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Recomendamos usar as bibliotecas de cliente das APIs do Google para configurar a API Content for Shopping. Este guia usa as bibliotecas de cliente da API Content do Python como exemplo, mas elas estão disponíveis para muitas linguagens de programação conhecidas e simplificam tarefas comuns da API, como autenticação, envio de solicitações e análise de respostas. Para ajuda na configuração de bibliotecas de cliente para
outras linguagens, consulte o README.md da linguagem no
repositório googleads/googleads-shopping-samples
no GitHub.
Para configurar a biblioteca de cliente da API do Google para Python, siga estas etapas:
Crie um diretório para os arquivos de configuração e autenticação da biblioteca de cliente. No seu diretório principal, crie os seguintes diretórios:
~/shopping-samples/content/
Para fazer o download das credenciais da conta de serviço, siga estas etapas:
Selecione um projeto no menu na parte de cima da página. Se você ainda não tiver um, crie um clicando em Novo projeto.
Se você ainda não ativou a API Content for Shopping para este
projeto, pesquise na lista de APIs do Google e ative.
Na barra lateral à esquerda, selecione Credenciais. Talvez seja necessário clicar na seta para a esquerda no canto superior esquerdo para ver isso.
Para configurar uma conta de serviço, selecione Criar credenciais e depois
Conta de serviço.
Nomeie a nova conta de serviço. Ele também serve como o nome de usuário padrão para
o ID da conta de serviço. Registre o ID da conta de serviço, incluindo a parte
após o caractere "@", para uso posterior. Clique em Criar, siga as etapas opcionais para conceder acesso ao projeto e aos usuários e clique em Concluído.
Você será direcionado para a página "Contas de serviço", onde poderá acessar sua nova conta.
Para conseguir uma chave privada JSON, clique na conta de serviço e na guia Chaves. Clique em Adicionar chave > Criar nova chave e selecione JSON como o tipo de chave. Clique em Criar para baixar a chave privada no seu computador.
A nova chave é baixada automaticamente.
Renomeie o arquivo de credenciais baixado como service-account.json.
Mova o arquivo service-account.json para
home directory/shopping-samples/content/.
Em home directory/shopping-samples/content/, crie um arquivo merchant-info.json vazio.
Em merchant-info.json, adicione o seguinte texto:
{"merchantId":yourMerchantCentermerchantID,"accountSampleUser":"the email address associated with your Merchant Center account"}
Adicione a nova conta de serviço como usuário à sua conta do Merchant Center. Se você for um desenvolvedor terceirizado, peça ao cliente para fazer isso.
Nas configurações da sua conta do Merchant Center, selecione Pessoas e acesso.
Clique em + Adicionar pessoa e use o ID da conta de serviço como o endereço de e-mail
do novo usuário.
O uso do serviço Accounts exige acesso de administrador. Portanto, selecione Administrador.
Clique em Adicionar usuário para salvar as preferências e voltar à lista de
usuários. O ID da conta de serviço é listado com o papel de usuário escolhido.
Repita o processo para todas as outras contas de serviço que você quer adicionar.
Clone (ou faça o download e descompacte) o repositório do GitHub googleads/googleads-shopping-samples em qualquer local do seu computador. Não precisa ser no diretório inicial ou em ~/shopping-samples/content/.
Se você baixou e descompactou o repositório em vez de cloná-lo, renomeie o diretório descompactado como googleads-shopping-samples.
Para instalar as dependências de amostra necessárias, em uma janela de terminal,
navegue até googleads-shopping-samples/python/ e execute:
pip install -r requirements.txt
Agora você tem a biblioteca de cliente de APIs do Google para Python configurada e pronta para uso com a API Content. Na próxima seção, você vai criar e enviar uma solicitação para inserir um novo produto.
[null,null,["Última atualização 2025-08-13 UTC."],[[["\u003cp\u003eThe Merchant API is the new version of the Content API for Shopping and represents the future of product data integration.\u003c/p\u003e\n"],["\u003cp\u003eTo use the Merchant API, you need to set up the Google API client libraries, which are available for various programming languages and simplify API interactions.\u003c/p\u003e\n"],["\u003cp\u003eSetup involves creating necessary directories, downloading service account credentials, configuring a \u003ccode\u003emerchant-info.json\u003c/code\u003e file, and adding the service account to your Merchant Center account.\u003c/p\u003e\n"],["\u003cp\u003eYou'll need to clone the \u003ccode\u003egoogleads/googleads-shopping-samples\u003c/code\u003e GitHub repo and install the required dependencies using \u003ccode\u003epip install -r requirements.txt\u003c/code\u003e.\u003c/p\u003e\n"]]],["The content details the setup for using the Google API client library with the new Merchant API beta, an evolution of the Content API for Shopping. Key steps include: creating directories for configuration and authentication files; downloading service account credentials (including generating a JSON private key); setting up `merchant-info.json` with Merchant Center ID and email; adding the service account as a Merchant Center user with Admin access; cloning or downloading the `googleads-shopping-samples` repository; and installing required Python dependencies via `pip`.\n"],null,["# Set up a client library\n\nWe recommend using the\n[Google API client libraries](/api-client-library) to set\nup the Content API for Shopping. This guide uses the Python Content API client\nlibraries as an example, but they're available for many popular programming\nlanguages and simplify common API tasks like authentication, sending requests,\nand parsing responses. For help setting up client libraries for\nother languages, see the **README.md** for the language within the\n[googleads/googleads-shopping-samples](//github.com/googleads/googleads-shopping-samples)\nrepo on GitHub.\n| **Note:** You need to install several required libraries to use the sample code in Python. For this reason, we recommend creating a Python virtual environment before you proceed. For more information, see [Installing packages using pip and virtual environments](//packaging.python.org/guides/installing-using-pip-and-virtual-environments/).\n\nTo set up the Google API client library for Python, complete the following steps:\n\n1. Create a directory for the client library's configuration and authentication\n files. Within your home directory, create the following directories:\n\n **\\~/shopping-samples/content/**\n | **Note:** This path, as well as the filename for the **merchant-info.json** file created in step 5, are defined in the **python/shopping/content/common.py** file within the Content API samples directory downloaded in step 7.\n2. To download your service account credentials, complete the following steps:\n\n 1. Go to the [Google API library](//console.cloud.google.com/apis/library).\n 2. Select a project in the menu at the top of the page. If you don't have one yet, create one by clicking **New project**.\n 3. If you haven't already enabled the Content API for Shopping for this project, then search for it in the list of Google APIs and enable it.\n 4. In the sidebar on the left, select **Credentials**. You may need to click the left-pointing arrow at the top left to see this.\n 5. To set up a service account, select **Create credentials** , and then **Service account**.\n 6. Name the new service account. This also serves as the default username for the service account ID. Record the service account ID, including the part after the '@' character, for later use. Click **Create** , then go through the optional steps of granting access to project and users, and click **Done**.\n 7. You will be directed to the Service Accounts page where your new service account can be accessed.\n3. To obtain a JSON private key, click the service account, then the **Keys**\n tab. Click **Add key** \\\u003e **Create new key** , and then select JSON as the\n key type. Click **Create** to download the private key to your computer.\n The new key downloads automatically.\n\n4. Rename the downloaded credentials file to **service-account.json**.\n\n | **Note:** This filename is defined in the **_constants.py** file, which is located in **python/shopping/content/** within the Content API samples directory downloaded in step 7.\n5. Move the **service-account.json** file to your\n **\u003cvar translate=\"no\"\u003ehome directory\u003c/var\u003e/shopping-samples/content/**.\n\n6. In your **\u003cvar translate=\"no\"\u003ehome directory\u003c/var\u003e/shopping-samples/content/** , create an\n empty **merchant-info.json** file.\n\n7. In **merchant-info.json**, add the following text:\n\n {\n \"merchantId\": \u003cvar translate=\"no\"\u003e\u003cspan class=\"devsite-syntax-err\"\u003eyour\u003c/span\u003e\u003cspan class=\"devsite-syntax-w\"\u003e \u003c/span\u003e\u003cspan class=\"devsite-syntax-err\"\u003eMercha\u003c/span\u003e\u003cspan class=\"devsite-syntax-kc\"\u003ent\u003c/span\u003e\u003cspan class=\"devsite-syntax-w\"\u003e \u003c/span\u003e\u003cspan class=\"devsite-syntax-err\"\u003eCe\u003c/span\u003e\u003cspan class=\"devsite-syntax-kc\"\u003enter\u003c/span\u003e\u003cspan class=\"devsite-syntax-w\"\u003e \u003c/span\u003e\u003cspan class=\"devsite-syntax-err\"\u003emercha\u003c/span\u003e\u003cspan class=\"devsite-syntax-kc\"\u003ent\u003c/span\u003e\u003cspan class=\"devsite-syntax-w\"\u003e \u003c/span\u003e\u003cspan class=\"devsite-syntax-err\"\u003eID\u003c/span\u003e\u003c/var\u003e,\n \"accountSampleUser\": \"\u003cvar translate=\"no\"\u003ethe email address associated with your Merchant Center account\u003c/var\u003e\"\n }\n\n8. Add the new service account as a user to your Merchant Center account. If you\n are a third-party developer, you will need to have your client do this step\n for you.\n\n 1. Go to your [Merchant Center account](//merchants.google.com).\n 2. In the settings of your Merchant Center account, select **People and\n access**.\n 3. Click **+ Add person** and use the service account ID as the email address\n for the new user.\n\n | **Note:** If you did not take note of the service account ID earlier, go to the [Service Accounts administration\n | page](//console.developers.google.com/iam-admin/serviceaccounts) and select the project you created.\n 4. The use of the `Accounts` service requires Admin access, so select\n **Admin**.\n\n 5. Click **Add user** to save preferences and be returned to the list of\n users. The service account ID is listed with the chosen user role.\n\n 6. Repeat the process for all other service accounts you want to add.\n\n9. Clone (or download and unzip) the\n [googleads/googleads-shopping-samples](//github.com/googleads/googleads-shopping-samples)\n GitHub repo to any location on your computer; it does not have to be in your\n home directory or in **\\~/shopping-samples/content/**.\n\n10. If you downloaded and unzipped the repo, instead of cloning it, rename the\n unzipped directory to **googleads-shopping-samples**.\n\n11. To install the required sample dependencies, in a terminal window,\n navigate to **googleads-shopping-samples/python/** and run:\n\n pip install -r requirements.txt\n\nYou now have the Google API client library for Python configured and ready to use with the Content API. In the next section, you'll create and send a request to insert a new product."]]