schema.org/IOSPlatform",
        "http://schema.googleapis.com/GoogleVideoCast",
        "http://schema.org/AndroidTVPlatform"
      ]
    },
    "actionAccessibilityRequirement": {
      "@type": "ActionAccessSpecification",
      "category": "externalsubscription",
      "availabilityStarts": "2018-07-21T10:35:29Z",
      "availabilityEnds": "2019-10-21T10:35:29Z",
      "requiresSubscription": {
        "@type": "MediaSubscription",
        "@id": "http://example.com/subscription",
        "name": "ABCD",
        "sameAs": "http://example.com/subscription",
        "identifier": "example.com:basic",
        "commonTier": false
      },
      "eligibleRegion": [
        {
          "@type": "Country",
          "name": "US"
        }
      ]
    }
  }
}

TVEpisode

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "TVEpisode",
  "@id": "http://www.example.com/my_favorite_tv_show/s6/e2",
  "url": "http://www.example.com/my_favorite_tv_show/s6/e2",
  "name": "My Favorite TV Series - Season 6 - Episode 2 - Three Mice",
  "sameAs": "https://en.wikipedia.org/wiki/my_favorite_show/s6/e2",
  "episodeNumber": 2,
  "partOfSeason": {
    "@type": "TVSeason",
    "@id": "http://www.example.com/my_favorite_tv_show/s6",
    "seasonNumber": 6
  },
  "partOfSeries": {
    "@type": "TVSeries",
    "@id": "http://www.example.com/my_favorite_tv_show",
    "name": "My Favorite TV Show",
    "sameAs": "https://en.wikipedia.org/wiki/my_favorite_tv_show"
  },
  "releasedEvent": {
    "@type": "PublicationEvent",
    "startDate": "2014-01-09",
    "location": {
      "@type": "Country",
      "name": "US"
    }
  },
  "popularityScore": {
    "@type": "PopularityScoreSpecification",
    "value": 3.9,
    "eligibleRegion": "EARTH"
  },
  "description": "Three Mice return to the village three years after his disappearance.",
  "actor": [
    {
      "@type": "Person",
      "name": "John Doe",
      "sameAs": "https://en.wikipedia.org/wiki/john_doe"
    },
    {
      "@type": "Person",
      "name": "Jane Doe",
      "sameAs": "https://en.wikipedia.org/wiki/jane_doe"
    }
  ],
  "identifier": {
     "@type": "PropertyValue",
     "propertyID": "IMDB_ID",
     "value":  "tt3453320"
   }
}

电视频道上的每日新闻广播

一档每日新闻节目(可表示为无剧集的 TVSeries 实体)在电视网络 Example TV (BroadcastService) 上直播。

BroadcastEvent

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "BroadcastEvent",
  "@id": "http://example.com/live/news/my_favorite_daily_news",
  "name": "My Favorite Daily News",
  "description": "Example TV's daily evening news program.",
  "startDate": "2019-07-12T20:00-08:00",
  "endDate": "2019-07-12T21:00-08:00",
  "videoFormat": "HD",
  "isLiveBroadcast": true,
  "publishedOn": {
    "@type": "BroadcastService",
    "@id": "http://example.com/stations/example_tv"
  },
  "workPerformed": {
    "@type": "TVSeries",
    "@id": "http://example.com/news/my_favorite_daily_news"
  }
}

BroadcastService

{
  "@context":"http://schema.org",
  "@type":"BroadcastService",
  "@id":"http://example.com/stations/example_tv",
  "name":"EXAMPLE-TV",
  "broadcastDisplayName":"ABCD",
  "callSign": "EXA-TV",
  "videoFormat":"SD",
  "broadcastTimezone":"America/Los_Angeles",
  "broadcastAffiliateOf":{
    "@type":"Organization",
    "@id":"http://example.com/networks/abcd-network"
  },
  "identifier": [
   {
     "@type": "PropertyValue",
     "propertyID": "TMS_ID",
     "value": "12258"
   },
   {
     "@type": "PropertyValue",
     "propertyID": "_PARTNER_ID_",
     "value": "exampletv-123456"
   }
  ],
  "potentialAction": {
    "@type": "WatchAction",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "http://example.com/livestream",
      "actionPlatform": [
        "http://schema.org/DesktopWebPlatform",
        "http://schema.org/MobileWebPlatform",
        "http://schema.org/AndroidPlatform",
        "http://schema.org/IOSPlatform",
        "http://schema.googleapis.com/GoogleVideoCast",
        "http://schema.org/AndroidTVPlatform"
      ]
    },
    "actionAccessibilityRequirement": {
      "@type": "ActionAccessSpecification",
      "category": "externalsubscription",
      "availabilityStarts": "2018-07-21T10:35:29Z",
      "availabilityEnds": "2019-10-21T10:35:29Z",
      "requiresSubscription": {
        "@type": "MediaSubscription",
        "@id": "http://example.com/subscription",
        "name": "ABCD",
        "sameAs": "http://example.com/subscription",
        "identifier": "example.com:basic",
        "commonTier": false
      },
      "eligibleRegion": [
        {
          "@type": "Country",
          "name": "US"
        }
      ]
    }
  }
}

TVSeries

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "TVSeries",
  "@id": "http://example.com/news/my_favorite_daily_news",
  "url": "http://example.com/news/my_favorite_daily_news",
  "name": "My Favorite Daily News",
  "description": "Example TV's daily evening news program.",
  "sameAs": "https://en.wikipedia.org/wiki/my_favorite_daily_news",
  "popularityScore": {
    "@type": "PopularityScoreSpecification",
    "value": 4.1,
    "eligibleRegion": [
      {
        "@type": "Country",
        "name": "US"
      },
      {
        "@type": "Country",
        "name": "CA"
      }
    ]
  },
  "actor": [
    {
      "@type": "Person",
      "name": "John Doe",
      "sameAs": "https://en.wikipedia.org/wiki/john_doe"
    },
    {
      "@type": "Person",
      "name": "Jane Doe",
      "sameAs": "https://en.wikipedia.org/wiki/jane_doe"
    }
  ],
  "identifier": [
    {
      "@type": "PropertyValue",
      "propertyID": "IMDB_ID",
      "value": "tt0903747"
    }
  ]
}

电视频道上播放的篮球比赛

某职业篮球联赛的冠军赛在电视网络示例 TV (BroadcastService) 上直播。

BroadcastEvent

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "BroadcastEvent",
  "@id": "http://example.com/live/event/basketball/final_game_6",
  "name": "2019 Professional Basketball Finals, Game 6: Team A at Team B",
  "startDate": "2019-06-16T20:00-08:00",
  "endDate": "2019-06-16T23:00-08:00",
  "videoFormat": "HD",
  "isLiveBroadcast": true,
  "publishedOn": {
    "@type": "BroadcastService",
    "@id": "http://example.com/stations/example_tv"
  },
  "broadcastOfEvent": {
    "@type": "SportsEvent",
    "@id": "http://example.com/basketball/professional/final_game_6"
  },
  "location": {
    "@type": "Country",
    "name": "US"
  }
}

SportsEvent

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "SportsEvent",
  "@id": "http://example.com/basketball/professional/final_game_6",
  "name": "2019 Professional Basketball Finals, Game 6: Team A at Team B",
  "sport": "https://en.wikipedia.org/wiki/Basketball",
  "description": [
    {
      "@language": "en",
      "@value": "Game 6 of the 2019 Professional Basketball Finals. Team A leads the series 3-2 against Team B."
    },
    {
      "@language": "es",
      "@value": "Finales de Baloncesto Profesional 2019, Juego 6: Equipo A contra Equipo B."
    }
  ],
  "startDate": "2019-06-16T20:00-08:00",
  "endDate": "2019-06-16T23:00-08:00",
  "homeTeam": {
    "@type": "SportsTeam",
    "name": "Team B",
    "sport": "https://en.wikipedia.org/wiki/Basketball",
    "parentOrganization": {
      "@type": "SportsOrganization",
      "name": "Professional Basketball League",
      "sameAs": "https://en.wikipedia.org/wiki/National_Basketball_Association"
    },
    "athlete": [
      {
        "@type": "Person",
        "name": "John Doe"
      }
    ]
  },
  "awayTeam": {
    "@type": "SportsTeam",
    "name": "Team A",
    "sport": "https://en.wikipedia.org/wiki/Basketball",
    "parentOrganization": {
      "@type": "SportsOrganization",
      "name": "Professional Basketball League",
      "sameAs": "https://en.wikipedia.org/wiki/National_Basketball_Association"
    },
    "athlete": [
      {
        "@type": "Person",
        "name": "Jane Doe"
      }
    ]
  },
  "location": {
    "@type": "Place",
    "name": "Example Stadium",
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "1600 Amphitheatre Pkwy",
      "addressLocality": "Mountain View",
      "addressRegion": "CA",
      "postalCode": "94043",
      "addressCountry": "US"
    }
  }
}

BroadcastService

{
  "@context":"http://schema.org",
  "@type":"BroadcastService",
  "@id":"http://example.com/stations/example_tv",
  "name":"EXAMPLE-TV",
  "broadcastDisplayName":"ABCD",
  "callSign": "EXA-TV",
  "videoFormat":"SD",
  "broadcastTimezone":"America/Los_Angeles",
  "broadcastAffiliateOf":{
    "@type":"Organization",
    "@id":"http://example.com/networks/abcd-network"
  },
  "identifier": [
   {
     "@type": "PropertyValue",
     "propertyID": "TMS_ID",
     "value": "12258"
   },
   {
     "@type": "PropertyValue",
     "propertyID": "_PARTNER_ID_",
     "value": "exampletv-123456"
   }
  ],
  "potentialAction": {
    "@type": "WatchAction",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "http://example.com/livestream",
      "actionPlatform": [
        "http://schema.org/DesktopWebPlatform",
        "http://schema.org/MobileWebPlatform",
        "http://schema.org/AndroidPlatform",
        "http://schema.org/IOSPlatform",
        "http://schema.googleapis.com/GoogleVideoCast",
        "http://schema.org/AndroidTVPlatform"
      ]
    },
    "actionAccessibilityRequirement": {
      "@type": "ActionAccessSpecification",
      "category": "externalsubscription",
      "availabilityStarts": "2018-07-21T10:35:29Z",
      "availabilityEnds": "2019-10-21T10:35:29Z",
      "requiresSubscription": {
        "@type": "MediaSubscription",
        "@id": "http://example.com/subscription",
        "name": "ABCD",
        "sameAs": "http://example.com/subscription",
        "identifier": "example.com:basic",
        "commonTier": false
      },
      "eligibleRegion": [
        {
          "@type": "Country",
          "name": "US"
        }
      ]
    }
  }
}

在互联网上直播拳击比赛

一场热门拳击比赛在互联网上以无频道直播活动的形式进行直播,WatchAction 深层链接放置在 SportsEvent 实体上。

BroadcastEvent

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "BroadcastEvent",
  "@id": "http://example.com/live/event/20190616/johndoe_vs_janedoe",
  "name": "2019 Professional Boxing - John Doe vs Jane Doe",
  "startDate": "2019-06-16T21:00-08:00",
  "endDate": "2019-06-16T23:30-08:00",
  "videoFormat": "HD",
  "isLiveBroadcast": true,
  "broadcastOfEvent": {
    "@type": "SportsEvent",
    "@id": "http://example.com/boxing/johndoe_vs_janedoe_2019"
  },
  "location": {
    "@type": "Country",
    "name": "US"
  }
}

SportsEvent

{
  "@context": ["http://schema.org", {"@language": "en"}],
  "@type": "SportsEvent",
  "@id": "http://example.com/boxing/johndoe_vs_janedoe_2019",
  "name": "2019 Professional Boxing - John Doe vs Jane Doe",
  "sport": "https://en.wikipedia.org/wiki/Boxing",
  "description": "World champion Jane Doe fights undefeated John Doe at the Example Arena in Mountain View, California.",
  "startDate": "2019-06-16T21:00-08:00",
  "endDate": "2019-06-16T23:30-08:00",
  "competitor": [
    {
      "@type": "Person",
      "name": "Jane Doe",
      "birthDate": "1977-12-14",
      "gender": "F",
      "nationality": "US"
    },
    {
      "@type": "Person",
      "name": "John Doe",
      "birthDate": "1978-10-17",
      "gender": "M",
      "nationality": "GB"
    }
  ],
  "location": {
    "@type": "Place",
    "name": "Example Arena",
    "address": {
      "@type": "PostalAddress",
      "streetAddress": "1600 Amphitheatre Pkwy",
      "addressLocality": "Mountain View",
      "addressRegion": "CA",
      "postalCode": "94043",
      "addressCountry": "US"
    }
  },
  "potentialAction": {
    "@type": "WatchAction",
    "target": {
      "@type": "EntryPoint",
      "urlTemplate": "http://www.example.com/premium/johndoe_vs_janedoe",
      "inLanguage": "en",
      "actionPlatform": [
        "http://schema.org/DesktopWebPlatform",
        "http://schema.org/MobileWebPlatform",
        "http://schema.org/AndroidPlatform",
        "http://schema.org/AndroidTVPlatform",
        "http://schema.org/IOSPlatform",
        "http://schema.googleapis.com/GoogleVideoCast"
      ]
    },
    "actionAccessibilityRequirement": {
      "@type": "ActionAccessSpecification",
      "category": "subscription",
      "availabilityStarts": "2019-06-02T21:00-08:00",
      "availabilityEnds": "2019-06-17T02:30-08:00",
      "requiresSubscription": {
        "@type": "MediaSubscription",
        "@id": "http://www.example.com/premium_subscription",
        "name": "Example Premium",
        "sameAs": "http://www.example.com/premium_subscription",
        "commonTier": true
      },
      "eligibleRegion": [
        {
          "@type": "Country",
          "name": "US"
        },
        {
          "@type": "Country",
          "name": "CA"
        }
      ]
    }
  }
}