rocket
Meet
API Merchant
- the official successor to the Content API for Shopping.
updateRicevi gli ultimi aggiornamenti
su nuove funzionalità, correzioni di bug e aggiornamenti delle release dell'API Merchant.
point_of_sale
Scopri come gestire la tua attività e i tuoi prodotti su Google e come ottenere l'accesso programmatico a
dati, approfondimenti e funzionalità uniche su larga scala.
Inizia a utilizzare l'API Merchant oggi stesso.
Mantieni tutto organizzato con le raccolte
Salva e classifica i contenuti in base alle tue preferenze.
Riepilogo
Puoi utilizzare i prodotti dei feed dei prodotti di Merchant Center nelle campagne Shopping di Google Ads collegando il tuo account Merchant Center a Google Ads. Puoi farlo manualmente in Merchant Center o automaticamente tramite l'API Content for Shopping.
Passaggi manuali
Ecco la procedura per collegare i tuoi account da Merchant Center:
Fai clic sull'icona a forma di ingranaggio.
Fai clic su Account collegati.
Fai clic su Collega account, poi inserisci
l'ID cliente Google Ads
dell'account da collegare.
Fai clic su Invia una richiesta di collegamento. Verrà inviata una richiesta all'account Google Ads.
Utilizza il tuo ID cliente Google Ads come campo [adId] di una risorsa [AccountAdsLink].
Utilizza la risorsa [AccountAdsLink] nella chiamata al numero accounts.insert per
creare un nuovo account commerciante collegato al tuo account Google Ads.
Account commerciante esistenti
Utilizza il tuo ID cliente Google Ads come campo [adId] di una risorsa [AccountAdsLink].
Utilizza la risorsa [AccountAdsLink] nella chiamata al numero [accounts.update] con
un ID account commerciante esistente per collegare il tuo account Google Ads
all'account commerciante esistente.
[null,null,["Ultimo aggiornamento 2025-08-31 UTC."],[[["\u003cp\u003eLink your Merchant Center and Google Ads accounts to use product feeds in Shopping campaigns, either manually through Merchant Center or automatically via the Content API.\u003c/p\u003e\n"],["\u003cp\u003eManual linking requires "Admin" access in Merchant Center and "Administrative access" in Google Ads, involving sending a link request with your Google Ads customer ID.\u003c/p\u003e\n"],["\u003cp\u003eAutomatic linking for new accounts involves using the \u003ccode\u003eadId\u003c/code\u003e field within the \u003ccode\u003eAccountAdsLink\u003c/code\u003e resource during account creation with the \u003ccode\u003eaccounts.insert\u003c/code\u003e call.\u003c/p\u003e\n"],["\u003cp\u003eExisting Merchant Center accounts can be linked by updating the account using the \u003ccode\u003eAccountAdsLink\u003c/code\u003e resource and \u003ccode\u003eaccounts.update\u003c/code\u003e call with your Google Ads customer ID.\u003c/p\u003e\n"]]],[],null,["# Request link in Merchant Center\n\nSummary\n-------\n\nYou can use products from your Merchant Center product feeds in Google Ads\nShopping campaigns by linking your Merchant Center account to Google Ads. You\ncan do this manually in the [Merchant Center](https://merchants.google.com) or\nautomatically through the Content API for Shopping.\n\nManual steps\n------------\n\n| Caution: Before starting the process, check your access level:\n|\n| - You must have the \"Admin\" role set in the Merchant Center to send the linking request.\n| - You must have \"Administrative Access\" to approve Merchant Center linking requests in Google Ads.\n\nHere are the steps to link your accounts from the Merchant Center:\n\n1. Click the gear icon.\n2. Click **Linked accounts**.\n3. Click **Link account** , then enter the [Google Ads customer ID](//support.google.com/google-ads/answer/1704344) for the account you want to link.\n4. Click **Send link request**. This sends a request to the Google Ads account.\n\nSee [Link your Merchant Center and Google Ads accounts](//support.google.com/google-ads/answer/6159060) for more detail.\n\nAutomatic steps\n---------------\n\nNew merchant accounts\n\n1. Use your Google Ads customer ID as the \\[`adId`\\] field of an \\[`AccountAdsLink`\\] resource.\n2. Use the \\[`AccountAdsLink`\\] resource in your call to [`accounts.insert`](/shopping-content/reference/rest/v2.1/accounts/insert) to create a new merchant account that's linked to your Google Ads account.\n\nExisting merchant accounts\n\n1. Use your Google Ads customer ID as the \\[`adId`\\] field of an \\[`AccountAdsLink`\\] resource.\n2. Use the \\[`AccountAdsLink`\\] resource in your call to \\[`accounts.update`\\] with an existing merchant account ID to link your Google Ads account to the existing merchant account.\n\nSee the [Content API for Shopping samples](/shopping-content/guides/libraries) for sample code."]]