TargetingExpansionConfig
JSON 表示法 |
{
"enableOptimizedTargeting": boolean,
"audienceExpansionSeedListExcluded": boolean,
"audienceExpansionLevel": enum (AudienceExpansionLevel )
} |
字段 |
enableOptimizedTargeting |
boolean
必需。是否为订单项启用优化型定位。 优化型定位并不能与所有出价策略都兼容。如果您尝试使用以下 BiddingStrategy 字段和 BiddingStrategyPerformanceGoalType 组合之一将此字段设为订单项的 true ,则会导致错误: maximize_auto_spend_bid :
BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_CIVA
BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_IVO_TEN
BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_AV_VIEWED
performanceGoalAutoBid :
BIDDING_STRATEGY_PERFORMANCE_GOAL_TYPE_VIEWABLE_CPM
|
audienceExpansionSeedListExcluded |
boolean
仅限输出。是否要排除受众群体扩展的种子名单。 此字段仅适用于 YouTube 及合作伙伴订单项和广告组资源。
|
audienceExpansionLevel |
enum (AudienceExpansionLevel )
仅限输出。此广告组下符合条件的第一方用户名单的扩展幅度。 此字段仅适用于 YouTube 及合作伙伴订单项和广告组资源。
|
AudienceExpansionLevel
枚举 |
UNKNOWN |
此版本中未指定受众群体扩展级别,或未知受众群体扩展级别。 |
NO_REACH |
受众群体扩展功能处于停用状态。 |
LEAST_REACH |
保守型受众群体扩展。 |
MID_REACH |
适度受众群体扩展。 |
MOST_REACH |
积极扩大受众群体。 |
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最后更新时间 (UTC):2024-11-07。
[null,null,["最后更新时间 (UTC):2024-11-07。"],[[["Optimized Targeting settings allow you to control audience expansion for your line items, influencing the reach of your campaigns."],["Optimized Targeting is not compatible with all bidding strategies, particularly those focused on maximizing spend or viewable CPM."],["Audience expansion levels, ranging from no reach to most reach, determine how broadly your first-party user lists are expanded to find new, relevant audiences."],["These settings primarily impact YouTube and Partners line items and ad groups, providing control over audience targeting on those platforms."],["While `enableOptimizedTargeting` is required for setup, `audienceExpansionSeedListExcluded` and `audienceExpansionLevel` are output only, reflecting system-determined values."]]],[]]