2025년 9월 8일부터 모든 새 광고 항목은 유럽연합 (EU) 정치 광고를 게재할지 여부를 선언해야 합니다. 선언을 제공하지 않는 Display & Video 360 API 및 SDF 업로드는 실패합니다. 통합을 업데이트하여 이 선언을 하는 방법에 대한 자세한 내용은
지원 중단 페이지를 참고하세요.
ImpressionSignal
컬렉션을 사용해 정리하기
내 환경설정을 기준으로 콘텐츠를 저장하고 분류하세요.
알고리즘 규칙에 대한 노출 신호를 지원했습니다.
달리 명시되지 않는 한 이 페이지의 콘텐츠에는 Creative Commons Attribution 4.0 라이선스에 따라 라이선스가 부여되며, 코드 샘플에는 Apache 2.0 라이선스에 따라 라이선스가 부여됩니다. 자세한 내용은 Google Developers 사이트 정책을 참조하세요. 자바는 Oracle 및/또는 Oracle 계열사의 등록 상표입니다.
최종 업데이트: 2025-07-25(UTC)
[null,null,["최종 업데이트: 2025-07-25(UTC)"],[[["\u003cp\u003eAlgorithm Rules utilize various impression signals to optimize ad delivery.\u003c/p\u003e\n"],["\u003cp\u003eThese signals include factors such as time and day, device type, ad position, and operating system.\u003c/p\u003e\n"],["\u003cp\u003eMobile model, exchange, environment, geographic location (country, city), browser, and creative dimensions are also considered as impression signals.\u003c/p\u003e\n"],["\u003cp\u003eEach signal type is stored within specific fields of the comparison value for evaluation in Algorithm Rules.\u003c/p\u003e\n"],["\u003cp\u003eDetailed information about each signal and its corresponding value field can be found in the provided table and linked documentation.\u003c/p\u003e\n"]]],["Algorithm Rules support impression signals categorized by enums. These include: `DAY_AND_TIME` (day/time of impression), `DEVICE_TYPE`, `AD_POSITION`, `OPERATING_SYSTEM_ID`, `MOBILE_MODEL_ID`, `EXCHANGE`, `ENVIRONMENT`, `COUNTRY_ID`, `CITY_ID`, `BROWSER_ID`, and `CREATIVE_DIMENSION` (creative's height and width). Each enum's value is stored in a specific field within the `ComparisonValue` structure, such as `int64Value` or `exchangeValue`. `IMPRESSION_SIGNAL_UNSPECIFIED` represents an unknown signal.\n"],null,["# ImpressionSignal\n\n| Display \\& Video 360 API is deprecated and will sunset on **October 7, 2025** . Migrate to [Display \\& Video 360 API v4](/display-video/api/reference/rest/v4) before sunset to avoid an interruption in service.\nSupported impression signals for Algorithm Rules.\n\n| Enums ||\n|---------------------------------|---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `IMPRESSION_SIGNAL_UNSPECIFIED` | Unknown signal. |\n| `DAY_AND_TIME` | The day of the week and hour of day the impression was made using browser's local time zone. Value is stored in the [dayAndTimeValue](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.day_and_time_value) field of the comparison value. |\n| `DEVICE_TYPE` | Device type. Value is stored in the [deviceTypeValue](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.device_type_value) field of the comparison value. |\n| `AD_POSITION` | Ad position. Value is stored in the [onScreenPositionValue](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.on_screen_position_value) field of the comparison value. |\n| `OPERATING_SYSTEM_ID` | The operating system identifier. Value is stored in the [int64Value](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.int64_value) field of the comparison value. |\n| `MOBILE_MODEL_ID` | The mobile model identifier. Value is stored in the [int64Value](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.int64_value) field of the comparison value. |\n| `EXCHANGE` | Exchange. Value is stored in the [exchangeValue](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.exchange_value) field of the comparison value. |\n| `ENVIRONMENT` | Serving environment. Value is stored in the [environmentValue](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.environment_value) field of the comparison value. |\n| `COUNTRY_ID` | The country or region identifier. Value is stored in the [int64Value](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.int64_value) field of the comparison value. |\n| `CITY_ID` | The city identifier. Value is stored in the [int64Value](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.int64_value) field of the comparison value. |\n| `BROWSER_ID` | The browser identifier. Value is stored in the [int64Value](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.int64_value) field of the comparison value. |\n| `CREATIVE_DIMENSION` | Creative height and width in pixels. Value is stored in the [creativeDimensionValue](/display-video/api/reference/rest/v3/AlgorithmRules#ComparisonValue.FIELDS.creative_dimension_value) field of the comparison value. |"]]
