العرض تم إيقاف الإصدار الثاني من Video 360 API. استخدام الشاشة & الإصدار 3 من Video 360 API بدلاً من ذلك. للحصول على تعليمات حول نقل البيانات من الإصدار 2 إلى الإصدار 3، يُرجى الاطّلاع على دليل نقل البيانات.

تمت ترجمة هذه الصفحة بواسطة Cloud Translation API‏.

إنشاء تصميمات الإعلانات وتحميلها

يوضّح هذا الدليل كيفية تحميل ملفات أصول المواد الإبداعية وإنشاء العرض فيديو 360 موارد Creative باستخدام "الشبكة الإعلانية" واجهة برمجة تطبيقات Video 360 advertisers.assets و خدمات advertisers.creatives:

المتطلبات الأساسية

أكمل الخطوات التالية قبل إنشاء تصميمات الإعلانات باستخدام الشاشة Video 360 API:

إنشاء مشروع واجهة برمجة التطبيقات وتفويضه
تأكَّد من أنّ "الشبكة الإعلانية" الملف الشخصي لمستخدم "فيديو 360"، الذي حدّده مستخدم أو خدمة عنوان البريد الإلكتروني للحساب، ويحتوي على القراءة كتابة أذونات المعلن. إذا لم يكن لديك قراءة أذونات الكتابة، أو التواصل مع المستخدم المشرف الحالي في فريقك.

إنشاء تصميم إعلان جديد

إنشاء تصميم إعلان جديد باستخدام مواد عرض جديدة من خلال "الشبكة الإعلانية" تتطلب واجهة برمجة التطبيقات Video 360 API ما يلي: اثنين من طلبات البيانات من واجهة برمجة التطبيقات على الأقل. الأول يحمّل ملف أصول المواد الإبداعية والآخر تنشئ الكائن الإبداعي.

تحميل مادة عرض

لتحميل تصميم الإعلان المطلوب assets إلى "الشبكة الإعلانية" فيديو 360، لاستدعاء الطريقة advertisers.assets.upload.

يجب أن يتم تعيين مادة العرض للمعلِن نفسه الذي يتولّى تصميم الإعلان.

بعد تحميل مادة عرض، تعرض واجهة برمجة التطبيقات ردًّا يتضمن الكائن asset. لا يمكنك استرداد عنصر asset هذا مرة أخرى في وقت لاحق، لذا يُرجى تدوين mediaId المقابلة. تشير رسالة الأشكال البيانية يتم استخدام mediaId من مادة العرض هذه لتحديد مادة العرض وإبداعي.

لا تقبل أنواع تصاميم معيّنة إلّا أنواع ملفات معيّنة كمواد عرض على وجه الخصوص. أدوار مواد العرض. يمكنك الانتقال إلى مركز المساعدة للاطّلاع على مزيد من المعلومات عن اختيار أنواع الملفات المناسبة لتصميمات الإعلانات

في ما يلي مثال على كيفية تحميل مادة عرض:

Java

// Create the asset upload request content.
CreateAssetRequest content = new CreateAssetRequest();
content.setFilename(asset-filename);

// Create input stream for the creative asset.
InputStreamContent assetStream = new InputStreamContent(
   getMimeType(asset-filename),
   new FileInputStream(asset-path));

// Configure the asset upload request.
Assets.Upload assetRequest = service.advertisers().assets()
   .upload(advertiser-id, content, assetStream);

// Upload the asset.
CreateAssetResponse assetResponse = assetRequest.execute();

// Display the new asset media ID.
Asset asset = assetResponse.getAsset();
System.out.printf("The asset has been upload with media ID %s",
   asset.getMediaId());

يستخدم هذا المثال دالة المساعدة التالية للعثور على ملف MIME type:

import java.net.FileNameMap;
import java.net.URLConnection;

private static String getMimeType(String fileName) {

  // Parse filename for appropriate MIME type.
  FileNameMap fileNameMap = URLConnection.getFileNameMap();
  String mimeType = fileNameMap.getContentTypeFor(fileName);

  // If MIME type was found, return it.
  if (mimeType != null) {
    return mimeType;
  }

  // Otherwise, return a default value.
  return "application/octet-stream";
}

Python

# Create the request body.
body = {
    'filename': asset-filename
}

# Create upload object.
media = MediaFileUpload(asset-path)
if not media.mimetype():
  media = MediaFileUpload(asset-path, 'application/octet-stream')

# Upload the asset.
response = service.advertisers().assets().upload(
    advertiserId=advertiser-id,
    body=body,
    media_body=media
).execute()

# Display the new asset media ID.
print("Asset was created with media ID %s." % response['asset']['mediaId'])

PHP

$body = new Google_Service_DisplayVideo_CreateAssetRequest();
$body->setFilename(asset-filename);

$optParams = array(
    'data' => file_get_contents(asset-path),
    'mimeType' => mime_content_type(asset-filename),
    'uploadType' => 'media'
);

// Call the API, uploading the asset file to Display &amp; Video 360.
$result = $service->advertisers_assets->upload(
    advertiser-id,
    $body,
    $optParams
);

// Display the new asset media ID.
printf(
    'Asset was created with media ID %s.',
    $result->getAsset()->getMediaId()
);

cURL

curl --request POST \
  'https://displayvideo.googleapis.com/upload/v3/advertisers/advertiser-id/assets?uploadType=multipart'
  --header 'Authorization: Bearer access-token' \
   -F "data={\"filename\": \"asset-filename\"};type=application/json;charset=UTF-8" \
   -F "file=@asset-path;type=asset-mime-type"

إنشاء تصميم الإعلان

بعد تحميل مواد العرض والحصول على معرّفات الوسائط الخاصة بها، يمكنك إنشاء Creative التي تتضمّن مواد العرض هذه.

استخدِم طريقة advertisers.creatives.create لإنشاء رمز Creative يتطلب كل نوع تصميم إعلان مجموعة فرعية فقط من حقول Creative.

راجِع الملحق الخاص بهذا الدليل للحصول على تفاصيل حول ربط حقول واجهة المستخدم بـ حقول واجهة برمجة التطبيقات المقابلة لكل نوع تصميم إعلان.

في ما يلي أمثلة على كيفية إنشاء تصاميم إعلانات الفيديو وHTML5 والإعلانات الصورية المدمجة مع المحتوى:

عرض مدمج مع المحتوى

Java

// Create a creative object.
Creative creative = new Creative();
creative.setDisplayName(display-name);
creative.setEntityStatus("ENTITY_STATUS_ACTIVE");
creative.setHostingSource("HOSTING_SOURCE_HOSTED");

// Set native creative type.
creative.setCreativeType("CREATIVE_TYPE_NATIVE");

// Create a dimensions object.
Dimensions dimensions = new Dimensions();
dimensions.setHeightPixels(creative-height-pixels);
dimensions.setWidthPixels(creative-width-pixels);

// Add the dimensions object to the creative object.
creative.setDimensions(dimensions);

// Create list for asset associations.
List&lt;AssetAssociation> assetAssociations = new ArrayList&lt;AssetAssociation>();

// Assign the image asset to a role.
AssetAssociation mainImageAssetAssociation = new AssetAssociation();
mainImageAssetAssociation.setAsset(new Asset().setMediaId(image-asset-media-id));
mainImageAssetAssociation.setRole("ASSET_ROLE_MAIN");
assetAssociations.add(mainImageAssetAssociation);

// Assign the logo asset to a role.
AssetAssociation iconAssetAssociation = new AssetAssociation();
iconAssetAssociation.setAsset(new Asset().setMediaId(logo-asset-media-id));
iconAssetAssociation.setRole("ASSET_ROLE_ICON");
assetAssociations.add(iconAssetAssociation);

// Create and assign advertiser name asset.
Asset advertiserNameAsset = new Asset();
advertiserNameAsset.setContent(advertiser-name);
AssetAssociation advertiserNameAssetAssociation = new AssetAssociation();
advertiserNameAssetAssociation.setAsset(advertiserNameAsset);
advertiserNameAssetAssociation.setRole("ASSET_ROLE_ADVERTISER_NAME");
assetAssociations.add(advertiserNameAssetAssociation);

// Create and assign headline asset.
Asset headlineAsset = new Asset();
headlineAsset.setContent(headline);
AssetAssociation headlineAssetAssociation = new AssetAssociation();
headlineAssetAssociation.setAsset(headlineAsset);
headlineAssetAssociation.setRole("ASSET_ROLE_HEADLINE");
assetAssociations.add(headlineAssetAssociation);

// Create and assign body text asset.
Asset bodyTextAsset = new Asset();
bodyTextAsset.setContent(body-text);
AssetAssociation bodyTextAssetAssociation = new AssetAssociation();
bodyTextAssetAssociation.setAsset(bodyTextAsset);
bodyTextAssetAssociation.setRole("ASSET_ROLE_BODY");
assetAssociations.add(bodyTextAssetAssociation);

// Create and assign caption URL asset.
Asset captionUrlAsset = new Asset();
captionUrlAsset.setContent(caption-url);
AssetAssociation captionUrlAssetAssociation = new AssetAssociation();
captionUrlAssetAssociation.setAsset(captionUrlAsset);
captionUrlAssetAssociation.setRole("ASSET_ROLE_CAPTION_URL");
assetAssociations.add(captionUrlAssetAssociation);

// Create and assign call to action asset.
Asset callToActionAsset = new Asset();
callToActionAsset.setContent(call-to-action);
AssetAssociation callToActionAssetAssociation = new AssetAssociation();
callToActionAssetAssociation.setAsset(callToActionAsset);
callToActionAssetAssociation.setRole("ASSET_ROLE_CALL_TO_ACTION");
assetAssociations.add(callToActionAssetAssociation);

// Create and set the list of creative assets.
creative.setAssets(assetAssociations);

// Create an exit event.
ExitEvent exitEvent = new ExitEvent();
exitEvent.setType("EXIT_EVENT_TYPE_DEFAULT");
exitEvent.setUrl(landing-page-url);

// Create and set the list of exit events for the creative.
creative.setExitEvents(ImmutableList.of(exitEvent));

// Configure the create request.
Creatives.Create request =
   service.advertisers().creatives().create(advertiser-id, creative);

// Send the request.
Creative response = request.execute();

// Display the new creative.
System.out.printf(
   "Creative %s was created.\n",
   response.getName());

Python

# Create a creative object.
creative_obj = {
   'displayName': display-name,
   'entityStatus': 'ENTITY_STATUS_ACTIVE',
   'hostingSource': 'HOSTING_SOURCE_HOSTED',
   'creativeType': 'CREATIVE_TYPE_NATIVE',
   'dimensions': {
       'heightPixels': creative-height-pixels,
       'widthPixels': creative-width-pixels
   },
   'assets': [
       {
           'asset': {'mediaId' : image-asset-media-id},
           'role': 'ASSET_ROLE_MAIN'
       },
       {
           'asset': {'mediaId' : logo-asset-media-id},
           'role': 'ASSET_ROLE_ICON'
       },
       {
           'asset': {'content' : advertiser-name},
           'role': 'ASSET_ROLE_ADVERTISER_NAME'
       },
       {
           'asset': {'content' : headline},
           'role': 'ASSET_ROLE_HEADLINE'
       },
       {
           'asset': {'content' : body-text},
           'role': 'ASSET_ROLE_BODY'
       },
       {
           'asset': {'content' : caption-url},
             'role': 'ASSET_ROLE_CAPTION_URL'
       },
       {
           'asset': {'content' : call-to-action},
           'role': 'ASSET_ROLE_CALL_TO_ACTION'
       },
   ],
   'exitEvents': [
       {
           'type': 'EXIT_EVENT_TYPE_DEFAULT',
           'url': landing-page-url
       }
   ]
}

# Create the creative.
creative = service.advertisers().creatives().create(
   advertiserId=advertiser-id,
   body=creative_obj
).execute()

# Display the new creative.
print("creative %s was created." % creative["name"])

PHP

// Create a creative object.
$creative = new Google_Service_DisplayVideo_Creative();
$creative->setDisplayName(display-name);
$creative->setEntityStatus('ENTITY_STATUS_ACTIVE');
$creative->setHostingSource('HOSTING_SOURCE_HOSTED');

// Set native creative type.
$creative->setCreativeType('CREATIVE_TYPE_NATIVE');

// Create a dimensions object.
$dimensions = new Google_Service_DisplayVideo_Dimensions();
$dimensions->setHeightPixels(creative-height-pixels);
$dimensions->setWidthPixels(creative-width-pixels);

// Add the dimensions object to the creative object.
$creative->setDimensions($dimensions);

// Create list for asset associations.
$assetAssociations = array();

// Assign the image asset to a role.
$imageAssetAssoc = new Google_Service_DisplayVideo_AssetAssociation();
$imageAsset = new Google_Service_DisplayVideo_Asset();
$imageAsset->setMediaId(image-asset-media-id);
$imageAssetAssoc->setAsset($imageAsset);
$imageAssetAssoc->setRole('ASSET_ROLE_MAIN');
$assetAssociations[] = $imageAssetAssoc;

// Assign the logo asset to a role.
$iconAssetAssoc = new Google_Service_DisplayVideo_AssetAssociation();
$iconAsset = new Google_Service_DisplayVideo_Asset();
$iconAsset->setMediaId(logo-asset-media-id);
$iconAssetAssoc->setAsset($iconAsset);
$iconAssetAssoc->setRole('ASSET_ROLE_ICON');
$assetAssociations[] = $iconAssetAssoc;

// Create and assign advertiser name asset.
$advNameAssetAssoc = new Google_Service_DisplayVideo_AssetAssociation();
$advNameAsset = new Google_Service_DisplayVideo_Asset();
$advNameAsset->setContent(advertiser-name);
$advNameAssetAssoc->setAsset($advNameAsset);
$advNameAssetAssoc->setRole('ASSET_ROLE_ADVERTISER_NAME');
$assetAssociations[] = $advNameAssetAssoc;

// Create and assign headline asset.
$headlineAssetAssoc = new Google_Service_DisplayVideo_AssetAssociation();
$headlineAsset = new Google_Service_DisplayVideo_Asset();
$headlineAsset->setContent(headline);
$headlineAssetAssoc->setAsset($headlineAsset);
$headlineAssetAssoc->setRole('ASSET_ROLE_HEADLINE');
$assetAssociations[] = $headlineAssetAssoc;

// Create and assign body text asset.
$bodyTextAssetAssoc = new Google_Service_DisplayVideo_AssetAssociation();
$bodyTextAsset = new Google_Service_DisplayVideo_Asset();
$bodyTextAsset->setContent(body-text);
$bodyTextAssetAssoc->setAsset($bodyTextAsset);
$bodyTextAssetAssoc->setRole('ASSET_ROLE_BODY');
$assetAssociations[] = $bodyTextAssetAssoc;

// Create and assign caption URL asset.
$captionUrlAssetAssoc = new Google_Service_DisplayVideo_AssetAssociation();
$captionUrlAsset = new Google_Service_DisplayVideo_Asset();
$captionUrlAsset->setContent(caption-url);
$captionUrlAssetAssoc->setAsset($captionUrlAsset);
$captionUrlAssetAssoc->setRole('ASSET_ROLE_CAPTION_URL');
$assetAssociations[] = $captionUrlAssetAssoc;

// Create and assign call to action asset.
$cToAAssetAssoc = new Google_Service_DisplayVideo_AssetAssociation();
$cToAAsset = new Google_Service_DisplayVideo_Asset();
$cToAAsset->setContent(call-to-action);
$cToAAssetAssoc->setAsset($cToAAsset);
$cToAAssetAssoc->setRole('ASSET_ROLE_CALL_TO_ACTION');
$assetAssociations[] = $cToAAssetAssoc;

// Set the list of creative assets.
$creative->setAssets($assetAssociations);

// Create an exit event.
$exitEvent = new Google_Service_DisplayVideo_ExitEvent();
$exitEvent->setType('EXIT_EVENT_TYPE_DEFAULT');
$exitEvent->setUrl(landing-page-url);

// Create and set the list of exit events for the creative.
$creative->setExitEvents(array($exitEvent));

// Send the create request.
$result = $this->service->advertisers_creatives->create(
    advertiser-id,
    $creative
);

printf('Creative %s was created.', $result['name']);

HTML5

Java

// Create a creative object.
Creative creative = new Creative();
creative.setDisplayName(display-name);
creative.setEntityStatus("ENTITY_STATUS_ACTIVE");
creative.setHostingSource("HOSTING_SOURCE_HOSTED");

// Set standard creative type.
creative.setCreativeType("CREATIVE_TYPE_STANDARD");

// Create a dimensions object.
Dimensions dimensions = new Dimensions();
dimensions.setHeightPixels(creative-height-pixels);
dimensions.setWidthPixels(creative-width-pixels);

// Add the dimensions object to the creative object.
creative.setDimensions(dimensions);

// Assign the HTML5 asset to a role.
AssetAssociation assetAssociation = new AssetAssociation();
assetAssociation.setAsset(new Asset().setMediaId(html5-asset-media-id));
assetAssociation.setRole("ASSET_ROLE_MAIN");

// Create and set the list of creative assets.
creative.setAssets(ImmutableList.of(assetAssociation));

// Create an exit event.
ExitEvent exitEvent = new ExitEvent();
exitEvent.setName(exit-event-name);
exitEvent.setType("EXIT_EVENT_TYPE_DEFAULT");
exitEvent.setUrl(exit-event-url);

// Create and set the list of exit events for the creative.
creative.setExitEvents(ImmutableList.of(exitEvent));

// Configure the create request.
Creatives.Create request =
   service.advertisers().creatives().create(advertiser-id, creative);

// Send the request.
Creative response = request.execute();

// Display the new creative.
System.out.printf(
   "Creative %s was created.\n",
   response.getName());

Python

# Create a creative object.
creative_obj = {
   'displayName': display-name,
   'entityStatus': 'ENTITY_STATUS_ACTIVE',
   'hostingSource': 'HOSTING_SOURCE_HOSTED',
   'creativeType': 'CREATIVE_TYPE_STANDARD',
   'dimensions': {
       'heightPixels': creative-height-pixels,
       'widthPixels': creative-width-pixels
   },
   'assets': [
       {
           'asset': {'mediaId' : html5-asset-media-id},
           'role': 'ASSET_ROLE_MAIN'
       }
   ],
   'exitEvents': [
       {
           'name': exit-event-name,
           'type': 'EXIT_EVENT_TYPE_DEFAULT',
           'url': exit-event-url
       }
   ]
}

# Create the creative.
creative = service.advertisers().creatives().create(
   advertiserId=advertiser-id,
   body=creative_obj
).execute()

# Display the new creative.
print("Creative %s was created." % creative["name"])

PHP

// Create a creative object.
$creative = new Google_Service_DisplayVideo_Creative();
$creative->setDisplayName(display-name);
$creative->setEntityStatus('ENTITY_STATUS_ACTIVE');
$creative->setHostingSource('HOSTING_SOURCE_HOSTED');

// Set standard creative type.
$creative->setCreativeType('CREATIVE_TYPE_STANDARD');

// Create a dimensions object.
$dimensions = new Google_Service_DisplayVideo_Dimensions();
$dimensions->setHeightPixels(creative-height-pixels);
$dimensions->setWidthPixels(creative-width-pixels);

// Add the dimensions object to the creative object.
$creative->setDimensions($dimensions);

// Assign the HTML asset to a role.
$htmlAssetAssoc = new Google_Service_DisplayVideo_AssetAssociation();
$htmlAsset = new Google_Service_DisplayVideo_Asset();
$htmlAsset->setMediaId(html5-asset-media-id);
$htmlAssetAssoc->setAsset($htmlAsset);
$htmlAssetAssoc->setRole('ASSET_ROLE_MAIN');

// Create and set the list of creative assets.
$creative->setAssets(array($htmlAssetAssoc));

// Create an exit event.
$exitEvent = new Google_Service_DisplayVideo_ExitEvent();
$exitEvent->setName(exit-event-name);
$exitEvent->setType('EXIT_EVENT_TYPE_DEFAULT');
$exitEvent->setUrl(exit-event-url);

// Create and set the list of exit events for the creative.
$creative->setExitEvents(array($exitEvent));

// Send the create request.
$result = $this->service->advertisers_creatives->create(
    advertiser-id,
    $creative
);

printf('Creative %s was created.', $result['name']);

فيديو

Java

// Create a creative object.
Creative creative = new Creative();
creative.setDisplayName(display-name);
creative.setEntityStatus("ENTITY_STATUS_ACTIVE");
creative.setHostingSource("HOSTING_SOURCE_HOSTED");

// Set video creative type.
creative.setCreativeType("CREATIVE_TYPE_VIDEO");

// Assign the video asset to a role.
AssetAssociation assetAssociation = new AssetAssociation();
assetAssociation.setAsset(new Asset().setMediaId(video-asset-media-id));
assetAssociation.setRole("ASSET_ROLE_MAIN");

// Create and set the list of creative assets.
creative.setAssets(ImmutableList.of(assetAssociation));

// Create an exit event.
ExitEvent exitEvent = new ExitEvent();
exitEvent.setName(exit-event-name);
exitEvent.setType("EXIT_EVENT_TYPE_DEFAULT");
exitEvent.setUrl(exit-event-url);

// Create and set the list of exit events for the creative.
creative.setExitEvents(ImmutableList.of(exitEvent));

// Configure the create request.
Creatives.Create request =
   service.advertisers().creatives().create(advertiser-id, creative);

// Send the request.
Creative response = request.execute();

// Display the new creative.
System.out.printf(
   "Creative %s was created.\n",
   response.getName());

Python

# Create a creative object.
creative_obj = {
   'displayName': display-name,
   'entityStatus': 'ENTITY_STATUS_ACTIVE',
   'hostingSource': 'HOSTING_SOURCE_HOSTED',
   'creativeType': 'CREATIVE_TYPE_VIDEO',
   'assets': [
       {
           'asset': {'mediaId' : video-asset-media-id},
           'role': 'ASSET_ROLE_MAIN'
       }
   ],
   'exitEvents': [
       {
           'name': exit-event-name,
           'type': 'EXIT_EVENT_TYPE_DEFAULT',
           'url': exit-event-url
       }
   ]
}

# Create the creative.
creative = service.advertisers().creatives().create(
   advertiserId=advertiser-id,
   body=creative_obj
).execute()

# Display the new creative.
print("creative %s was created." % creative["name"])

PHP

// Create a creative object.
$creative = new Google_Service_DisplayVideo_Creative();
$creative->setDisplayName(display-name);
$creative->setEntityStatus('ENTITY_STATUS_ACTIVE');
$creative->setHostingSource('HOSTING_SOURCE_HOSTED');

// Set video creative type.
$creative->setCreativeType('CREATIVE_TYPE_VIDEO');

// Assign the video asset to a role.
$videoAssetAssoc = new Google_Service_DisplayVideo_AssetAssociation();
$videoAsset = new Google_Service_DisplayVideo_Asset();
$videoAsset->setMediaId(video-asset-media-id);
$videoAssetAssoc->setAsset($videoAsset);
$videoAssetAssoc->setRole('ASSET_ROLE_MAIN');

// Create and set the list of creative assets.
$creative->setAssets(array($videoAssetAssoc));

// Create an exit event.
$exitEvent = new Google_Service_DisplayVideo_ExitEvent();
$exitEvent->setName(exit-event-name);
$exitEvent->setType('EXIT_EVENT_TYPE_DEFAULT');
$exitEvent->setUrl(exit-event-url);

// Create and set the list of exit events for the creative.
$creative->setExitEvents(array($exitEvent));

// Send the create request.
$result = $this->service->advertisers_creatives->create(
    advertiser-id,
    $creative
);

printf('Creative %s was created.', $result['name']);