Google Maps Platform uses a pay-as-you-go pricing model, which means that each Google Maps Core Service price is determined on a cost per billable event for each service you use. Google aggregates use for all projects linked to your billing account for the applicable month.
Pricing is associated with SKUs. A stock keeping unit (SKU) is a distinct item from Google Maps Platform associated with a product, and a product can have more than one SKU associated with it. Each SKU has an associated price, listed as a cost per 1000 billable events, known as cost per mille or CPM. For details on prices and SKUs, see the following:
Google Maps Platform pricing programs
This section covers key pricing incentives with Google Maps Platform.
Free usage caps and volume discounts
Google Maps Platform offers two kinds of price discounts:
- Free usage caps. To help you identify, evaluate, and test our service, each SKU provides free billable events every month, the quantity of which depends on the price category the SKU belongs to. This free usage resets on the first day of each month, at midnight Pacific US time.
- Volume discounts. All Google Maps Platform Core Services SKUs have usage-based volume discounts scaling to millions. These discounts happen automatically and require no special action on your part. As you expand your usage, you are automatically billed for usage that falls into each price tier.
For specific details and examples, see Pricing or Pricing - India.
First billing account incentives
If you are a first-time Google Maps Platform user and you have not yet set up a billing account, you can take advantage of these incentives:
| Google Cloud first billing account | Google Maps Platform first billing account | |
|---|---|---|
| What is it | Google Cloud offers a trial where you can use up to $300 at no-charge. The trial applies toward the first billing account you create. For more information, see Google Cloud Trial Program. | If the first Cloud Billing account you create is used for a project with Google Maps Platform APIs or SDKs enabled, both the Google Cloud $300 trial and the Google Maps Platform free usage cap apply. |
| How it works | During the trial, your first Cloud Billing account has no charges against your payment method. The trial ends after the trial period elapses, or when the $300 is spent, whichever happens first. | During the trial, charges are first applied against the Google Maps Platform free usage cap for each SKU used. If usage exceeds the spending cap in a given month, charges against the exceeded usage are applied to the Google Cloud $300 trial, until all $300 is exhausted. |
| What's next? | On or before the trial ends, you must upgrade your first Cloud Billing account to a paid account to avoid any disruptions to your Google Maps Platform usage. See Upgrading to a paid account. | Again, on or before the trial ends, you must upgrade your first Cloud Billing account to a paid account. Once you have upgraded, the free usage caps continue to apply to your Cloud Billing account, even after the trial ends. |
Essentials, Pro, and Enterprise categories
To help you find the best fit based on the type of customization you need for your implementation, Google Maps Platform divides its offerings into categories — Essentials, Pro, and Enterprise. Each is designed to cater to different business needs and usage patterns, and includes free1 billable events per Core Service SKU each month. You can further customize capabilities by mixing and matching across Essentials, Pro, and Enterprise to allow for the greatest flexibility.
| Essentials | Integrate the essentials of Google Maps into your applications. Ready-to-integrate APIs & SDKs help you get started with essential capabilities for key use cases and quickly scale, backed by our global infrastructure. | |
|---|---|---|
| Pro | Access more capabilities so you can build more dynamic and differentiated geospatial experiences. | |
| Enterprise | Transform your business with maximum flexibility and control to create custom geospatial experiences. You can control the map with our most transformative capabilities to produce industry-leading geospatial solutions. | |
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1Free usage refers to monthly billable events available at no cost. 2 For details on what constitutes billable events for a SKU (such as requests, map loads, or other triggers), see SKU Details. |
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Other incentives
Open network for digital commerce
If you are a participant in the Open Network for Digital Commerce (ONDC), Google has a program focused on helping startups and small businesses get started on Google Maps Platform. Customers interested in building for ONDC using Google Maps Platform can access discounts and tools through participating Google Maps Platform partners. See the ONDC FAQ to learn more.
Public programs
Additional Google Maps Platform credits are available through Google public programs for nonprofit, startup, crisis response, news media, and academic organizations. For details and to learn how to apply, see Public programs.
India currency and price eligibility
This section describes details specific to India pricing charges and eligibility. See India pricing list for charges by SKU.
Eligibility
You are eligible for India pricing if your account has billing and a large majority of usage in India. Select the appropriate billing country when creating your billing account in the Google Cloud Console. Google monitors eligibility and may disqualify non-eligible customers from this pricing.
Indian rupees
If you are a Google Maps Platform customer based in India, you can now be charged and pay your bill in INR. You can use the same billing account for Google Maps Platform and Google Cloud usage. This means the following:
- New India-based customers are charged and must pay their bill in INR.
- India-based customers who are charged in USD can choose to be charged in INR or continue to be charged in USD with their existing account. To be charged and pay your bill in INR, follow the account migration steps referenced in the account migration FAQ.
Conversion to INR
When Google charges in a local, non-USD currency, Google convert Google Maps Platform prices from USD into the applicable local currency pursuant to the conversion rates published by leading financial institutions. More information is available in this Cloud billing guide.
March 2025 changes
As of March 1, 2025 Google Maps Platform has made the following changes, summarized below:
- Free usage caps replace monthly $200 credit.
- Expanded volume discounts.
- Some Google Maps Platform services are now designated as Legacy services.
- Some Google Maps Platform SKU names have changed.