报告

如需详细了解报告效果最大化广告系列的功能,请参阅 Performance Max Reporting API 指南。您可以使用 AdsApp.search() 函数运行在该页面上找到的任何查询,以及您创建的任何自定义查询。

例如,要运行素材资源组效果查询,请使用以下代码:

  const searchResults = AdsApp.search(`
SELECT
  asset_group.id,
  asset_group.name,
  asset_group.primary_status,
  metrics.conversions,
  metrics.conversions_value,
  metrics.cost_micros,
  metrics.clicks,
  metrics.impressions
FROM asset_group
WHERE campaign.id = CAMPAIGN_ID
  AND segments.date DURING LAST_7_DAYS
  `);

  while (searchResults.hasNext()) {
    const row = searchResults.next();
    const assetGroup = row.assetGroup;
    // Your custom logic here, fetching the selected fields to do your analysis.
  }