Срок действия событий выставления счетов на основе показов зависит от типа инвентаря. Окно срока действия запроса в секундах отправляется в поле BidRequest.imp.exp в OpenRTB и BidRequest.adslot.impression_expiration_seconds в устаревшем протоколе Google RTB.
[null,null,["Последнее обновление: 2024-10-30 UTC."],[[["All creative types use delayed impressions, meaning impressions are only counted after the creative renders and sends a request back to Google."],["This delayed impression process can lead to a discrepancy between winning bids and billable impressions, especially in Real-Time Bidding (RTB) scenarios."],["Impression billing has varying expiration windows depending on the inventory type: App Open, server-side, and podded in-stream video requests have a 4-6 hour window, while all other inventory has a 1-hour window."]]],[]]
