您可以使用暢銷商品報表,查看 Google 購物和購物廣告中的暢銷產品。您可以透過這份報表中的資訊,瞭解哪些產品在 Google 上獲得良好成效,以及目前是否有在 Google 上銷售這些產品。
詳情請參閱「關於暢銷商品報表」一文。
您的帳戶必須符合基本資格規定,而且您或任何第三方使用從 Merchant Center 帳戶匯出的市場洞察資料時,皆符合《Merchant Center 條款及細則》。
查詢 BestSellersProductClusterView
即可查看 Google 上的暢銷產品。
您可以使用以下範例來查看暢銷產品。如要提出要求,請將下列 Merchant Center 查詢語言陳述式傳遞至 reports.search
方法:
SELECT best_sellers.report_date, best_sellers.report_granularity, best_sellers.country_code, best_sellers.category_id, best_sellers.rank, best_sellers.previous_rank, best_sellers.relative_demand, best_sellers.previous_relative_demand, best_sellers.relative_demand_change, product_cluster.title, product_cluster.brand, product_cluster.category_l1, product_cluster.category_l2, product_cluster.category_l3, product_cluster.variant_gtins, product_cluster.inventory_status, product_cluster.brand_inventory_status FROM BestSellersProductClusterView WHERE best_sellers.report_date = '2022-10-10' AND best_sellers.report_granularity = 'WEEKLY' AND best_sellers.country_code = 'US' AND best_sellers.category_id = 166 ORDER BY best_sellers.rank
您可以變更 WHERE
子句中的值,自訂其他日期、精細程度、國家/地區和類別的報表。
以下是先前的查詢的回應範例:
{
"results": [
{
"bestSellers": {
"reportDate": "2022-10-10",
"reportGranularity": "WEEKLY",
"countryCode": "US",
"categoryId": "166"
"rank": "1",
"previousRank": "1",
"relativeDemand": "VERY_HIGH",
"previousRelativeDemand": "VERY_HIGH",
"relativeDemandChange": "FLAT"
}
"productCluster": {
"title": "Ugg Shoes Ugg Tasman",
"brand": "UGG",
"categoryL1": "Apparel & Accessories",
"categoryL2": "Shoes",
"categoryL3": "",
"variantGtins":
["00737872992873", "00737872992880", "00737872992866"],
"inventoryStatus": "NOT_IN_INVENTORY",
"brandInventoryStatus": "NOT_IN_INVENTORY"
}
},
{
"bestSellers": {
"reportDate": "2022-10-10",
"reportGranularity": "WEEKLY",
"countryCode": "US",
"categoryId": "166"
"rank": "2",
"previousRank": "8",
"relativeDemand": "VERY_HIGH",
"previousRelativeDemand": "HIGH",
"relativeDemandChange": "RISER"
}
"productCluster": {
"title": "UGG Women's s Classic Mini",
"brand": "UGG",
"categoryL1": "Apparel & Accessories",
"categoryL2": "Shoes",
"categoryL3": "",
"variantGtins":
["00194715081314", "00194715081246", "00194715081321"],
"inventoryStatus": "NOT_IN_INVENTORY",
"brandInventoryStatus": "NOT_IN_INVENTORY"
}
},
{
"bestSellers": {
"reportDate": "2022-10-10",
"reportGranularity": "WEEKLY",
"countryCode": "US",
"categoryId": "166"
"rank": "3",
"previousRank": "2",
"relativeDemand": "VERY_HIGH",
"previousRelativeDemand": "VERY_HIGH",
"relativeDemandChange": "FLAT"
}
"productCluster": {
"title": "Crocs Classic",
"brand": "Crocs",
"categoryL1": "Apparel & Accessories",
"categoryL2": "Shoes",
"categoryL3": "",
"variantGtins":
["00887350811209", "00191448903852", "00191448769090"],
"inventoryStatus": "NOT_IN_INVENTORY",
"brandInventoryStatus": "OUT_OF_STOCK"
}
}
]
}