Upgrade from the Campaign Manager 360 API

Upgrade your conversion uploads from the Campaign Manager 360 API to the Data Manager API to gain access to several improvements and features.

Here's a comparison between using the Data Manager API and the Campaign Manager 360 API to manage conversions.

Data Manager API Campaign Manager 360 API
Data model Unified data model across all Google advertising products. Data model is specific to Campaign Manager 360 use cases.
Encryption Supports encryption of user identifiers. Not supported.
Multiple destinations Supports sending events to multiple destinations in a single request. Send conversions to only one Floodlight configuration at a time.
Diagnostics Use diagnostics to fetch detailed statuses about your conversion uploads using a request_id. Debugging requires running manual reports with limited ability to troubleshoot specific requests