Starting
September 8, 2025, every new line item will need to declare whether or not they will serve Eurpoean Union (EU) political ads. Display & Video 360 API and SDF uploads that don't provide declarations will fail. See our
deprecations page for more details on how to update your integration to make this declaration.
SensitiveCategory
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Possible DV360 sensitive category.
| Enums |
SENSITIVE_CATEGORY_UNSPECIFIED |
This enum is only a placeholder and doesn't specify a DV360 sensitive category. |
SENSITIVE_CATEGORY_ADULT |
Adult or pornographic text, image, or video content. |
SENSITIVE_CATEGORY_DEROGATORY |
Content that may be construed as biased against individuals, groups, or organizations based on criteria such as race, religion, disability, sex, age, veteran status, sexual orientation, gender identity, or political affiliation. May also indicate discussion of such content, for instance, in an academic or journalistic context. |
SENSITIVE_CATEGORY_DOWNLOADS_SHARING |
Content related to audio, video, or software downloads. |
SENSITIVE_CATEGORY_WEAPONS |
Contains content related to personal weapons, including knives, guns, small firearms, and ammunition. Selecting either "weapons" or "sensitive social issues" will result in selecting both. |
SENSITIVE_CATEGORY_GAMBLING |
Contains content related to betting or wagering in a real-world or online setting. |
SENSITIVE_CATEGORY_VIOLENCE |
Content which may be considered graphically violent, gory, gruesome, or shocking, such as street fighting videos, accident photos, descriptions of torture, etc. |
SENSITIVE_CATEGORY_SUGGESTIVE |
Adult content, as well as suggestive content that's not explicitly pornographic. This category includes all pages categorized as adult. |
SENSITIVE_CATEGORY_PROFANITY |
Prominent use of words considered indecent, such as curse words and sexual slang. Pages with only very occasional usage, such as news sites that might include such words in a quotation, are not included. |
SENSITIVE_CATEGORY_ALCOHOL |
Contains content related to alcoholic beverages, alcohol brands, recipes, etc. |
SENSITIVE_CATEGORY_DRUGS |
Contains content related to the recreational use of legal or illegal drugs, as well as to drug paraphernalia or cultivation. |
SENSITIVE_CATEGORY_TOBACCO |
Contains content related to tobacco and tobacco accessories, including lighters, humidors, ashtrays, etc. |
SENSITIVE_CATEGORY_POLITICS |
Political news and media, including discussions of social, governmental, and public policy. |
SENSITIVE_CATEGORY_RELIGION |
Content related to religious thought or beliefs. |
SENSITIVE_CATEGORY_TRAGEDY |
Content related to death, disasters, accidents, war, etc. |
SENSITIVE_CATEGORY_TRANSPORTATION_ACCIDENTS |
Content related to motor vehicle, aviation or other transportation accidents. |
SENSITIVE_CATEGORY_SENSITIVE_SOCIAL_ISSUES |
Issues that evoke strong, opposing views and spark debate. These include issues that are controversial in most countries and markets (such as abortion), as well as those that are controversial in specific countries and markets (such as immigration reform in the United States). |
SENSITIVE_CATEGORY_SHOCKING |
Content which may be considered shocking or disturbing, such as violent news stories, stunts, or toilet humor. |
SENSITIVE_CATEGORY_EMBEDDED_VIDEO |
YouTube videos embedded on websites outside of YouTube.com. |
SENSITIVE_CATEGORY_LIVE_STREAMING_VIDEO |
Video of live events streamed over the internet. |
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-03-27 UTC.
[null,null,["Last updated 2025-03-27 UTC."],[],["The Display & Video 360 API v4, currently in beta, defines various sensitive content categories. These include adult, derogatory, downloads sharing, weapons, gambling, violence, suggestive, profanity, alcohol, drugs, tobacco, politics, religion, tragedy, transportation accidents, sensitive social issues, shocking, embedded video, and live streaming video. Each category represents specific types of content, such as content that may be construed as biased, related to personal weapons, or shocking or disturbing content.\n"],null,["# SensitiveCategory\n\nPossible DV360 sensitive category.\n\n| Enums ||\n|-----------------------------------------------|------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| `SENSITIVE_CATEGORY_UNSPECIFIED` | This enum is only a placeholder and doesn't specify a DV360 sensitive category. |\n| `SENSITIVE_CATEGORY_ADULT` | Adult or pornographic text, image, or video content. |\n| `SENSITIVE_CATEGORY_DEROGATORY` | Content that may be construed as biased against individuals, groups, or organizations based on criteria such as race, religion, disability, sex, age, veteran status, sexual orientation, gender identity, or political affiliation. May also indicate discussion of such content, for instance, in an academic or journalistic context. |\n| `SENSITIVE_CATEGORY_DOWNLOADS_SHARING` | Content related to audio, video, or software downloads. |\n| `SENSITIVE_CATEGORY_WEAPONS` | Contains content related to personal weapons, including knives, guns, small firearms, and ammunition. Selecting either \"weapons\" or \"sensitive social issues\" will result in selecting both. |\n| `SENSITIVE_CATEGORY_GAMBLING` | Contains content related to betting or wagering in a real-world or online setting. |\n| `SENSITIVE_CATEGORY_VIOLENCE` | Content which may be considered graphically violent, gory, gruesome, or shocking, such as street fighting videos, accident photos, descriptions of torture, etc. |\n| `SENSITIVE_CATEGORY_SUGGESTIVE` | Adult content, as well as suggestive content that's not explicitly pornographic. This category includes all pages categorized as adult. |\n| `SENSITIVE_CATEGORY_PROFANITY` | Prominent use of words considered indecent, such as curse words and sexual slang. Pages with only very occasional usage, such as news sites that might include such words in a quotation, are not included. |\n| `SENSITIVE_CATEGORY_ALCOHOL` | Contains content related to alcoholic beverages, alcohol brands, recipes, etc. |\n| `SENSITIVE_CATEGORY_DRUGS` | Contains content related to the recreational use of legal or illegal drugs, as well as to drug paraphernalia or cultivation. |\n| `SENSITIVE_CATEGORY_TOBACCO` | Contains content related to tobacco and tobacco accessories, including lighters, humidors, ashtrays, etc. |\n| `SENSITIVE_CATEGORY_POLITICS` | Political news and media, including discussions of social, governmental, and public policy. |\n| `SENSITIVE_CATEGORY_RELIGION` | Content related to religious thought or beliefs. |\n| `SENSITIVE_CATEGORY_TRAGEDY` | Content related to death, disasters, accidents, war, etc. |\n| `SENSITIVE_CATEGORY_TRANSPORTATION_ACCIDENTS` | Content related to motor vehicle, aviation or other transportation accidents. |\n| `SENSITIVE_CATEGORY_SENSITIVE_SOCIAL_ISSUES` | Issues that evoke strong, opposing views and spark debate. These include issues that are controversial in most countries and markets (such as abortion), as well as those that are controversial in specific countries and markets (such as immigration reform in the United States). |\n| `SENSITIVE_CATEGORY_SHOCKING` | Content which may be considered shocking or disturbing, such as violent news stories, stunts, or toilet humor. |\n| `SENSITIVE_CATEGORY_EMBEDDED_VIDEO` | YouTube videos embedded on websites outside of YouTube.com. |\n| `SENSITIVE_CATEGORY_LIVE_STREAMING_VIDEO` | Video of live events streamed over the internet. |"]]
