同時載入 GPT 和出價
透過集合功能整理內容
你可以依據偏好儲存及分類內容。
總覽
這項稽核會檢查標頭出價要求是否延後到
載入 Google 發布商廣告代碼 (GPT) 程式庫。在大多數情況下,這些要求並非
依賴 GPT,而且可與要載入的程式庫平行製作
加快廣告載入速度
建議
確保標頭出價要求不會在 googletag.pubadsReady()
或
googletag.cmd.push()
。
Prebid.js 範例
錯誤 |
window.pbjs = pbjs || {};
pbjs.que = pbjs.que || [];
window.googletag = window.googletag || {};
googletag.cmd = googletag.cmd || [];
googletag.cmd.push(function() {
googletag.pubads().disableInitialLoad();
// Incorrect: Making bid requests dependent on GPT loading.
pbjs.que.push(function() {
pbjs.requestBids({
bidsBackHandler: handleBidResponse
});
});
});
|
正確 |
window.pbjs = pbjs || {};
pbjs.que = pbjs.que || [];
// Correct: Making bid requests independent of GPT loading.
pbjs.que.push(function() {
pbjs.requestBids({
bidsBackHandler: handleBidResponse
});
});
window.googletag = window.googletag || {};
googletag.cmd = googletag.cmd || [];
googletag.cmd.push(function() {
googletag.pubads().disableInitialLoad();
});
|
支援的廣告交易平台和供應端平台清單
只要前往
我們的 GitHub 存放區。
除非另有註明,否則本頁面中的內容是採用創用 CC 姓名標示 4.0 授權,程式碼範例則為阿帕契 2.0 授權。詳情請參閱《Google Developers 網站政策》。Java 是 Oracle 和/或其關聯企業的註冊商標。
上次更新時間:2025-07-25 (世界標準時間)。
[null,null,["上次更新時間:2025-07-25 (世界標準時間)。"],[[["\u003cp\u003eThis audit checks if header bidding requests are delayed until the Google Publisher Tag library loads, potentially slowing down ad loading.\u003c/p\u003e\n"],["\u003cp\u003eIt's recommended to make header bidding requests independent of GPT loading to improve performance.\u003c/p\u003e\n"],["\u003cp\u003eYou can make your header bidding requests independent of GPT by ensuring they don't wait for \u003ccode\u003egoogletag.pubadsReady()\u003c/code\u003e or \u003ccode\u003egoogletag.cmd.push()\u003c/code\u003e, as demonstrated in the Prebid.js example.\u003c/p\u003e\n"],["\u003cp\u003eA list of supported ad platforms evaluated by this audit is available on the project's GitHub repository.\u003c/p\u003e\n"]]],["The audit checks if header bidding requests are unnecessarily delayed by waiting for the Google Publisher Tag (GPT) library to load. Header bidding requests should be independent of GPT to speed up ad loading. Avoid using `googletag.pubadsReady()` or `googletag.cmd.push()` to trigger bid requests. The correct approach, exemplified with Prebid.js, is to initiate `pbjs.requestBids` outside of the `googletag.cmd.push()` function, making the bid requests run in parallel to GPT loading.\n"],null,["# Load GPT and bids in parallel\n\nOverview\n--------\n\nThis audit checks whether or not header bidding requests are deferred until the\nGoogle Publisher Tag (GPT) library loads. In most cases, these requests are not\ndependent on GPT and can be made in parallel with the library being loaded to\nspeed up ad loading.\n\nRecommendations\n---------------\n\nEnsure that header bidding requests do not wait on `googletag.pubadsReady()` or\n`googletag.cmd.push()`.\n\n### Prebid.js Example\n\n|---------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| **Incorrect** | ```javascript window.pbjs = pbjs || {}; pbjs.que = pbjs.que || []; window.googletag = window.googletag || {}; googletag.cmd = googletag.cmd || []; googletag.cmd.push(function() { googletag.pubads().disableInitialLoad(); // Incorrect: Making bid requests dependent on GPT loading. pbjs.que.push(function() { pbjs.requestBids({ bidsBackHandler: handleBidResponse }); }); }); ``` |\n| **Correct** | ```javascript window.pbjs = pbjs || {}; pbjs.que = pbjs.que || []; // Correct: Making bid requests independent of GPT loading. pbjs.que.push(function() { pbjs.requestBids({ bidsBackHandler: handleBidResponse }); }); window.googletag = window.googletag || {}; googletag.cmd = googletag.cmd || []; googletag.cmd.push(function() { googletag.pubads().disableInitialLoad(); }); ``` |\n\nMore information\n----------------\n\nThe list of supported ad exchanges and supply side platforms this audit\nevaluates can be found in\n[our GitHub repository](https://github.com/googleads/publisher-ads-lighthouse-plugin/blob/HEAD/lighthouse-plugin-publisher-ads/utils/bidder-patterns.js). \n[View audit source](https://github.com/googleads/publisher-ads-lighthouse-plugin/tree/HEAD/lighthouse-plugin-publisher-ads/audits/gpt-bids-parallel.js) [Improve this article](https://github.com/googleads/publisher-ads-lighthouse-plugin/tree/HEAD/docs/audits/gpt-bids-parallel.md) [Report an issue](https://github.com/googleads/publisher-ads-lighthouse-plugin/issues/new?labels=documentation&template=documentation-feedback.md&title=Documentation+feedback%3A+gpt-bids-parallel.md)\n\n\u003cbr /\u003e"]]