本页概述了使用 Google Ads API 自动管理广告系列的步骤。
您可以使用 Google Ads API 执行以下操作：
- 创建和管理 Google Ads 帐号
- 管理广告系列
- 将 Google Ads 与 Merchant Center 相关联。
本指南中的代码示例使用的是 Google Ads 客户端库，如果您使用的是受支持的语言，我们建议您在自己的应用中使用该库。否则，您可以直接使用 REST API。
广告系列管理
如未另行说明，那么本页面中的内容已根据知识共享署名 4.0 许可获得了许可，并且代码示例已根据 Apache 2.0 许可获得了许可。有关详情，请参阅 Google 开发者网站政策。Java 是 Oracle 和/或其关联公司的注册商标。
最后更新时间 (UTC)：2025-08-31。
[null,null,["最后更新时间 (UTC)：2025-08-31。"],[[["\u003cp\u003eThis guide details how to automate Google Ads campaign management using the Google Ads API, including account creation, campaign setup, and linking to Merchant Center.\u003c/p\u003e\n"],["\u003cp\u003eThe process involves setting up Google Ads, obtaining API access, linking Merchant Center, managing Shopping campaigns, and configuring analytics for tracking and reporting.\u003c/p\u003e\n"],["\u003cp\u003eDevelopers can utilize Google Ads client libraries or the REST API for seamless integration with their applications.\u003c/p\u003e\n"]]],[],null,["# Campaign Management\n\nThis page outlines the steps to automate campaign management with the Google Ads\nAPI.\n\nYou can use the Google Ads API to do the following:\n\n- Create and manage [Google Ads accounts](/google-ads/api/docs/start)\n- Manage ad campaigns\n- Link Google Ads to Merchant Center.\n\nThe code samples in this guide use the [Google Ads client\nlibraries](/google-ads/api/docs/client-libs), which we recommend using in your\nown applications if you're using a supported language. Otherwise, you can use\nthe [REST API](/google-ads/api/rest/overview) directly.\n\nWorkflow\n--------\n\n### Set up Google Ads\n\n- [Create a Google Ads manager account](/google-ads/shopping/campaign-management/articles/t12)\n- [Create Google Ads accounts](/google-ads/shopping/campaign-management/articles/t13)\n- [Administer an existing account](/google-ads/shopping/campaign-management/articles/t14)\n\n### Get API Access\n\n- [Google Ads API](/google-ads/shopping/campaign-management/articles/t11)\n\n### Link Merchant Center and Google Ads\n\n- [Accept link through Google Ads](/google-ads/shopping/campaign-management/articles/t16)\n\n### Manage Shopping campaigns\n\n- [Create a campaign](/google-ads/shopping/campaign-management/articles/t18)\n- [Manage a campaign](/google-ads/shopping/campaign-management/articles/t19)\n- [Create product groups](/google-ads/shopping/campaign-management/articles/t20)\n- [Filter products](/google-ads/shopping/campaign-management/articles/t21)\n- [Set campaign priority](/google-ads/shopping/campaign-management/articles/t22)\n\n### Set up analytics\n\n- [Conversion tracking](/google-ads/shopping/campaign-management/articles/t25)\n- [Reporting](/google-ads/shopping/campaign-management/articles/t26)"]]