Search Ads 360 Reporting API에서 사용되는 리소스 이름은 Search Ads 360 내의 엔티티 조직을 반영하는 계층 구조입니다. 거의 모든 리소스는 Customer 리소스의 하위 리소스입니다. 이는 거의 모든 API 호출이 특정 Search Ads 360 계정을 타겟팅해야 한다는 사실을 반영합니다. 예를 들어 캠페인, 광고 그룹, 광고, 키워드는 모두 루트 고객 리소스의 하위 리소스입니다.
Search Ads 360 Reporting API 항목 (고객, 캠페인 등)은 API 전체에서 리소스 이름으로 참조됩니다. 하지만 리소스 이름 자체에는 계층 구조의 각 객체를 식별하는 고유한 숫자 리소스 ID가 있을 수 있습니다. 이러한 경우 리소스 이름을 파싱하여 이러한 리소스 ID를 추출하고 새 리소스 ID를 어셈블하는 것이 유용할 수 있습니다.
[null,null,["최종 업데이트: 2025-08-29(UTC)"],[[["\u003cp\u003eSearch Ads 360 Reporting API resource names are hierarchical, starting with the customer and followed by sub-resources like campaigns, ad groups, and ads.\u003c/p\u003e\n"],["\u003cp\u003eResource names use relative paths and contain numerical resource IDs for each entity in the hierarchy.\u003c/p\u003e\n"],["\u003cp\u003eYou can parse resource names to extract individual resource IDs and construct new resource names for related entities.\u003c/p\u003e\n"],["\u003cp\u003eIn JSON request and response bodies, resource names are identified by the \u003ccode\u003eresourceName\u003c/code\u003e field, not the \u003ccode\u003ename\u003c/code\u003e field.\u003c/p\u003e\n"]]],["The Search Ads 360 Reporting API uses a hierarchical structure for resource names, with most resources being sub-resources of the `Customer`. Each resource has a unique numerical ID within its resource name. Resource names are relative and can be parsed to extract these IDs. These IDs allow for the derivation of new resource names, referencing parent entities, like the customer or ad group. The `resourceName` field, not `name`, is used in JSON bodies.\n"],null,["# Resource Names\n\nName hierarchy\n--------------\n\nResource names used in the Search Ads 360 Reporting API are hierarchical, mirroring the\norganization of entities within Search Ads 360. Almost all resources are sub-resources\nof the [`Customer`](/search-ads/reporting/api/reference/rest/v0/customers.searchAds360)\nresource, which reflects the fact that almost every API call has to target a\nspecific Search Ads 360 account. For example, campaigns, ad groups, ads, and keywords\nare all sub-resources of a root customer resource.\n\n| Resource | Resource Name |\n|-----------|-------------------------------------------------------------|\n| Customer | `customers/1234567890` |\n| Campaign | `customers/1234567890/campaigns/8765432109` |\n| AdGroup | `customers/1234567890/adGroups/54321098765` |\n| AdGroupAd | `customers/1234567890/adGroupAds/54321098765~2109876543210` |\n\n| **Key Point:** The Search Ads 360 Reporting API uses [*relative* resource names](//cloud.google.com/apis/design/resource_names#relative_resource_name) (and not [*full* resource names](//cloud.google.com/apis/design/resource_names#full_resource_name) like some other Google APIs).\n\nResource IDs\n------------\n\nSearch Ads 360 Reporting API entities (customers, campaigns, etc.) are referred to by their resource\nnames throughout the API. However, it's important to note that the resource\nnames themselves may have unique numerical [resource\nIDs](//cloud.google.com/apis/design/resource_names#resource_id) that identify\neach object in the hierarchy. In these cases, it may be useful to parse the\nresource name to extract these resource IDs and assemble a new one.\n\nFor example, examine the `AdGroupAd` resource name from the previous table: \n\n customers/1234567890/adGroupAds/54321098765~2109876543210\n\nThis can be broken down into its individual resource IDs (separated by\n[collection IDs](//cloud.google.com/apis/design/resource_names#collection_id))\nas follows:\n\n| Resource name components ||\n|--------------------|-----------------------------------------------------------------------------------------------------------------------------------------------------------------|\n| **Resource IDs** | |-----------------|-------------------| | customer ID: | `\"1234567890\"` | | ad group ID: | `\"54321098765\"` | | ad group ad ID: | `\"2109876543210\"` | |\n| **Collection IDs** | |----------------| | `\"customers\"` | | `\"adGroupAds\"` | |\n\nParsing the individual IDs lets you derive new resource names to reference\nthe ad group ad's customer (`customers/1234567890`) or its ad group\n(`customers/1234567890/adGroupAds/54321098765`).\n| **Key Point:** Resource names in JSON request and response bodies are referred to by the `resourceName` field, not the [`name`](//cloud.google.com/apis/design/resource_names#q_why_is_the_special_field_called_name_instead_of_id) field like in some other Google Cloud APIs. Many Search Ads 360 entities have name attributes themselves (`campaign.Name`, `adGroup.Name`, etc.), so `resourceName` is used to avoid collision with existing object names."]]