Interested in sharing your feedback about the Google Ads API?
Sign up to be invited to participate in user research!
detailed_demographic
Except as otherwise noted, the content of this page is licensed under the Creative Commons Attribution 4.0 License, and code samples are licensed under the Apache 2.0 License. For details, see the Google Developers Site Policies. Java is a registered trademark of Oracle and/or its affiliates.
Last updated 2025-02-21 UTC.
[null,null,["Last updated 2025-02-21 UTC."],[[["Detailed demographics are used to target users based on long-term life facts, like their interests or education level."],["You can use detailed demographics for targeting in Google Ads by selecting fields from resources like `customer` and `detailed_demographic`."],["Important fields for detailed demographics include `id`, `name`, `parent`, and `launched_to_all`, which provide information like availability, name and launch status."],["`detailed_demographic.availabilities` shows whether the demographic is available to target."],["The resource name for a detailed demographic follows the format `customers/{customer_id}/detailedDemographics/{detailed_demographic_id}`."]]],["Detailed demographics, which are interest-based verticals for targeting users, can be queried using specific fields. Key actions include selecting fields like `detailed_demographic.id`, `name`, `parent`, and `resource_name` within `SELECT` and `WHERE` clauses. `availabilities` are detailed in the resource. These fields do not segment metrics. Information includes the demographic's ID, name, parent, launch status, and resource name. These resources can be attributed to a customer.\n"]]
