AI-generated Key Takeaways
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The provided table lists various vendors and the reporting services they offer, including Brand lift, Viewability, Brand safety, Reach, and 3PAS.
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Vendors like Adform A/S, C3 Metrics, Inc., Exactag, Extreme Reach, Inc., Flashtalking, Innovid, Inc., and Weborama primarily offer 3PAS services.
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Some vendors specialize in Brand lift (Dynata, LLC, Intage, Macromill), while others focus on Viewability and Brand safety (DoubleVerify, Inc., Integral Ad Science (IAS), Zefr).
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Several vendors provide Reach reporting (Comscore, Gemius SA, iSpot.TV, Nielsen, VideoAmp, Video Research).
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THE KANTAR GROUP LIMITED is listed as offering both Brand lift and Reach reporting services.
Use the following table to discover which reporting services vendors offer. Contact a vendor to learn more about their offerings:
| Vendor | Brand lift | Viewability | Brand safety | Reach | 3PAS1 |
|---|---|---|---|---|---|
| Adform A/S | |||||
| C3 Metrics, Inc. | |||||
| Comscore | |||||
| DoubleVerify, Inc. | |||||
| Dynata, LLC | |||||
| Exactag | |||||
| Extreme Reach, Inc. | |||||
| Flashtalking | |||||
| Gemius SA | |||||
| Innovid, Inc. | |||||
| Intage | |||||
| Integral Ad Science (IAS) | |||||
| iSpot.TV | |||||
| THE KANTAR GROUP LIMITED | |||||
| Macromill | |||||
| Nielsen | |||||
| VideoAmp | |||||
| Video Research | |||||
| Weborama | |||||
| Zefr |
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Third-party ad serving and analytics ↩