上傳目標客戶比對目標對象

您可以使用已上傳的客戶聯絡資訊，建立目標客戶比對目標對象 資訊或行動裝置 IDVideo 360 API。本頁說明 建立初始目標客戶比對目標對象，並將新客戶資料附加至 現有的目標對象Video 360 API。

準備使用者資料

用於填入目標顧客比對目標對象的使用者資料屬於敏感內容，且必須是 妥善做好準備。

對機密資料進行雜湊處理

部分目標顧客比對目標對像是使用敏感客戶聯絡資訊建立而成 可能不準確或不適當多媒體和Video 360 規定機密資料應使用 並未上傳 SHA256 演算法。下列資料欄位必須經過雜湊處理 上傳前：

  • 名字
  • 姓氏
  • 電子郵件地址
  • 電話號碼

上傳之前，請勿對郵遞區號和國家/地區代碼進行雜湊處理。正在嘗試 上傳未經雜湊處理的客戶資料會導致錯誤。

雜湊處理資料前，請確認符合下列條件：

  • 名字、姓氏和電子郵件地址中的所有空白字元都必須移除 輕鬆分配獎金
  • 所有值都必須設為小寫。
  • 所有電話號碼都必須採用 E.164 格式，以及 包括國家/地區代碼。

上傳使用者資料時，請使用提供的 consent 欄位 ContactInfoList 或 用來傳遞同意聲明信號的 MobileDeviceIdList 物件 納入的使用者。

將 Consent 物件中的任一欄位設為 CONSENT_STATUS_DENIED 會導致錯誤。

已為單一中新增的所有使用者設定同意聲明信號 firstAndThirdPartyAudiences.create 或 firstAndThirdPartyAudiences.editCustomerMatchMembers。 請求。同意聲明信號不同的使用者必須分開上傳 要求。

建立目標顧客比對目標對象

您可以使用 firstAndThirdPartyAudiences.create 方法，增加圍繞地圖邊緣的邊框間距。目標對象必須 必須為第一方目標對象，且必須具備 第 audienceType 列，共 CUSTOMER_MATCH_CONTACT_INFO 或 CUSTOMER_MATCH_DEVICE_ID。目標客戶比對資料必須 使用聯集欄位中的適當欄位提供 members。

以下舉例說明如何建立新的聯絡資訊目標客戶比對 使用提供的雜湊清單，設定再行銷效期不限的目標對象 電話號碼：

Java

// Create Customer Match audience object.
FirstAndThirdPartyAudience customerMatchAudience =
    new FirstAndThirdPartyAudience()
        .setDisplayName(display-name)
        .setFirstAndThirdPartyAudienceType(
            "FIRST_AND_THIRD_PARTY_AUDIENCE_TYPE_FIRST_PARTY"
        )
        .setAudienceType("CUSTOMER_MATCH_CONTACT_INFO")
        .setMembershipDurationDays(10000L);

// Build list of contact information objects.
ContactInfoList contactInfoList = new ContactInfoList();
ArrayList<ContactInfo> contactInfos = new ArrayList<ContactInfo>();
for (String hashedPhoneNumber : list-of-hashed-phone-numbers) {
  ContactInfo contactInfo = new ContactInfo();
  ArrayList<String> phoneNumberList = new ArrayList<String>();
  phoneNumberList.add(hashedPhoneNumber);
  contactInfo.setHashedPhoneNumbers(phoneNumberList);
  contactInfos.add(contactInfo);
}
contactInfoList.setContactInfos(contactInfos);

// Build consent object for passing consent if granted by the end user.
Consent consent =
    new Consent()
        .setAdUserData(ad-user-data-consent)
        .setAdPersonalization(ad-personalization-consent);
ContactInfoList.setConsent(consent);

// Assign contact info list to Customer Match audience.
customerMatchAudience.setContactInfoList(contactInfoList);

// Create Customer Match audience.
FirstAndThirdPartyAudience response =
    service
        .firstAndThirdPartyAudiences()
        .create(customerMatchAudience)
        .setAdvertiserId(advertiser-id)
        .execute();

// Display name of new audience.
System.out.printf(
    "Customer Match audience %s was created.",
    response.getName()
);

Python

# Build list of Contact Info objects
contact_infos = []
for hashed_phone_number in list-of-hashed-phone-numbers:
  contact_infos.append({'hashedPhoneNumbers': [hashed_phone_number]})

# Create a Customer Match first- and third-party audience object.
audience_obj = {
    'displayName': display-name,
    'firstAndThirdPartyAudienceType':
        'FIRST_AND_THIRD_PARTY_AUDIENCE_TYPE_FIRST_PARTY',
    'audienceType': 'CUSTOMER_MATCH_CONTACT_INFO',
    'membershipDurationDays': 10000,
    'contactInfoList': {
        'contactInfos': [
            contact_infos
        ],
        'consent': {
            'adUserData': ad-user-data-consent,
            'adPersonalization': ad-personalization-consent
        }
    }
}

# Build and execute request.
audience = service.firstAndThirdPartyAudiences().create(
    advertiserId=advertiser-id,
    body=audience_obj
).execute()

# Display name of new audience.
print('Customer Match audience %s was created.' % audience["name"])

PHP

// Create a Customer Match first- and third-party audience object.
$audience = new Google_Service_DisplayVideo_FirstAndThirdPartyAudience();
$audience->setDisplayName(display-name);
$audience->setFirstAndThirdPartyAudienceType(
    'FIRST_AND_THIRD_PARTY_AUDIENCE_TYPE_FIRST_PARTY'
);
$audience->setAudienceType('CUSTOMER_MATCH_CONTACT_INFO');
$audience->setMembershipDurationDays(10000);

// Build list of contact information objects.
$contactInfoList = new Google_Service_DisplayVideo_ContactInfoList();
$contactInfos = array();
foreach (list-of-hashed-phone-numbers as $hashedPhoneNumber) {
    $contactInfo = new Google_Service_DisplayVideo_ContactInfo();
    $contactInfo->setHashedPhoneNumbers(array($hashedPhoneNumber));
    $contactInfos[] = $contactInfo;
}
$contactInfoList->setContactInfos($contactInfos);

// Build consent object for passing consent if granted by the end user.
$consent = new Google_Service_DisplayVideo_Consent();
$consent->setAdUserData(ad-user-data-consent);
$consent->setAdPersonalization(ad-personalization-consent);
$contactInfoList->setConsent($consent);

// Assign contactInfoList to audience object.
$audience->setContactInfoList($contactInfoList);

// Call the API, creating the audience.
$result = $this->service->firstAndThirdPartyAudiences->create(
    $audience,
    array('advertiserId' => advertiser-id)
);

// Display name of new audience.
printf('Customer Match audience %s was created.', $result['name']);

更新目標顧客比對目標對象的成員

如果發現其他要指定的客戶，您： 續約客戶或想移除現有目標對象 您可以從目標對像中更新現有客戶的客戶資料 根據 firstAndThirdPartyAudiences.editCustomerMatchMembers敬上 方法。您可以使用 added_members 聯集欄位，並將客戶從 使用 removed_members 聯集欄位的清單

單一 firstAndThirdPartyAudiences.editCustomerMatchMembers敬上 且只能新增或移除清單中的成員。嘗試單一要求 執行這兩項操作都會導致 INVALID_ARGUMENT 錯誤。

以下範例說明如何將單一客戶新增為現有客戶 使用提供的郵寄地址資料進行目標顧客比對目標對象：

Java

// Create an edit members request object.
EditCustomerMatchMembersRequest editCustomerMatchMembersRequest =
    new EditCustomerMatchMembersRequest()
        .setAdvertiserId(advertiser-id);

// Build contact information object to add to audience.
ContactInfoList contactInfoList = new ContactInfoList();
ArrayList<ContactInfo> contactInfos = new ArrayList<ContactInfo>();
ContactInfo contactInfo =
    new ContactInfo()
        .setHashedFirstName(hashed-customer-first-name)
        .setHashedLastName(hashed-customer-last-name)
        .setZipCodes(customer-zip-codes-list)
        .setCountryCode(customer-country-code);
contactInfos.add(contactInfo);
contactInfoList.setContactInfos(contactInfos);

// Build consent object for passing consent if granted by the end user.
Consent consent =
    new Consent()
        .setAdUserData(ad-user-data-consent)
        .setAdPersonalization(ad-personalization-consent);
ContactInfoList.setConsent(consent);

// Assign contact info list to request body.
editCustomerMatchMembersRequest.setAddedContactInfoList(contactInfoList);

// Edit Customer Match audience membership.
EditCustomerMatchMembersResponse response =
    service
        .firstAndThirdPartyAudiences()
        .editCustomerMatchMembers(
            audience-id,
            editCustomerMatchMembersRequest
        )
        .execute();

// Display ID of updated audience.
System.out.printf(
    "The membership of Customer Match audience ID %s was edited.",
    response.getFirstAndThirdPartyAudienceId()
);

Python

# Create an edit members request object.
edit_member_request_obj = {
    'advertiserId': advertiser-id,
    'addedContactInfoList': {
        'contactInfos': [
            {
                'hashedFirstName': hashed-customer-first-name,
                'hashedLastName': hashed-customer-last-name,
                'countryCode': customer-country-code,
                'zipCodes': customer-zip-codes-list
            }
        ],
        'consent': {
          'adUserData': ad-user-data-consent,
          'adPersonalization': ad-personalization-consent
        }
    }
}

# Build and execute request.
response = service.firstAndThirdPartyAudiences().editCustomerMatchMembers(
    firstAndThirdPartyAudienceId=audience-id,
    body=edit_member_request_obj
).execute()

# Display ID of updated audience.
print('The membership of the Customer Match audience ID %s was updated.'
      % response["firstAndThirdPartyAudienceId"])

PHP

// Create an edit members request object.
$editMemberRequest =
    new Google_Service_DisplayVideo_EditCustomerMatchMembersRequest();
$editMemberRequest->setAdvertiserId(advertiser-id);

// Build contact information object to add to audience.
$contactInfoList = new Google_Service_DisplayVideo_ContactInfoList();
$contactInfos = array();
$contactInfo = new Google_Service_DisplayVideo_ContactInfo();
$contactInfo->setHashedFirstName(hashed-customer-first-name);
$contactInfo->setHashedLastName(hashed-customer-last-name);
$contactInfo->setCountryCode(customer-country-code);
$contactInfo->setZipCodes(array(customer-zip-codes-list));
$contactInfos[] = $contactInfo;
$contactInfoList->setContactInfos($contactInfos);

// Build consent object for passing consent if granted by the end user.
$consent = new Google_Service_DisplayVideo_Consent();
$consent->setAdUserData(ad-user-data-consent);
$consent->setAdPersonalization(ad-personalization-consent);
$contactInfoList->setConsent($consent);

// Assign contactInfoList to edit members request body.
$editMemberRequest->setAddedContactInfoList($contactInfoList);

// Call the API, editing the audience membership.
$response = $this
    ->service
    ->firstAndThirdPartyAudiences
    ->editCustomerMatchMembers(
        audience-id,
        $editMemberRequest
    );

// Display ID of updated audience.
printf(
    'The membership of Customer Match audience ID %s was edited',
    $result['firstAndThirdPartyAudienceId']
);
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